Digital Air Strike Reviews

“Helpful for building our reputation”

Pros

It's been a really helpful tool for building our reputation and catching bad experiences early before they have a chance to get out of hand.

Cons

The pricing felt higher than a lot of other tools and I wasn't a fan of the social posting feature.

“Good concept, weak results”

Pros

The concept behind the reputation management and social media tools makes sense and the Review Surge feature is a solid idea for bringing in more reviews. The review notifications were also useful.

Cons

That said, it really didn't deliver much for us. The social media content felt bland, overly corporate and basic so it didn't create any engagement or attract attention. Review Surge also didn't bring in the number of reviews we expected. The notifications were fine but we were already receiving those elsewhere anyway. On top of that, our account manager seemed to change almost every month, whether from turnover or reassignment and that lack of consistency was frustrating. Communication across their team also didn't seem very organized.

“Handy marketing support”

Pros

Having it in place takes a lot of pressure off our team when it comes to figuring out digital marketing. Rather than trying to sort through everything ourselves and handle contracts on our own, they provide the data we need and step in to support our social media efforts when needed. It all happens in a digital setting that feels engaging, comfortable and enjoyable to work in.

Cons

Packaging could be clearer. It can be difficult to tell exactly what is included and what options are actually available to us. Some of the packages seem to overlap so at times we assume something is covered but then realize it is not clearly outlined. Aside from that, the platform is simple and user-friendly to use.

“Helps us stay compliant”

Pros

This product helps us stay compliant with our manufacturer which has been really valuable for our business.

Cons

Notifications tend to come through late when a new lead arrives or someone sends a reply.

“Proactive support”

Pros

Whenever questions or comments come up on social media, DAS is quick to respond and stay on top of them.

Cons

Nothing to complain about at this point, Digital Airstrike has been incredibly helpful.

“Useful for catching issues early”

Pros

It helps address potential customer issues before they become bigger problems or get out of hand.

Cons

From time to time, getting a reply to a review can take longer than a day.

“Responsive and effortless to use”

Pros

Using the software feels very simple and it responds quickly whenever I need to get something done.

Cons

I haven't run into any problems or issues at all while using it.

“Customizable features”

Pros

Being able to adjsut different features and connect them together makes a big difference especially when it comes to automating repetitive work.

Cons

Setting up some of the customizations can feel tedious and a few integrations have been a bit buggy but going through the full configuration process is still necessary.

“Solid tool for customer conversion”

Pros

This platform, along with the company behind it, has really helped us convert customers and build solid brand recognition.

Cons

There's honestly nothing I dislike about the software. Whenever we have a specific request, their team responds quickly and gets right on it.

“Hands-off support”

Pros

One of the best parts is being able to get everything set up and then let the DAS team take care of the rest. Whenever I or someone else at the dealership needs to step in, they reach out quickly and keep things moving.

Cons

The setup can be a little complicated although their team does handle most of it. I'm also not a huge fan of the way products are bundled together instead of giving customers a more a la carte choice.