GroeFit

What Is GroeFit?

GroeFit is a cloud-based computer vision platform built for gym operators seeking clearer visibility into member behavior. It analyzes existing camera and access control feeds to generate member risk scores, track floor and equipment usage, and benchmark local market demand by ZIP code.

The platform gives operators a single dashboard for spotting drifting members, improving layout decisions, and identifying growth opportunities. Its insights also help gym teams streamline operations, improve retention, and make data-driven decisions without purchasing additional cameras or sensors.

What Is GroeFit Best For?

One of GroeFit’s core capabilities is Risk Analysis, which uses changes in attendance and engagement patterns to identify members who may be disengaging. Its behavior-based risk scores highlight potential churn, while member profiles and alerts help staff understand changing visit patterns. This allows gym teams to prioritize at-risk members and take timely action before cancellation.

How Much Does GroeFit Cost?

GroeFit pricing starts at $129/location/month for the Base plan. The platform also offers two additional plans as well, including:

• Visionary: $389/location/month
• Peak: $999/location/month

Following are the additional estimated costs you need to consider before planning:

• CFO Support Services: $500–$2,500/month – Covers financial visibility, planning, and executive-level reporting support for gym operators
• SEO And Social Media Ads: $300–$2,000/month – Covers local SEO, social media management, and demand-generation support for gym locations
• CRM And MMS Partnership Programs: $200–$1,000/month – Covers CRM workflow support, member messaging, and outreach management across locations

Disclaimer: The pricing is subject to change.

GroeFit Integrations

GroeFit software supports integration with multiple platforms, such as:

• Daxko
• ABC Fitness
• Jonas Fitness
• BuzOps
• SmartOwl
• Mindbody
• Zen Planner

How Does GroeFit Work?

Here is how you can get started with GroeFit after logging in and access the tools needed to monitor members, facilities, and operations:

• Access the Insights Portal to review member risk scores, facility alerts, and key performance metrics
• Navigate the Member Insights dashboard to review risk levels, attendance patterns, and engagement trends
• Filter member records by risk score, membership type, start date, age, gender, or active status
• Review weekly attendance patterns to identify changes in engagement and prioritize members who may need attention
• Monitor space and equipment utilization by zone to identify underused or overcrowded areas
• Analyze market capture, demographic trends, and ZIP code data to identify local growth opportunities
• Respond to alerts and share relevant insights with managers, trainers, and front desk staff to coordinate retention and operational efforts

Who Is GroeFit For?

GroeFit software is suitable for gym operators and fitness businesses, including:

• Independent gyms
• Multi-location gym chains
• Fitness clubs
• Fitness facility operators
• Enterprise fitness facilities
• Gym management teams

GroeFit Use Cases

Based on our analysis of GroeFit's capabilities and how gym operators describe their daily challenges, we have identified key scenarios where this software is a strong fit for independent gyms and multi-location fitness operators:

Identifying Members at Risk Of Churn

A gym may notice that some members are visiting less frequently or leaving longer gaps between check-ins without having a clear way to identify who needs attention. GroeFit's Risk Analysis tracks changes in attendance and engagement patterns and assigns risk levels to members showing signs of disengagement. Staff can use the member risk view and filtering tools to identify members who may be at risk and prioritize retention outreach.

Managing Peak-Hour Floor Congestion

Gym operators may struggle to determine which areas become overcrowded during busy periods while other zones remain underused. GroeFit's Space and Equipment Utilization uses computer vision to track traffic patterns, equipment usage, and zone-level activity across the facility. Operators can review daily and hourly utilization trends to identify bottlenecks and use the findings to inform layout, staffing, or class scheduling decisions.

Detecting Unauthorized Gym Entry

24-hour gyms may have limited staff coverage at access points, making it difficult to identify when multiple people enter using a single member credential. GroeFit's Tailgating capability combines computer vision with existing access control systems to detect these events and alert staff in real time. Operators can also review logged events by entry door, credentials, and timestamps.

Targeting Local Growth Opportunities

Gym operators may have limited visibility into which nearby ZIP codes contain potential members or underserved markets. GroeFit's Market Insights and Analytics analyzes ZIP-level data including eligible population, market capture, market saturation, and demographic trends. Operators can use these insights to identify high-potential areas and focus marketing or expansion decisions on specific local markets.

Is GroeFit Right For You?

Looking for a way to see what's happening on your gym floor without buying new hardware or asking members to trade away their privacy? GroeFit uses existing cameras and access control systems to analyze floor activity without facial recognition or biometric data storage.

It supports independent gyms and multi-location operators with consistent risk and utilization insights across locations, with typical deployment taking less than 24 hours. The platform also protects personal information using secure servers, HTTPS encryption, and access controls to help prevent unauthorized access, use, or disclosure.

Still not sure if the software is right for you? Contact us at (661) 384-7070, and we will help you make the best decision regarding GroeFit features and more.