Chris H.
Business Development, 11-50 employees
“highly customizable sales channel sync
Pros
Datahawk is very flexible and connecting it to different sales channels is simple.
Cons
Building dashboards usually requires knowledge of Visual Studio or similar data visualization tools otherwise you have to depend on someone else to set them up.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Josh E.
Mid-Market, 51-100 employees
“valuable amazon insights
Pros
This tool has been incredibly useful for what we need. It lets us spot opportunities quickly and understand their size and scope without wasting time. That has made our Amazon focus much more efficient and helped us be more effective in where we put our attention.
Cons
It is a bit on the expensive side and there is still room for the platform to grow and expand its capabilities. Even with that, it has been a really solid tool for us overall.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
8
Chris W.
Ecommerce, N/A employees
“Best-in-class analytics dashboard
Pros
Right away the interface feels better than any other tracking and research platform I've used. Being able to visualize shifts in content, reviews, ad spend and search rankings alongside real-time sales has been incredibly valuable.
Cons
With so many metrics available moving through some parts of the menu can occasionally feel a bit confusing.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
10
Arthur B.
SEO, 11-50 employees
“Clearer keyword tracking
Pros
Keyword rank tracking is easily the standout feature in this software. It works exactly the way I had been wishing a tool would for a long time especially after handling all of that tracking manually myself. It really matches the setup I had in mind and it feels much clearer and more visually simple than Helium10 Keyword Tracker.
Cons
the tool is genuinely useful.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Danish A.
Ecommerce, 11-50 employees
“amazon account tracking made simple
Pros
Keeping an eye on the progress of several Amazon accounts is much easier now.
Cons
It takes a while for the data to refresh in Google Sheets.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Audio-Visual D.
Marketing, N/A employees
“GREAT value reporting platform
Pros
Compared with other options this tool offers some of the best pricing for the amount of data and features included. The reports are packed with useful insights and presented in a clear, readable way. On top of that the team really seems focused on making sure customers get as much value as possible from the software.
Cons
There is a small bit of setup required in the beginning. That said they offer onboarding and meetings to help get everything configured the right way. After that initial process, the data ends up saving hours of manual work.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
10
Carmen D.
Small-Business, 11-50 employees
“Powerful amazon category reports
Pros
When I need Amazon category data this tool has been really valuable. The reports it generates are incredibly powerful and genuinely useful for my market analysis. As long as I have the correct niche name, pulling the reports is very simple at the moment.
Cons
My biggest frustration is how long I have to wait for a report to finish generating, along with the fact that I can't request all the reports at once. I tried doing that once and ended up with a lot of error reports so now I have to wait 30 minutes to an hour before requesting another one and that gets pretty annoying.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Ahmed O.
Small-Business, 11-50 employees
“accurate data and flexible plans
Pros
It provides strong service for product and keyword analysis and the customized plan options fit my needs well while staying within my business budget.
Cons
Their data is more accurate than what I've seen from other competitors.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Stefani C.
Small-Business, 11-50 employees
“useful software
Pros
Watching ranking changes over time with Datahawk's keyword tracker has been the most valuable part for me. It clearly shows how my SEO updates affect performance and being able to monitor competitors' listings alongside my own is incredibly useful. For optimizing and tracking Amazon products, this platform feels essential. I have not come across another Amazon seller-focused tool that follows product performance the way Datahawk does and it has genuinely helped me stay ahead of the competition.
Cons
The pages could be more simple to navigate at first. That said after spending a little time with it, the platform becomes quite simple to use.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10