Surefire Local Reviews

Pros

There really hasn't been much to appreciate since signing up. The part I liked most was what they promised at the beginning but those promises still haven't been delivered.

Cons

I joined it expecting support with my website, Google Business Profile optimization, directory listings and local SEO but the experience has been very disappointing. Almost six weeks in, my new website still isn't live, even though I was told I'd get a preview within seven days and that the rollout would be quick. I've asked several times for fixes and I even told them to launch the site without all the remaining edits just to get something online but that still hasn't happened. The directory management has also been underwhelming. I was told my business would be added to about 67 directories yet after weeks only 17 have been completed. I've also repeatedly asked for my business address to be removed from one directory and that correction still hasn't been handled. Another serious problem has been my Google Business Profile. The posts Surefire created were rejected by Google so the only content showing on my profile has been what I posted myself. Since GBP management was one of the main reasons I hired Surefire Local, that has been especially frustrating. Their communication has been polite but the pace has been far slower than expected and the results have not matched what was presented during the sales process. In the end, I removed my Local Services Ads from Surefire's management because I no longer felt confident these problems would be fixed quickly. I hope they improve their onboarding, internal coordination and turnaround times. Based on what I've experienced, I can't recommend the service.

Pros

The platform itself was simple to use and somewhat helpful but that is honestly the only positive thing I can say about them.

Cons

Customer support was terrible and the SEO work they were supposed to deliver was not good at all. They basically take your money without providing anything that truly helps your business the way they claim it will.

Pros

The sales team presented the product really well or at least that was the impression. What they offered sounded like it would be a big help for our business.

Cons

Once everything moved past the sale, the setup and follow-up team simply did not handle their responsibilities. I have been ignored and repeatedly promised updates for the past two months and as of 3/12/26 those things still have not been completed. On top of that, nearly all of the photos in our gallery are not even ours and I have been asking for more than two months to get them replaced.

Pros

Everything they promised sounded convincing and seemed to make perfect sense at the time but none of it turned out to be true.

Cons

Being misled like that is unacceptable. I don't appreciate being lied to, scammed and basically robbed in broad daylight while fully aware of what was happening.

Pros

They're very good at selling themselves, with polished pitches, sweet talk and plenty of promises.

Cons

The frustrating part is constantly being left waiting and then having to schedule yet another meeting two weeks after you call.

Pros

There is nothing positive that I can mention here.

Cons

They come across as dishonest scammers who promise all kinds of services, then do absolutely nothing once you sign the contract and send payment. It feels like a complete scam.

Pros

At first, GeoJuice seemed like the most attractive feature but it never functioned the way it should and the long delays in uploading content were terrible.

Cons

Customer support took far too long to respond and the expected timeline for website development was also terribly disappointing.

Pros

The platform has potential but the company behind it is terrible.

Cons

Getting started dragged on for more than a month and I was still billed even though no service was delivered. When I asked to cancel, they wouldn't let me.

Pros

Having one platform to publish content to Facebook, Google Business and LinkedIn is definitely convenient.

Cons

The pricing is far too high. Once we realized the most essential support from Surefire was fairly limited, we started looking at other options.

Pros

Interface looked polished and interactive but a nice-looking GUI doesn't bring in leads.

Cons

Their biggest problem was not following through on what they promised.

Pros

The dashboard was decent and the app itself was okay to work with.

Cons

After waiting 8 weeks, the website they promised still was never delivered. The only calls that came through as leads were spam and the website leads I received were from out of state. When I asked about focusing on my local area, they told me that wasn't something they could do.