“Responsive support, improving interface”

Pros

One thing that really stands out is how responsive the support team is as they reply quickly and the feedback they give is actually relevant and useful. The product team is also very open to UX/UI suggestions and over the last 12 months the interface has improved a lot, definitely moving in the right direction.

Cons

I'd still like to know whether the tool also integrates with smaller CRMs.

“Strong LinkedIn prospecting results”

Pros

Topo.io has been really valuable for large-scale prospecting across LinkedIn and email especially for lead qualification and outbound sales. It helps us reach a high volume of qualified leads that actually fit our ICP. The platform also enriches our CRM with useful data which adds a lot of value. Another big plus is how user friendly it is and the long term visibility it gives us. The LinkedIn prospecting feature works especially well because it targets the right personas effectively. Once we connect a LinkedIn account and build the automated personalized message sequences, the whole lead generation process keeps running on its own which frees up time to focus on other parts of the business.

Cons

At the beginning getting HubSpot set up was a little complicated. That said the issue was not really with the tool but more with the HubSpot list we send to it to exclude companies.