Shane C.
Marketing and Advertising, N/A employees
“solid tracking for affiliates
Pros
Clean design, fair pricing and a very user-friendly setup make this platform a strong fit for affiliate marketers. It feels like a solid alternative to a lot of the much more expensive attribution tools out there. Getting started is simple, it connects with most ad and affiliate marketing platforms, supports first-party tracking, includes a well-built dashboard and is ITP compliant.
Cons
Pricing looks reasonable at first but it's really structured around the number of pixels per ad platform. On the $150 plan, you only get 1 pixel per ad platform so if you're actively running multiple landing pages or products, you'll likely need the $300 plan for unlimited pixels. It's also missing a few integrations like AdRoll, doesn't really solve the attribution window tracking issue and the entry-level plan isn't very practical because of the 1-pixel limit.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
9
Functionality
8
Michael H.
Health, Wellness and Fitness, N/A employees
“Poor support and missing FB optimization
Pros
At least the Anytrack dashboard lets you see which ad sets are performing well.
Cons
The biggest problem is that it doesn't send data back to Facebook so FB can't optimize campaigns properly. On top of that, the support is terrible and urgent tickets can sit for days before anyone responds.
Rating Distribution
Ease of use
3
Value for money
2
Customer Support
1
Functionality
2
Jamie C.
Marketing and Advertising, N/A employees
“Quick setup and fair pricing
Pros
Compared with other platforms I've tried, the integration here was by far the biggest win, along with the pricing. A lot of similar tools feel overpriced but this one actually delivers what I need as a customer and was incredibly simple to get running. With the step-by-step instructions laid out clearly, I had each property configured in around five minutes.
Cons
Honestly I don't have any complaints. Everything works exactly as it should and whenever I had a question, the team was there with an answer.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Matthew O.
Information Services, N/A employees
“affiliate tracking game changer
Pros
Since putting AnyTrack in place, our website has been able to do something we simply could not have pulled off on our own. It sends off-site conversion data from our affiliate network into Google Analytics in real time and then routes that data back into Google Ads so we can use Target CPA and Target ROAS bidding properly. That has completely changed the way we operate. Being able to let Google's algorithms optimize around real conversion data, passed from our affiliate network through AnyTrack and back to Google, has made a massive difference in our site's performance. I've spoken with Google several times myself and the reality is they are just not built for affiliate conversion tracking. That is exactly why AnyTrack has been such a huge win for us. Where Google has a technical gap around tracking off-site affiliate conversions, AnyTrack filled it with a polished, well-thought-out solution that was quick to implement and has already delivered big results for us in just a few months. Huge thanks to [SENSITIVE CONTENT HIDDEN] for the constant dedication to the project and for going above and beyond to make sure it worked for our specific setup. You guys have been fantastic.
Cons
Nothing bad to say. Even though it's still a newer product, it keeps improving and new features are being added regularly. The team clearly puts a lot of effort into making the platform better all the time. There were only a few small technical things to consider during setup but their team was happy to help and getting everything running was very simple compared with other tracking tools we've used before. The documentation and onboarding process also continue to improve and it's obvious they're committed to making this the best affiliate conversion tracking solution out there.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10