Freshline.io is a purpose-built eCommerce platform designed specifically for food distributors. We help wholesale suppliers streamline their sales process, reduce admin time, and grow revenue through custom online ordering portals. With features like customer-specific pricing, complex delivery scheduling, payment processing, and seamless ERP integration, Freshline empowers food distributors to deliver a better buying experience for their customers—while saving hours every week. Whether you're a regional meat supplier or a national seafood wholesaler, Freshline.io gives you the tools to digitize, scale, and stay competitive in today’s B2B market.

FreshLine Specifications

Multi-channel management

SSL security

Order management

Reporting/Analytics

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What Is Freshline?

Freshline is a digital ordering and operations platform built for food wholesalers, retailers, and distributors. It helps businesses manage sales operations, streamline order intake, and eliminate manual processes. 

The platform offers features like flexible pricing for suppliers and delivery scheduling tools, enabling users to handle high-volume or recurring orders more efficiently. 

Whether serving a local customer base or scaling across regions, Freshline supports consistent communication, simplified workflows, and greater control over day-to-day operations.

Freshline Integrations

Freshline integrates with the following platforms:

  • QuickBooks
  • Microsoft Dynamics 365
  • SAP
  • Aspen Canopy
  • Oracle NetSuite
  • Sage
  • Odoo
  • Zoho Inventory
  • Samsara Software
  • CAI Software

Don't see your ERP? We offer custom integrations, reach out to our team to get a quote!

Who Is Freshline For?

The software provides B2B e-commerce solutions for food distributors supplying restaurants/foodservice, retail, institutions and caterers, across various sectors, such as:

  • Seafood (Fresh & Frozen)
  • Meat & Poultry
  • Produce
  • CPG/ Broadline

Is Freshline Right For You?

Visit freshline.io to learn more, or connect with our sales team to schedule a demo or get a quote for your business. sales@freshline.io 917-877-0578

FreshLine Features

Show each customer exactly what they’re allowed to buy—at their negotiated prices. Whether you have region-based pricing, contract-specific catalogs, or customer group discounts, Freshline makes it easy to manage and display tailored product selections at scale.

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Freshline connects directly with tools you already use, including ERP, accounting, and warehouse systems. That means orders flow seamlessly from your storefront to your operations—no manual data entry or duplicate work needed.

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Freshline leverages built-in AI to help food distributors operate more efficiently, make smarter decisions, and grow revenue with less manual effort. Our AI can create orders automatically from voicemails, emails, and text messages—turning unstructured communication into structured transactions. It also powers a smart chatbot that answers customer questions, suggests reorders, and helps buyers place orders anytime. Plus, personalized product recommendations and customer engagement alerts help your team drive more revenue with less effort.

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Freshline supports complex, customer-specific order logic behind the scenes—so your operations stay streamlined without sacrificing flexibility. Set rules for order minimums, lead times, fees, delivery days, and product availability based on each customer's delivery address. Whether you're managing regional delivery schedules or multi-tier pricing, Freshline ensures every buyer sees the right options with zero manual intervention.

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Freshline makes it easy for your customers to order anytime, from anywhere. They can place and manage orders on mobile, set up multiple users per account, and order for multiple delivery locations. Reordering is fast, payments are simple, and the entire experience is built for the way foodservice buyers actually work.

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Freshline Payments is our built-in payment processor, offering competitive rates and seamless integration with your ordering workflow. By accepting online payments, distributors can get paid faster, reduce outstanding A/R, and eliminate manual reconciliation. It's a simple way to improve cash flow while giving customers a smoother, more professional checkout experience.

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Frequently Asked Questions

FreshLine offers three pricing tiers—Standard, Advanced, and Enterprise—available on either a monthly or yearly basis, depending on the specific needs of each business. Request a customized FreshLine pricing estimate.