Last Updated

Overview

IWD Platform is a visual merchandising software that streamlines in-store execution and team communication. While some automation features in reporting are not fully optimized, the platform excels at creating intuitive 3D store mockups, planograms, and centralized asset management. These capabilities enhance brand consistency and operational efficiency across all locations.

Overall Rating

Based on 3 users reviews

5

Rating Distribution

Positive

100%

Neutral

0%

Negative

0%

Starting Price
Custom

IWD Platform Specifications

  • Inventory Management
  • Merchandise Transfer
  • Customer Management
  • Report Analyzer
View All Specifications

What Is IWD Platform?

IWD Platform is a comprehensive SaaS solution designed for brands to manage their entire visual merchandising cycle. The platform helps streamline operations from strategy and planning to in-store execution. It allows users to create 2D and 3D planograms, simulate store layouts, and centralize all brand assets. By leveraging sales and space data, IWD Platform helps businesses make informed decisions to optimize their retail spaces, enhance customer experience, and increase sales.

IWD Platform Pricing

IWD Platform offers customized pricing based on features, users, and retail scale. Request a personalized IWD Platform cost quote to receive accurate pricing tailored to your business needs.

IWD Platform Integrations

Details on integrations have not been specified by the vendor. Watch the IWD Platform demo to understand its features and potential compatibility.

Who Is IWD Platform For?

The software is used by both small and large brands with multiple store locations, across various industries, including:

  • Fashion
  • Luxury
  • Beauty

Is IWD Platform Right For You?

If your business is in the retail sector and you want to streamline your visual merchandising operations, IWD Platform could be the ideal fit. Its standout features like realistic 3D store mockups and automated planogram creation allow for more accurate and efficient planning. The software is particularly well-suited for brands with multiple store locations that need to maintain brand consistency and improve communication between headquarters and in-store teams.

Still doubtful if IWD Platform software is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.

IWD Platform Features

Centralize All Brand Assets

IWD Platform allows retailers to centralize all brand assets in one place, including marketing and promotional materials. Teams can allocate content to specific markets and stores, ensuring consistent execution across locations. This reduces miscommunication and errors, while giving staff easy access to the right materials when they need them. The result is stronger brand alignment and streamlined operations.

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Create 2D-3D Guidelines Easily

The software enables the creation of accurate 2D and 3D store guidelines, allowing every store layout to follow corporate standards. Local teams can adapt these guidelines to fit unique spaces, ensuring consistency without limiting flexibility. With intuitive tools, store planning becomes faster and more precise. This feature improves both operational efficiency and in-store presentation.

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Preview Execution

Retailers can visualize campaigns and planograms before deployment, reducing the risk of errors and misalignment. Teams can adjust in advance, ensuring compliance with brand standards. This proactive approach saves time and resources while improving overall execution. It also allows managers to anticipate potential issues and optimize store layouts.

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Maximize Shelf Availability And Prevent Stockouts

IWD Platform helps strategically arrange products to match consumer demand, minimizing stockouts and overstock. Shelves are consistently stocked with the right items, enhancing the shopping experience. By aligning inventory with sales data, stores can reduce waste and improve turnover. This feature ultimately supports better sales performance and customer satisfaction.

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Empower Customer Experience

The software turns every inch of retail space into a profit driver by highlighting bestsellers and organizing products efficiently. It creates layouts that improve navigation and engagement for shoppers. Teams can leverage data insights to refine displays and drive sales. This ensures that the store environment consistently enhances the overall customer experience.

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Pros And Cons of IWD Platform

Pros

  • Easy to use with 2D and 3D views

  • Allows creativity, organization, and customizable merchandising workflow

  • Simple integration and improves internal retail processes

  • Facilitates communication with store teams efficiently

  • Centralizes network and professionalizes visual merchandising workflow

  • Supports daily tasks of visual merchandising community

  • User-friendly interface enables easy planogram updates and exports

  • Optimizes workflow while tracking growth and progress effectively

Cons

  • Shelf height doesn’t adjust automatically when products exceed

  • Post-launch reports require manual categorization per market.

  • Survey map view cannot be sorted by status globally

  • Higher-resolution exports would improve output quality overall

IWD Platform Reviews

Total 3 reviews

5

All reviews are from verified customers

Rating Distribution

5

Stars

100%

4

Stars

0%

3

Stars

0%

2

Stars

0%

1

Stars

0%

Share your experience

MF

Margaux F.

Cosmetics, 500+ employees

More than a year

5.0
September 2022

Helpful tool

Pros

I found this tool to be really user friendly and it's used by a lot of people across the world from central retail teams to local teams in different subsidiaries. It's also linked with other internal systems which helps automate part of the product database synchronization process.

Cons

Sometimes the software can be a bit slow which sometimes becomes an issue.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

BB

bryan b.

Retail, 500+ employees

Less than a year

5.0
March 2021

clear planograms and handy tools

Pros

Using it has been fantastic. The platform is very simple to work with whether I'm uploading products or downloading product lists. It includes all the features I need to build planograms that are clear, organized and concise.

Cons

One thing I'd still like to see is support for fixture heights and fixture lists so stores would know the correct heights or peg hole positions to use when setting fixtures.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

8

Functionality

10

AN

Aline N.

Cosmetics, 101-500 employees

5.0
March 2021

helpful training and fast learning

Pros

Getting started with it was surprisingly simple even though I had never touched the program before joining my company a year ago. It makes creating VM renderings really simple and the IWD team did an excellent job training me and helping me get comfortable with it quickly. Whenever questions come up, they are always available to help and I also appreciate that they regularly check in to make sure everything is still going well. The move from the web-based version to the desktop app has been smooth too.

Cons

There are times when it feels a bit slow to load especially when switching between guidelines or when the database has a lot of files uploaded. I'd also really like to see more grouped actions for guidelines, like a bulk export to PDF or a mass copy function because doing those tasks one at a time can get tedious. That said, these are pretty minor suggestions and I honestly wouldn't really count them as major downsides.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

10

Functionality

10

Frequently Asked Questions

What language does IWD Platform support?

IWD Platform primarily supports English, German, French, and Italian.

What types of pricing plans does IWD Platform offer?

IWD Platform offers customized pricing based on features, users, and retail scale. Request a personalized IWD Platform price quote to receive accurate pricing tailored to your business needs.

What other apps does IWD Platform integrate with?

Information about integrations is currently unspecified by the vendor.

Who are the typical users of IWD Platform?

Typical users of IWD Platform include visual merchandisers, retail managers, and marketing professionals in the fashion, beauty, luxury, and home goods industries. The software is used by both small and large brands with multiple store locations.

What level of support does IWD Platform offer?

IWD Platform provides robust customer support through phone and contact forms.

Does IWD Platform have a mobile app?

Yes, IWD Platform has a mobile app available for both iPhone and Android devices.

Does IWD Platform offer an API?

The IWD Platform does not explicitly mention an API availability.