Duniemu Bourobou
Hospitality, 51-100 employees
Less than a year
“Gives visibility into traffic-to-conversion ratios”
Pros
I appreciate how flexible it was for setting up different tiered commission structures. Having visibility into the traffic-to-conversion ratios also gave me a stronger position when negotiating with partners or adjusting their compensation plans.
Cons
I did run into a few issues with affiliate tracking through Shopify pixels especially when more than one checkout method was enabled. Some sales also failed to import correctly and I had to contact support to get those sorted out.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8
Hicham Bayahya
Management Consulting, 101-500 employees
Less than a year
“Automated referral email campaigns”
Pros
The affiliate tracking is really useful because it lets me see the conversion status for each referral link. That makes it much easier to spot top-performing users and reward them accordingly. I also appreciate the automated referral email campaigns since they cut down the time spent sending regular emails especially with the commonly used templates already in place.
Cons
Reporting felt limited. I wasn't able to sort reports by geography or traffic source and that would have helped a lot with refining marketing efforts. The data filtering is also fairly restricted and becomes difficult to work with when I need to analyze specific date ranges.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
10
Functionality
9
Agha Safi
Sports, 500+ employees
Less than a year
“Helped drive organic influencer growth”
Pros
It let me set up an automated rule that invites customers to join as brand advocates right after they make a purchase. That alone helped drive organic influencer growth, expanded the reach of my campaigns and the referral link generator fits nicely into my CRM.
Cons
I wasn't able to segment the data by specific product lines which made stakeholder performance reporting more difficult than it should have been. On top of that, syncing conversions with third-party checkout tools occasionally felt unreliable and needed extra fine-tuning.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
7
Functionality
8
Max Serventi
Biotechnology, 11-50 employees
Less than 6 months
“superb for affiliate management”
Pros
Getting started with affiliate management feels much more manageable with it. Since I'm still learning the ins and outs of running an affiliate program, I keep discovering useful tools and features that help support what I'm trying to do.
Cons
At this point, I haven't really come across anything I dislike about it.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Asia Love
Internet, 1-10 employees
Less than 6 months
“affiliate commissions calculated automatically”
Pros
Everything feels very simple to use and I really love that affiliate commissions are calculated automatically.
Cons
I still need the ability to switch leads from one sponsor to another and have the New Lead or New Sale Cha-Ching emails automatically go to the new sponsor. Right now I have to handle that manually and sometimes I can't send them because the email gets flagged as spam. A customer support rep also told me to whitelist the email but I honestly don't know what that means.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
9
Maciej Galas
Marketing and Advertising, 1-10 employees
Less than a year
“Highly capable affiliate tracking platform”
Pros
Right from the start it felt like a capable and user-friendly affiliate tracking platform. It comes with really useful features such as an automated payment system, a customizable dashboard and referral links that are simple to set up and share. Managing affiliate tracking feels much more simple with this software.
Cons
it's missing a few more advanced options, including deeper analytics, more detailed reporting and better commission customization. It also runs a bit more expensive than some other comparable tools.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
9
Functionality
9
Muhammed Haddara
Information Technology and Services, 1-10 employees
Less than 6 months
“Wonderful tracking features”
Pros
The integration process went smoothly and the tracking features work really well.
Cons
It still needs a few more case-specific integrations especially for paid-to-join setups and an affiliate marketplace.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
7
Functionality
8
Raymond Perkins
Retail, 1-10 employees
More than a year
“smooth BigCommerce integration”
Pros
Having it integrate directly with my BigCommerce website has been a big plus.
Cons
I don't have any complaints. I've been using it for years and it has consistently worked well for me.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Bonnie Sindelar
Photography, 1-10 employees
Less than 6 months
“incredible support”
Pros
Signing up and paying affiliates is simple and the customer service has been great.
Cons
A few features feel a bit complex and some options can be harder to locate than expected.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
9
Functionality
10
Lucas Hui
Graphic Design, 1-10 employees
More than a year
“Cooperative support team”
Pros
It felt very natural and using it day to day has been smooth. It works really well for reviewing affiliates, managing them and handling payouts all in one place. On top of that, their support team is incredibly helpful and quick to respond whenever any issue comes up.
Cons
Something that would make it even better is being able to click affiliate portfolio or social media URLs directly from the affiliate's profile page, rather than needing to open another page to view those links. That would make reviewing large batches of affiliate applications much faster.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
9
Functionality
8
Vincent Ortega
Computer Software, 500+ employees
Less than 6 months
“Top-notch tool”
Pros
Absolutely everything about it has been amazing especially how incredibly fast the available options are across the board.
Cons
It doesn't let you run follow-up campaigns to customers or send emails to customers separately from affiliates.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
8
Functionality
8
Jeffrey Lambert
E-Learning, 1-10 employees
Less than 6 months
“Syncs nicely with existing systems”
Pros
After trying plenty of competing tools, this is the only one I've used that connects to existing systems quickly and still includes all the features I need.
Cons
I'd like to see the ability to integrate the dashboard directly into my BuddyBoss platform.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
10
tom griep
Music, 1-10 employees
More than a year
“solid affiliate management”
Pros
This software gives us a way to run an affiliate program and work with affiliates.
Cons
PayPal is the only convenient option for paying affiliates. It would be really helpful if Venmo or Zelle could be added as payment methods in the future.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
9
Functionality
9
Anonymous
Human Resources, 11-50 employees
Less than 6 months
“effective features”
Pros
If you're not using a CRM with a bunch of built-in tools, it gives you plenty of features to manage your affiliate program more effectively.
Cons
The interface feels a little dated to me. It seems like the app could use a more modern, lively design.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
8
Functionality
7
Anne Sorensen
Health, Wellness and Fitness, 1-10 employees
Less than a year
“Way ahead of the curve”
Pros
Compared with other apps I've used for running a large affiliate program, it is far ahead. It feels genuinely professional and is very user-friendly for both the admin side and the affiliates. Excellent overall.
Cons
I don't have any real complaints about the software. If I had to point to something at all, maybe the setup time.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Elena Favaro Viana
Legal Services, 1-10 employees
Less than a year
“Makes it easy to set up an affiliate dashboard”
Pros
Setting up an affiliate dashboard with it has been a really positive experience. It makes the whole process feel simple.
Cons
It's a little expensive and with so many features included, it doesn't always feel as user-friendly as it could.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
9
Functionality
9
Tyler Heaps
Consumer Goods, 51-100 employees
Less than a year
“Simple to recruit new affiliates”
Pros
It makes it simple to discover and recruit new affiliates and it also helps a lot with sending weekly payments through PayPal.
Cons
While it works really well as a starting point for building up an affiliate network, it may not be the strongest long-term option. We eventually moved to Wooly because its campaign management is more powerful.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
7
Functionality
8
Marissa Goodbody
Information Technology and Services, 11-50 employees
Less than a year
“reporting needs a lot more depth”
Pros
The interface has a nice look to it and I appreciated that it shows which browser a customer came from.
Cons
Where it really falls short is reporting. We were expecting much more visibility into affiliate conversions like each affiliate's conversion rate, how many clicks they were getting on a specific URL and which URL was converting best. It would also help to have charts for comparing affiliates across a date range, plus a simple payout versus revenue summary by affiliate. Basically, the reporting needs to cover the fundamentals better. We also ran into problems on the accounts payable side and keeping things accurate after refunds turned into a major hassle. Customer support was decent but replies often took several days or even longer. A lot of the time, I ended up emailing the dev team directly just to get an answer, assuming there was a fix at all.
Rating Distribution
Ease of use
6
Value for money
6
Customer Support
6
Functionality
6
Brittany Eddy
Retail, 11-50 employees
Less than 6 months
“Well laid out”
Pros
Pretty simple to get the hang of. The way the features are organized makes the setup process and customizations really simple to handle.
Cons
our website traffic hasn't always been tracked accurately although customer service has taken care of everything really well. It would also be helpful to have a broader range of statistics so we can better understand how the software is performing.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
7
Functionality
7
Roberto Figueroa
Health, Wellness and Fitness, 1-10 employees
More than a year
“Quick setup”
Pros
Getting it up and running was very simple and the signup process for affiliates was simple as well.
Cons
The email marketing tools are difficult to use so most of the time I end up using my regular email to contact our affiliates instead. Another downside is the setup for affiliate social media content which is also not very user-friendly.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8