Wishpond is an online marketing platform providing easy and affordable lead management, email and marketing automation facilities to small and medium-sized businesses. The software features tools for website and email subscriber base engagement. Wishpond helps users attract visitors by building and publishing appealing landing pages and converts them into leads creating segmented lists of subscribers based on interest, location, and activity around the web.
Featuring a drag-and-drop landing page editor, social contests, pop-ups, and forms, the software enables users to automatically score and segment leads into lists based on activity and personal details, send personalized emails based on behavior, and much more. A variety of third-party integrations covering software such as Salesforce, Highrise, Insightly, AWeber, Salesforce IQ, MailChimp, GetResponse, Base CRM, and many other apps are available.
The software’s powerful and reliable analytics help businesses understand potential customers and identify better leads and areas where more marketing effort is needed.
Pricing: Pricing is based on monthly subscription plans. Three pricing packages are offered, Basic ($45/month), Pro ($78/month), and Growth ($129/month). Pricing increases based on the number of leads stored inside a Wishpond account.
USP: Seamless integration with a range of third-party tools for expansive marketing. Multiple language support including German, Spanish and Dutch.
Support: Support is provided via email, phone, and live support.
Product Advantages: Intuitive features. Prompt customer support. Ability to run contests and promotions on social media platforms.
Product Limitations: Can seem overpriced for growing businesses. Complicated to use at first, but that is true for any complex solution.