New Era Technology Reviews

Pros

Compared with other platforms I've used for B2B software company data, this has been one of the strongest. The coverage is solid, the software category mapping is accurate and the tiering system is especially helpful when it comes to prioritizing accounts. It makes the market landscape much clearer and helps segment opportunities in a really effective way.

Cons

An area that still needs work is the filtering within the product which feels a bit limited. I regularly have to export large data sets and manipulate them outside the platform before I can narrow down the exact accounts I want. The Salesforce integration also needs some improvement since it creates accounts under my name instead of sending them through our round-robin process which ends up creating extra cleanup work.