Last Updated May 31, 2025

Overview

Serpstat is an SEO platform for keyword research, competitor analysis, and site audits. It offers various tools that improve search rankings and online visibility. While the number of graphs and data might be initially overwhelming, Serpstat is a comprehensive option for those looking to optimize digital marketing efforts.

Overall Rating

Based on 18 users reviews

4.6

Rating Distribution

Positive

94%

Neutral

0%

Negative

6%

Starting Price
Custom

What Is Serpstat?

Serpstat supports SEO, content marketing, and PPC efforts through a unified platform. The software specializes in competitor analysis and large-scale keyword clustering. Serpstat features include keyword research, site audits, rank tracking, backlink analysis, and AI content generation. It benefits marketing teams, agencies, and digital businesses by improving search visibility and campaign performance. With regularly updated data and detailed reporting tools, Serpstat software serves as a dependable option for teams needing scalable SEO support.

Serpstat Pricing

The Serpstat cost is offered in the following three plans:

  • Individual: $68/month
  • Team: $129/month
  • Agency: $499/month
A 7-day free trial is also available. You can also get a detailed breakdown of the Serpstat price plans to pick the one that best fits your needs.

Disclaimer: The prices are subject to change.

Serpstat Integrations

Serpstat supports integration with several third-party tools, such as:

Watch a free Serpstat demo to learn more about the integration options.

Who Is Serpstat For?

Serpstat supports a range of professionals and businesses, such as:

  • Digital Marketers
  • Content Creators
  • SEO Specialists
  • Agencies
  • Social Media Managers
  • E-commerce Businesses
  • Small and Medium Businesses (SMBs)

Is Serpstat Right For You?

Serpstat streamlines digital marketing for various types of professionals and businesses that need a comprehensive SEO solution. The platform excels in keyword research, backlink analysis, AI content generation, and site auditing, making it an effective choice for agencies, freelancers, and larger teams. Serpstat software provides scalability, which can grow with your business per your requirements, with its strong focus on data security providing reliability and peace of mind.

Still unsure about Serpstat? Contact our support team at (661) 384-7070 for further guidance.

Pros And Cons of Serpstat

Pros

  • Comprehensive SEO tools for keyword research and rank tracking

  • User-friendly interface for beginners as well as experienced users

  • Regular database updates ensure accurate SEO insights

  • The white-label reporting feature is ideal for agencies

Cons

  • Local SEO features could be more advanced for region-specific businesses

  • Occasional slow performance while handling large data sets

  • Credit-based systems can limit access for frequent users

Frequently Asked Questions

Yes, Serpstat provides an API.

No, Serpstat does not offer a mobile app.

Serpstat provides support through chat, phone, scheduled expert consultations, and a knowledge base.

Serpstat integrates with Google Sheets, Looker Studio, Reportz, Stackby, and several others.

The Serpstat cost varies in three plans: Individual ($69/month), Team ($129/month), and Agency ($499/month). Select the plan that best fits your needs.

The typical users of Serpstat include digital marketers, SEO specialists, content creators, marketing agencies, e-commerce managers, small and medium business owners, data analysts, and social media managers.

Serpstat supports English, Russian, Spanish, and Ukrainian languages.