Michael K.
Computer Software, N/A employees
“Email automation wins”
Pros
Building automated email sequences around customer behavior has been fantastic with this tool. Getting it connected to our systems was very easy and the API makes it simple to push customer data, including custom events and similar inputs. We also rely on it for newsletter broadcasts to our full customer base. We were previously on Intercom but it was far too expensive and we were never really satisfied with it. Once we put this in place, it started paying for itself within just a few days. Our conversions improved and we began seeing expansion revenue come in as well. On top of that, the platform is very user-friendly, looks polished and the messages our customers receive look excellent too.
Cons
Nothing comes to mind at the moment. It has every feature we currently need and it's also more affordable than the other options we considered.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
8
Jonny P.
Online Media, N/A employees
“Smart email sequences”
Pros
Putting together engaging email sequences with this tool feels refreshingly easy. It helps nurture customers and trial users without dragging me too deep into the technical side of marketing automation. With other platforms, I used to overcomplicate my behavior-based emails but the clean and polished design here keeps my attention on the important part, writing messages that genuinely connect with users on my site. Even though it looks simple at first, there's a lot of power built in underneath. I can keep my everyday campaigns simple and manageable while still having the flexibility to build more advanced sequences whenever I need to get more creative.
Cons
I'd still appreciate a bit more reporting detail over time.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8
Ruben G.
Internet, N/A employees
“great API and polished emails”
Pros
After using it for quite some time and comparing it with other options, getting this up and running was much simpler for us. The API is excellent and the interface is really pleasant to work with. We were able to set up several emails tied to specific customer actions or even inactivity, pretty quickly and that helped boost user engagement. On top of that, we also use it to announce new features and the emails consistently look polished and professional.
Cons
Can't think of any downsides. From the feature set to the pricing, it matches exactly what we were looking for.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
8
Aaron Q.
Sports, N/A employees
“Clean design and support”
Pros
Right from the start, the platform felt easy to use, with a well-designed interface that never felt cluttered. The documentation is excellent, the guides are genuinely helpful and the personal customer support made a real difference. It gives you all the features you actually need without the extra fluff and complexity that comes with most software in this category.
Cons
Honestly, I can't think of any real downsides. Software in this category usually takes a fair amount of work to get fully set up and running but they did a really good job of making that process simple for us.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
10
Christian G.
Computer Software, N/A employees
“Easy email onboarding”
Pros
Getting this into my Rails app was almost trivial and it turned all those onboarding emails I'd been meaning to set up into something really easy. It also makes experimenting with new ideas genuinely fun since I don't have to redeploy the whole application every time. It's amazing.
Cons
One area where it could offer even more value is by reviewing customers' campaigns and providing consulting suggestions to help improve results.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
8
Functionality
10
Daniel N.
E-Learning, N/A employees
“my positive review”
Pros
Customer messaging by email is really where this tool delivers. I had been meaning to build an onboarding email sequence for months and once I finally signed up, I got everything set up on the technical side within about two hours. On top of that, I was able to launch a full onboarding sequence built around industry best practices since the platform actually guides you through writing it. Something I had put off for a long time was suddenly done incredibly fast and just like people said, the onboarding sequence made a huge difference in user activation and retention for us, around a 20% lift. Since then, I've added several more email sequences and continued getting even more value out of the platform.
Cons
The only real downside is that there's no mobile app so every interaction has to happen through the desktop web application.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
10