MikMak Reviews

“A fantastic resource for influencer marketing

Pros

I really appreciate being able to track influencer links to our retail sites. It helps us measure performance effectively without the need to distribute promo codes to influencers.

Cons

I would love to see more retailers and additional capabilities offered through MikMak.

“Excellent overall experience with MikMak

Pros

The level of customer attention has been exceptional, and the insights and data provided have been incredibly valuable for our clients.

Cons

Getting MikMak up and running was a challenging process. It took longer than expected, and we had to involve too many team members. I would have preferred a more self-managed setup process with a more comprehensive guide.

“Great results after setting it up

Pros

This feature is especially beneficial for clients who don't have their own DTC site.

Cons

The setup process could definitely be smoother. It felt a bit like a headache and took more time than anticipated.

“Amazing experience!

Pros

I had an excellent experience setting up MikMak links for a campaign. The MikMak team was very knowledgeable and supportive. As it was our first time using MikMak, they answered all our questions and made the process seamless.

Cons

I don't have any cons to share yet, as this was my first time using MikMak. I might have more insights after using it a few more times.

“A genius solution for retail companies

Pros

MikMak makes it incredibly easy to drive consumer transactions on a retailer's website. They deliver real, measurable results!

Cons

I don't have anything to add here. It was a great experience setting up and using MikMak as a retailer.

“I'm impressed by the initial results and easy setup

Pros

The clear layout MikMak offers for consumers leads to strong results. It was quick and simple to set up by providing assets and links, which were implemented in no time.

Cons

It would be great if MikMak could optimize the retailer listing at the top of the menu, based on the channel the consumer has come from.

“A fantastic tool for gaining valuable insights

Pros

The data explorer is incredibly insightful. I can analyze performance by channel, platform, audience, creative, and more. With the addition of demographic data, it's even more valuable for optimizing our marketing strategies.

Cons

I wish there were a way to drive visitors to our site directly from Creative Experiences, similar to how it's done with Discover experiences. That feature has been really valuable to us.

“Effective social media usage

Pros

MikMak is versatile and works seamlessly across all social platforms.

Cons

I don't personally create the links, but from what I can tell, the process is smooth.

“A total game changer

Pros

The platform is easy to use and so simple, and the team has been fantastic to collaborate with!

Cons

There's nothing to add here - it's a pretty easy process. The team is excellent and always responds quickly when we need assistance!

“Great customization options

Pros

One of the best features is the ability to customize Excel exports. The dashboard is visually strong and facilitates analysis, while the ability to track post-click activity is essential for brands aiming to boost ecommerce sales.

Cons

The manual process of labeling URLs for granular performance analysis can be a bit tedious. It would be much easier if the URL generation and labeling process was automated.

“Very easy to use and reliable software

Pros

I appreciate that MikMak is a self-service tool, allowing us to review and optimize whenever needed.

Cons

For internal/client-specific brand breakouts, some data is not streamlined, which can make metrics like the ATC rate misleading (e.g., organic social data is mixed with paid).

“Good tool needs to improve implementation process

Pros

Connecting with support is quick and easy, and the insights provided are quite helpful.

Cons

The implementation process took a lot of time and allowed room for errors, which could be improved.

“Great team in mikmak

Pros

The best part of using MikMak is definitely the team. They always have a fast turnaround time for any requests we send through.

Cons

I don't think I can come up with anything I don't like yet!

“It provided valuable insights of landing pages

Pros

The detailed dashboard provides valuable insights into landing page performance, which is critical for optimizing our campaigns.

Cons

The new ticketing request system is a bit less streamlined compared to the old email process, which could be an area of improvement.

“Top-tier eCommerce marketing analytics and enablement

Pros

MikMak offers an excellent product, and their high level of customer care makes the platform incredibly easy to use. They invest heavily in product features and advanced analytics, setting them apart from their competitors.

Cons

It would benefit from expanding retailer integrations and adding more creative formats to further enhance its offerings.