P97: Pricing, Free Demo & Features

Last Updated Feb 24, 2026

Overview

P97 enables retailers and fuel operators to enhance customer engagement through mobile payments, loyalty programs, EV charging, and fleet fueling solutions. While its broad feature set may require focused management to maximize value, it is reliable for convenience, retail, and fuel businesses aiming to streamline digital commerce and consumer interactions.

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Starting Price

Custom

P97 Specifications

Vehicle Tracking (GPS)
Fuel Management
Driver Management
Fleet Utilization Monitoring
Reporting And Analytics
Maintenance Scheduling
Route Optimization
Telematics Integration
Compliance Management
Reporting & Analytics

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What Is P97?

P97 is a cloud-based mobile commerce and digital marketing software designed for the convenience, retail, and fuel industries. It connects mobile devices and vehicles through identity and geolocation technology to deliver personalized consumer experiences. The platform includes solutions for mobile payments, digital offers, loyalty programs, EV charging, and fleet fuel management. P97 helps businesses streamline operations, enhance customer engagement, and provide secure, flexible payment options across multiple channels.

P97 Pricing

P97 price plans are estimated to range between $40 and $110/user/month, based on industry benchmarks for similar enterprise mobile commerce and payment platforms. This range is intended for general budgeting purposes, as actual costs can differ depending on the number of users, selected modules, and specific implementation requirements.

In addition to the base subscription, organizations should account for the following potential expenses:

Implementation and onboarding: $10,000–$40,000+, depending on deployment complexity
Customization and integration: optional fees for branded mobile apps or system integrations
Advanced support packages: may be priced separately

For accurate pricing tailored to organizational needs, requesting a custom P97 pricing estimate is recommended.

Disclaimer: Pricing references are based on publicly available third-party information and industry benchmarks. Actual costs may vary.

P97 Integrations

The vendor has not provided details about third-party integrations for this software. Schedule a P97 demo to learn more about the software capabilities.

Who Is P97 For?

P97 is ideal for organizations across a wide range of industries and sectors, including:

Retail
Automotive
Energy
Transportation
Technology

Is P97 Right For You?

P97 is suitable for organizations that require a secure, scalable mobile commerce and digital payments platform trusted by major convenience retail and fuel brands, such as Shell, Valero, CITGO, and Wawa, across more than 70,000 retail sites. The cloud-based platform supports identity, geolocation, and fraud prevention, while extending into fleet fueling and EV charging, making it appropriate for large retailers and energy-focused enterprises pursuing digital transformation.

Still doubtful if P97 is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.

P97 Features

Digital Commerce And Engagement

P97 software retail one capability enables pushing digital offers such as coupons, discounts, and promotions across channels to engage consumers. It also supports omnichannel messaging and interstitial content to increase visibility and interaction. Reporting tools deliver insights into offers and user behavior for better engagement planning.

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Mobile Commerce Framework

This feature in Mobile Commerce One provides a white-label mobile app with broad API support for branded customization. It also offers secure identity access, allowing login via Apple, Google, or Facebook for credentials. A management portal gives real-time visibility to mobile payment activity and performance.

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Flexible Payment Handling

The system supports multiple payment methods, including major cards, gift cards, and tech wallets like Apple Pay and Google Pay. It integrates subscription and digital offer capabilities to enhance value across transactions. Advanced fraud detection and security controls help reduce chargebacks and mitigate risk.

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Loyalty And Member Management

P97 Loyalty offers a points-based rewards system integrated with consumer engagement tools to boost retention. It includes segmentation options for targeted promotions and omni-channel delivery. A management portal enables oversight of member balances, rewards, and enrollment.

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Fleet Fueling And Control

Fleet 360 delivers end-to-end fuel program management with enterprise control of digital and physical fleet cards. It includes digital enablement with usage controls and biometric wallet access for drivers. Integration with third-party fleet apps expands acceptance across thousands of connected sites.

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Pros And Cons of P97

A quick look at P97's strengths and weaknesses to
help you decide if it's the right fit

Pros

Enables targeted digital offers and loyalty
Secure mobile commerce platform
Cloud-based infrastructure ensures operational scalability

Cons

Documentation gaps can hinder workflows
May lack dedicated support consistently

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Frequently Asked Questions

Quick answers to common questions to help you better understand the product, features, and services.

What other apps does P97 integrate with?

Information about third-party integrations has not been specified by the vendor.

What types of pricing plans does P97 offer?

P97 pricing is estimated between $40 and $110/user/month based on industry benchmarks for enterprise mobile commerce and payment platforms. Get a detailed P97 cost breakdown tailored to your specific requirements.

Does P97 offer an API?

Yes, P97 offers an API.

Does P97 have a mobile app?

Yes, P97 offers a dedicated mobile app.

What language does P97 support?

P97 primarily supports English.

Who are the typical users of P97?

P97 features are used by organizations across industries and sectors, including energy, transportation, technology, retail, and automotive.

What level of support does P97 offer?

P97 offers support through the contact form and phone.