“pricing was a win”

Pros

Right away PriceIntelGuru addressed our biggest pain point which is not having clear visibility into competitor pricing across several FMCG categories. Its real time price monitoring and precise SKU matching uncovered pricing gaps we hadn't even realized were there. That helped us react more quickly to market shifts, fine tune promotions and protect our margins without relying on constant manual work. The dashboard is user friendly and the insights are genuinely useful rather than just a pile of data.

Cons

At the beginning onboarding took some coordination around how our product catalog was structured especially because FMCG variants can get complicated with different sizes, bundles and regional SKUs.