Serpstat Reviews
Total 18 reviews
4.6
All reviews are from verified customers
Rating Distribution
5
Stars78%
4
Stars17%
3
Stars0%
2
Stars0%
1
Stars6%
Satisfaction score
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Igor
Furniture, 1-10 employees
Free Trial
“Great for managing sites
Pros
This tool is an amazing helper for competitor analysis, checking visibility and traffic pages, doing keyword research, catching search engine cues and spotting missing semantics. The interface is super user friendly and I like everything about it. Plus one really important thing is their attentive and responsive support. I definitely recommend it!
Cons
I think some fonts and icons could be a little clearer and larger.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
9
Leonora
Marketing and Advertising, 1-10 employees
Less than 6 months
“Helps me with my work
Pros
Its interface is very userfriendly. Plus it really helps me with working on the site and improving the quality of the content and you can keep an eye on the results of your work easily.
Cons
Haven't found any disadvantages while working with this program.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Oxana
Marketing and Advertising, 1-10 employees
Less than 6 months
“Easy to use
Pros
Really simple to use and the support staff are very friendly too. They always replied to my quirkiest questions on the very same day.
Cons
I'd like to find more competitors for my keywords. Right now I have to check the top competitors manually on Google.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
7
Eric
Retail, 1-10 employees
Less than a year
“Watch out for unexpected subscription changes
Pros
What I liked was that the price for the service was decent. But now with the new plan at $449 I think you can find cheaper competitors who offer better service.
Cons
The big problem is that recently they changed their subscription plan. I paid $149 for the standard plan but they sent me an email saying they were changing plans. They switched me to the most expensive plan at $479 without asking me or me requesting anything.
Rating Distribution
Ease of use
2
Value for money
1
Customer Support
2
Functionality
4
Anonymous
Marketing and Advertising, 11-50 employees
Less than 6 months
“One tool for all your SEO needs
Pros
This is the best user friendly tool I have been using for the past two months. It's the key to answering all your SEO related questions. Whether you want to do SEO, site analysis or keyword research, this tool gets it done for you.
Cons
There's nothing to dislike really but in my opinion, big competitors like Ahrefs, Semrush and Ubersuggest already dominate the market so new users might not trust Serpstat as much as those.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
7
Micah
Marketing and Advertising, 1-10 employees
More than a year
“Powerful tool with extensive data
Pros
This tool has many functions and a very large database of information that we can get from it.
Cons
I don't know of any drawbacks at this point.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Tanya
Machinery, 1-10 employees
Free Trial
“Quite helpful and valuable tool for marketing specialists daily
Pros
Serpstat is a very simple and easy platform that gives us all the essential information a marketing person at any professional level might need. It is a valuable and indispensable tool that makes the everyday tasks like SEO optimization, campaign setting, rank tracking, keyword planning and content creation much easier and manageable. I would highly recommend it to any fellow marketer.
Cons
Maybe the price is a factor but compared to other tools it actually offers good value for money.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Yevheniia
Financial Services, 11-50 employees
Less than 6 months
“One of the top SEO tools we've tried
Pros
Soo easy to use! This tool has many great features such as analyzing your site's performance, comparing and checking competitor websites, conducting keyword research and much more. Also I find it great for marketing!
Cons
Nothing major so far maybe I just need more time to get used to it.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Marketing and Advertising, 1-10 employees
More than a year
“Great tool for tracking and analyzing keywords
Pros
It is a very good tool specially if you have international projects, don't have a lot of money to spend and don't need huge amounts of data. Plus I noticed that the tool has made big improvements over the last few years and is growing in a good way.
Cons
One thing I have noticed is that the keyword databases per market or country are still small.
Rating Distribution
Ease of use
10
Value for money
7
Customer Support
8
Functionality
7
Anonymous
Information Technology and Services, 11-50 employees
Less than 6 months
“The ultimate SEO platform and more
Pros
Keyword research, backlink analysis, rank tracking and site auditing all are available in this software. It also offers advanced features not found in other tools I tried like AI Content Tools and keyword clustering. Their tools cover Eastern European markets well while most other tools only focus on North America, Canada and Western Europe.
Cons
If you are not familiar with SEO software, setting it up can feel overwhelming. But once you get used to it you'll be amazed at how powerful the tools and features are because there are just so many options available.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
9
Anonymous
Marketing and Advertising, 1-10 employees
More than a year
“Good SEO platform for the price but UX could improve
Pros
The thing I like the most about Serpstat is that it offers a broad range of SEO tools with good data that is displayed clearly in each individual module's dashboard.
Cons
It is strong in some areas like rank tracking but weaker in others like keyword research which is more basic compared to market leaders. The UI and UX feel a bit dated to me and could benefit from better integration between modules to make SEO workflows easier.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
6
Arlene
Health, Wellness and Fitness, 1-10 employees
More than a year
“Most comprehensive SEO platforms available
Pros
Of all the SEO platforms out there, I believe Serpstat is one of the richest in features. I like that it approaches optimization from different angles and really excels at it. First the keyword research and competitor analysis (both organic and paid traffic) are solid and available in similar tools. What's powerful is that you can carry out your research looking at different regional Google versions. The website audit and on page audit features help optimize your platform on both a macro and micro level. The checklists Serpstat provides can be used in different contexts and purposes which is the icing on the cake.
Cons
Terrific platform but sometimes the richness of features can feel overwhelming because finding the feature you want isn't always very simple. Though it is not a deal breaker for me but definitely something that could be improved.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
10
Functionality
9
Joseph
Marketing and Advertising, 1-10 employees
More than a year
“Packed with powerful SEO tools to help you rank high
Pros
I loved the dashboard and how easy it was to audit my sites and track the keywords they are ranking for. I also liked the task list and how simple it was to track improvements.
Cons
I didn't like that it uses a "credit" system to pull down keywords and then penalizes you when you need them most. I would like a warning screen that tells you when your credits are about to run out during a crawl.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Helen
Computer Software, 51-100 employees
Less than a year
“Great for big projects
Pros
Using its tools via API is easy. My fav part about it is that it connects without extra costs because the API is included in all plans, even the cheapest lite plan. This is especially helpful on large projects.
Cons
No problems so far. The service is top-notch and I have found everything I need to improve your SEO.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Dexter
Marketing and Advertising, 51-100 employees
More than a year
“Affordable SEO tool packed with useful features
Pros
This is definitely one of the most affordable tools for SEOs. But don't let the price fool you because it actually have a lot of advanced features that helped us rank higher on search engines. These features are really nice and give accurate data. Some features include Domain Analysis, SEO Research, PPC Research and Keyword Research. They also have a Rank Tracker tool that works well and a useful On page Audit tool to help fix page errors.
Cons
I don't have any issues with it. It actually exceeded my expectations.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Internet, 51-100 employees
Less than a year
“Essential tool for SEO professionals
Pros
Implementing text analysis and rewriting content on our site helped our online store rank on Google's first page for dozens of keywords. Also Serpstat's support and customer success teams are the best as we always get quick help with any questions or issues while using the product.
Cons
The interface isn't the most easiest I have ever used but the knowledge base and Serpstat Academy help you get used to it.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Marketing and Advertising, 1-10 employees
Less than a year
“Really impresive
Pros
Loved this SEO tool. They are a top tool in the keyword identification niche. What I like is 1. The dashboard is really good and informative. 2. The search tool is front and center so you don't need to hunt for it. 3. The drill down data is greatbecause most things are clickable and lead to more info. 4. It has all the bells and whistles like Adwords ads, graphs, related keywords etc. 5. Search questions is amazing, it lists the top topics for your keyword so you can create great content. There's more but you get the idea.
Cons
It is overall a really great tool. So I have not much to complain about. Sometimes the response time slows down a bit but it is still very usable, just could be faster.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
9
Wolfgang
Marketing and Advertising, 1-10 employees
Less than a year
“The future of SEO tools
Pros
It has just about everything you need to help with your SEO and it's easy to access and understand. Because it came later than some better known systems, it avoids their outdated menus and quirky interfaces. As a small business owner, I also really appreciate the sensible price point.
Cons
Some international databases are still being added step by step. The index also doesn't have as many pages and backlinks as the top competitors yet but it already has more than some others I have tried.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9