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Overview

LoanerTrack provides comprehensive fleet management, aiding in tracking and maximizing dealership courtesy vehicle utilization. While some users feel the product is cheap in build, its extensive reporting and visual planning features justify the investment. Overall, LoanerTrack’s strategic benefits make it a compelling choice for service departments seeking professionalized operations.

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Starting Price
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LoanerTrack Specifications

Invoicing

Sales Tracking

Customer Management

Delivery Planning And Scheduling

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What Is LoanerTrack?

LoanerTrack is a premium vehicle management solution developed by Bluebird Auto Rental Systems specifically for the automotive dealership sector. The software streamlines the entire lifecycle of a loaner vehicle, from initial reservation to final check-in, ensuring that every asset is accounted for. By offering tools like real-time inventory tracking and driver’s license scanning, it helps businesses solve critical pain points such as unrecorded damages and fuel loss. The platform provides the oversight necessary to maintain profitability.

LoanerTrack Pricing

Based on available market data and the software's licensing model, LoanerTrack typically offers two primary pricing paths: a one-time perpetual license or a monthly subscription.

  • One-Time License: Approximately $995.00 per concurrent user. This model allows any workstation on a dealership's network to log in as a concurrent user, providing flexibility without the need for a separate license for every individual staff member.
  • Monthly Subscription: Approximately $115.00 per month.
  • DMS Integration Fees: Integrating the software with a Dealer Management System (DMS) such as CDK Drive, Dealertrack, or Reynolds & Reynolds involves additional upfront and monthly fees. These fees are custom and vary based on the specific DMS provider and the complexity of the two-way interface.
  • Maintenance and Updates: New enhancements and updates are generally included for free as part of the transaction fees, ensuring the software remains current without extra costs.
For a typical dealership, a reasonable estimated pricing range for the first year—inclusive of software access and standard DMS connectivity—often falls between $2,000 and $5,000, depending on the chosen licensing model and the number of concurrent users required. This estimate is for informational purposes only and it’s recommended to request a custom LoanerTrack pricing estimate.

Disclaimer: Pricing references are based on publicly available third-party information and industry benchmarks. Actual costs may vary.

LoanerTrack Integrations

The LoanerTrack software supports integration with multiple systems and platforms, such as:

Watch the LoanerTrack demo to learn more about its integration arrangements.

Who Is LoanerTrack For?

LoanerTrack is ideal for a wide range of industries and sectors, including:

  • Automotive dealerships
  • Service departments
  • Independent repair shops
  • Luxury vehicle brands
  • Fleet management companies
  • Automotive rental agencies
  • Courtesy transport units

Is LoanerTrack Right For You?

If your dealership needs to transform its loaner department from a cost center into an efficient, data-driven unit, LoanerTrack is an excellent choice. Standout LoanerTrack features, such as the two-way DMS interface, make it particularly effective for franchise stores that represent brands like Ford, Toyota, or Audi.

Still doubtful if LoanerTrack is the right fit for you? Connect with our customer support staff at (661) 384-7070 for further guidance.

LoanerTrack Features

The platform allows administrators to create and assign unique status codes for every vehicle in the fleet. This ensures that service advisors can instantly identify which cars are available, in cleaning, or out for repair, providing unparalleled real-time inventory visibility.

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The system features a selection of over 100 specialized reports designed to provide deep operational insights. Data can be exported to Excel for further formatting, allowing managers to analyze vehicle utilization and maximize reimbursement from manufacturers for warranty service.

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By integrating directly with major Dealer Management Systems, the software facilitates the seamless transfer of customer and vehicle data. This bi-directional communication eliminates redundant data entry, reduces human error, and ensures that all service records are synchronized across the dealership's infrastructure.

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The Rez Planner tool provides a visual interface for service agents to allocate loaner vehicles to specific customer reservations. This drag-and-drop calendar simplifies scheduling, helps prevent overbooking, and ensures that the appropriate vehicle is ready when the customer arrives for service.

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Dealerships can impress their clientele with professional, customizable rental forms printed directly from any laser printer. These forms clearly outline terms and conditions, capture digital signatures, and enhance the overall brand perception by replacing outdated carbon-copy or dot-matrix documents.

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Pros And Cons of LoanerTrack

Pros

  • The software is very easy to use and simple to learn, even for new or multiple team members

  • The interface is clear, straightforward, and not cluttered or complicated

  • It effectively supports loaner and rental vehicle management for dealerships and service departments

  • Customers can be accommodated without sending them to external rental facilities

Cons

  • Integration with Reynolds and Reynolds can be difficult and inconsistent

  • Vendor support may lack deep expertise with certain DMS integrations despite claiming compatibility

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Frequently Asked Questions

LoanerTrack offers support via an online contact form.

LoanerTrack price models are based on its licensing structure: a one-time perpetual license or a monthly subscription. The one-time license is typically priced at around $995 per concurrent user, allowing multiple workstations within a dealership to share access without requiring individual licenses for each staff member. Alternatively, the monthly subscription option usually starts at approximately $115 per month. Integrating LoanerTrack with dealership management systems such as CDK Drive, Dealertrack, or Reynolds & Reynolds involves additional setup and recurring fees, which vary depending on the DMS provider and the complexity of the integration. Ongoing maintenance and software updates are usually included as part of the transaction fees, helping keep the system up to date at no extra cost. For most dealerships, the estimated first-year cost—covering software access and standard DMS integration—typically ranges between $2,000 and $5,000, depending on the licensing option selected and the number of concurrent users. This estimate is provided for reference only, and dealerships are advised to request a custom LoanerTrack cost quote.

LoanerTrack is primarily available in English.

LoanerTrack integrates with several dealership management systems and platforms, including CDK Drive, Auto/Mate, Reynolds, DealerTrack, and LightYear, enabling smoother data flow and reduced manual entry.

There is no information available about a LoanerTrack mobile application.

LoanerTrack is well suited for a variety of industries and use cases, including automotive dealerships and service departments, independent repair shops, luxury vehicle brands, fleet management companies, automotive rental agencies, and courtesy transport operations.

There is no information available about a LoanerTrack API.

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