Jose E.
Retail, 101-500 employees
More than a year
“support team is nice”
Pros
It includes many of the standard features you'd expect from other email marketing platforms and our experience with the support and client care team has been excellent.
Cons
Where it falls short is in how its features are presented vs implemented. If you're picking an email marketing platform, it's hard to justify choosing this over more established apps that are already considered industry standards.
Rating Distribution
Ease of use
7
Value for money
6
Customer Support
7
Functionality
5
Mike V.
Furniture, 101-500 employees
More than a year
“Excellent platform!”
Pros
After trying to leave detailed feedback in the earlier sections, I couldn't continue unless I cleared it out so I'll sum it up here: the platform has been excellent to work with. Our advertising agency handles deployment from the platform while my team supplies the content. We also have lead capture running from our website. Right now we're working on integrating a direct weekly feed of customer transactions for analytics, along with a "thank you for your purchase" email that includes an embedded video from our owners. The reporting has been excellent and our Listrak rep is very responsive to both the agency and us as the client. We've also realized the platform can scale and expand with what we need. I only wish I had known about the SMS functionality earlier, before I committed to another platform for that piece which I do like but I'd much rather have all of our communications managed in one place. Even our agency enjoys using the platform and we were actually the ones who introduced it to them.
Cons
Nothing specific comes to mind right now. Down the road I'd just like to bring SMS into the mix as well.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10