CreatorIQ Reviews

“Unprofessional team

Pros

At first I really liked the sales rep who helped us figure out if our use case was a good match for their product.

Cons

Right before signing our contract, they sent a blunt email saying they did not want to work with us. We were shocked. After I escalated and met with an exec, they realized their mistake and reversed their decision. Everything was cleared up, they welcomed us warmly and onboarding began. But 30 days after signing and investing heavily in implementation, they repeated the same thing, terminated the contract with no explanation. Our use case never changed.

“Good for monitoring my content

Pros

Their campaign tracking is very helpful and I also appreciate being able to upload content myself that is not tracked automatically.

Cons

The talent engagement rate often seems underestimated or called "poor" compared to other platforms.

“Works well for managing campaigns

Pros

It works well for managing campaigns, sending influencer lists for clients to review and handling content management.

Cons

Influencer discovery isn't great and reporting could be better.

“So far impressed with this

Pros

It offers so many more features than any competitors. It's the best premium option out there and their customer service is great.

Cons

Their data management is messy. Influencer profiles aren't linked across platforms and some data is useless.

“A useful product for those less active on social media

Pros

I had a solid experience with this one. It made it so easier to get stats on specific talent especially for vetting people for campaigns. The detailed info like age, location, audience size, impressions was sooo useful.

Cons

There were some minor glitches here and there with certain statistics and some of the data needed updating. I found that discovering similar channels was a bit inaccurate especially when it came to very specific topics. Also some talent channels we found on social media weren't available on the software even though they had a decent following.

“Great features and team

Pros

I love how many features and creators this platform includes! It helps me find niche creator groups which vary a lot across clients. Plus it is great for capturing program content so we don't have to monitor it ourselves. The support team is AMAZING, they are fast and helpful.

Cons

Our team wants more features like an LDA compliance tool. The social timeline also sometimes misses posts with keyword searches.

“Good tool paired with excellent customer service

Pros

Team behind this platform is fantastic. I feel well supported. Whenever we need help whether it's creating reports, analyzing data or spotting trends, they always go above and beyond.

Cons

I have zero complaints. It is a great, intuitive tool.

“Outstanding influencer marketing CRM for PR pros

Pros

The customer service and account management teams are top-notch. The platform looks beautiful, modern and interactive. It has strong analytics, clear methodologies and constantly rolls out new features. It also offers convenient interactive reports and built-in Bit.ly link features.

Cons

Discovery tool can be hard to use sometimes.

“Fantastic product!

Pros

After trying many influencer tracking platforms, It stood out because of its deep metrics, detailed reports, ease of use, constant updates, IG story tracking once authenticated and dedicated customer support.

Cons

There is so much data that I often want to spend more time digging into this platform than I have available.

“customizable tech tool

Pros

It is highly customizable and user-friendly. It offers tons of tools for custom reporting and tracking that are very useful for our company.

Cons

If we ever have issues, the team jumps in to help right away.

“You must try it

Pros

When selecting which software to work with, we compared 11 platforms side-by-side. It had all the features that truly matter, offering easy to use interface at a fair price point. We decided to give them a try and since then, we have never looked back. After signing with them, the onboarding process was unlike anything we had ever experienced before! Five stars go to their team for supporting us through the adoption process and answering every question we had along the way. This high level of support has continued consistently throughout the years we have been signed up with them which is exactly why we are happy to renew our contract with them again and again. When it comes to technical features, they are always adding the most relevant tools and have been surprisingly accurate in sticking to their feature rollout schedules. Naturally the return on investment of using this tool will depend on your specific business and how you plan to use the platform but if you are trying to figure out which platform offers reliable software combined with a great team behind it, these guys are solid and trustworthy

Cons

The only time we requested a feature that they didn't have, it turned out we were asking for statistics that social media platforms don't publicly share so legally, there was no way to get that data. The team helped clarify this for us and explained exactly which statistics they can access from each social media platform. Now we use this information to better manage the expectations of the brands we work with.

“Simplifies reporting

Pros

I love the report interfaces!!! it saves me so much time figuring out and presenting how hundreds of influencers perform.

Cons

It's frustrating that there's no marketplace to set parameters and have influencers apply which would reduce outreach.

“Boosted efficiency with reliable reports

Pros

It helped us gain detailed audience insights and evergreen reporting across client social campaigns. We can provide client recaps and success metrics faster and clients love the immediate results and campaign posts. The simple UI let us roll it out agency-wide quickly, freeing hours of research and approvals. We love the one sheets and URL dashboards! Their customer success team has been excellent.

Cons

We would love a bigger influencer database and the ability to brand templates per client account. It would also be great to add platforms like TikTok when they are available via API.