Innovator
Spotlight Series
Turn buyer behavior into credible, public-facing content you can use on-site, off-site, and across every deal cycle.
What the Spotlight Offers
Featured Interview Article
SEO-optimized editorial feature published on Software Finder
Social Media Amplification
Cross-channel promotion on LinkedIn, Facebook, Youtube & Instagram
Newsletter Visibility
Inclusion in targeted buyer and partner newsletters
Important: Spotlight features are not paid or sponsored. All content is editorially driven and selected based on relevance, insight quality, and category fit. This helps maintain trust and authenticity for buyers.
Interview Highlights: What We Cover
We focus on major software categories where buyers are actively seeking expert insights and innovative
solutions. Each category represents a unique audience segment ready to engage with your story.
Key market and industry trends
Recent feature developments
Use of AI and automation
Core buyer pain points your product solves
How buyers evaluate vendors today
How It Works
Apply
Submit your profile and select your category
Schedule
Selected vendors will be contacted with
booking
availability options.
Interview
Participate in a guided editorial interview
Publish & Amplify
Once the spotlight is live, we will amplify
it and give
you the tools to amplify it too.
Vendor Eligibility Requirements
Aligns with one of the core categories
Willing to participate in an interview
Provides buyer-centric insights
Committed to promotional amplification

