Whatfix is a digital adoption system built to support user enablement across web, desktop, and mobile platforms. It offers three core solutions that serve different functions within the software experience. The ‘Digital Adoption Platform’ (DAP) enables teams to deliver in-app guidance, collect feedback, and monitor user behavior. ‘Product Analytics’ helps organizations understand how users interact with applications through no-code event tracking. ‘Mirror’ allows the creation of interactive sandbox environments for hands-on training.
In this article, we’ll explore how much does Whatfix cost against these products and break down each plan to help you assess the right fit.
The platform’s pricing model is based on a combination of a flat fee and user license fees. The flat fee depends on the product and plan selected, while the user license fees vary. For employee-facing applications, a user license is calculated based on the total number of internal users with access to the software. For customer-facing applications, the license count is based on monthly active users (MAUs), which includes external users such as customers, partners, or third parties.
Currently, Whatfix offers three pricing tiers for both its DAP and Product Analytics products, and one plan for Mirror. All pricing details are custom and tailored based on organizational needs with free trials available. Here are the details you may need:
Digital Adoption Platform (DAP)
- Standard: Custom pricing
- Premium: Custom pricing
- Enterprise: Custom pricing
Product Analytics
- Standard: Custom Pricing
- Premium: Custom Pricing
- Enterprise: Custom Pricing
Mirror
- Standard: Custom Pricing
Whatfix offers three plans under its Digital Adoption Platform, tailored to different organizational needs. The ‘Standard’ plan includes core guidance features. ‘Premium’ adds advanced capabilities and customer support. ‘Enterprise’ is built for large-scale implementations on multiple apps with extended flexibility and customization. The plans are available for:
- Web and Desktop
- Mobile
- Operating Systems (OS)
Note: Some features are only available for web or desktop apps
Here’s a breakdown of what each plan offers for Web and Desktop Apps:
Feature Name | Standard | Premium | Enterprise |
Free Demo + Custom pricing | Free Demo + Custom pricing | Custom pricing | |
In-App Guidance | ✔️ | ✔️ | Tailored solution with advanced features |
Smart Context+ | ✔️ | ✔️ | |
Content Aggregation | 2000 Articles | Unlimited | |
Content Lifecycle Management | ✔️ | ✔️ | |
Guidance Analytics | ✔️ | ✔️ | |
Engagement Dashboard |
| ✔️ | |
Language Translation | Manual | Auto Translation | |
Auto Testing+ |
| ✔️ | |
Smart Solutions |
| ✔️ | |
Audit Logs | ✔️ | ✔️ | |
Integrations | Limited | ✔️ | |
SSO | ✔️ | ✔️ | |
IP Whitelisting |
| ✔️ | |
Offline Mode* |
| ✔️ | |
Virtual Desktop Support* |
| ✔️ | |
24/5 Customer Support | ✔️ | ✔️ |
Plans in this category help businesses understand user behavior, track feature adoption, and make informed decisions, without writing any code. Whatfix offers three Product Analytics plans.
The ‘Standard’ plan covers core event tracking and basic insights, and it's included for free with any DAP plan for web and desktop. The ‘Premium’ plan adds advanced features like funnels, cohorts, and customizable dashboards. The ‘Enterprise’ plan is designed for larger organizations that need to scale analytics across multiple applications and teams.
Below is a breakdown of features offered under each plan for Web and Desktop Apps:
Features | Standard | Premium | Enterprise |
Plan Access | Free Demo + Custom pricing | Free Demo + Custom pricing | Custom pricing |
Tag User Actions | 25 | Unlimited | Multi-app plans tailored with advanced features
|
Adoption Health Dashboard |
| ✔️ | |
Auto Tracking | ✔️ | ✔️ | |
Custom Dashboard | ✔️ | ✔️ | |
Funnel Insights | ✔️ | ✔️ | |
Trend Insights | ✔️ | ✔️ | |
User Journey Insights | ✔️ | ✔️ | |
User Properties | ✔️ | ✔️ | |
Cohorts | ✔️ | ✔️ |
Mirror is Whatfix’s interactive simulation tool that lets teams create hands-on training environments without needing access to a live application. It automatically captures screen workflows and turns them into editable, clickable demos. This is especially useful for onboarding, employee training, or customer education and allows users to practice in a risk-free setting.
Whatfix offers a single Standard plan for ‘Mirror’, available for web applications. It includes automatic screen capture, editing tools, and easy deployment via secure web links or SCORM-compliant modules.
The detailed feature breakdown for web plan is as follows:
Standard (Demo + Custom pricing) |
Automatic screen capture Screen edit In-App Guidance Adoption Everywhere Auto Tracking User Journey Insights Web link with SSO-based access Unlimited content author licenses |
Still unsure about how much Whatfix will cost for your organization? Get in touch with one of our expert software consultants who will help you find the best fit based on your goals.