Outbrain Reviews

“Outbrain's ad platform

Pros

I like how fast I can create campaigns. The options like targeting by location, operating system and placement are really helpful.

Cons

I think it would be really useful if you could edit the content of your campaigns more easily. It would make things a lot better.

“All good except no results at all

Pros

Everything looked great to me. The dashboard is nice and there's tons of information everywhere.

Cons

You can't remove as many URLs as you want. There's a limit, so you have to accept a lot of websites that don't bring any conversions, no matter what.

“Posting fake content

Pros

It's crazy how many fake ads are all over the web. I feel bad for all the people who have to deal with that.

Cons

People online might think they're seeing a "sponsored article," but it's actually false advertising. Like that smart energy box scam for euro 99 that's just not right.

“Creative approach to shopping

Pros

Everything's good and the customer service is really great too. They respond quickly and solve problems fast. There's always conversations happening on the platform. I really enjoy using it, it's a solid choice.

Cons

I hope the notifications stay permanent and the way things are arranged stays as good as it is now. It has really improved a lot. Every day I notice good things happening there.

“Don't get scammed here

Pros

This company gave us a real nightmare. They kept charging us even after we canceled the account weeks ago. No progress with Outbrain's services. Don't fall for their promises. And don't give them your credit card unless you want to cancel it later.

Cons

There's no service or support at all. They just don't reply. After you add your credit card, they charge you for nothing. Even after canceling, they keep charging you and you have to change your card. We're really upset and can't recommend It to anyone.

“Failed to help make any profit

Pros

It's been a total waste of money for me. The targeting isn't precise, we get lots of clicks but zero conversions. I think Outbrain isn't meant for ecommerce and more for viral blogs making money from impressions and clicks.

Cons

They aren't clear about how they count conversions. It feels like they hide things.

“Bogus clicks and charged twice

Pros

I don't have anything good to say about it.

Cons

They do fake clicks and their customer service is terrible. I haven't gotten a reply to any messages in the last month, only automated responses.

“Is outbrain worth it?

Pros

I really like how Outbrain helped more people engage with the content I make. They definitely kept their promise.

Cons

At first, It was hard to understand but after practicing it got easier.

“Attention advertisers: native ads

Pros

Signing up was really easy and didn't take much time at all. That's honestly the main thing I can say about it.

Cons

I quit Outbrain out of frustration. Their native ads platform made things so hard. Getting stuff approved was almost impossible.

“Good media access but limited targeting

Pros

We appreciate that It allows us to reach new audiences across different media platforms. It's been great for running ads because we get a good return on investment which helps our marketing efforts a lot.

Cons

We wasted a lot of clicks and impressions on low-quality sites because we couldn't exclude enough websites. That made us cancel a lot of campaigns with Outbrain.

“Not the best experience

Pros

The tool's idea is pretty cool especially how it helps our content get discovered by the right audience.

Cons

The company that works for It in my city didn't do a good job. The campaign was confusing and we didn't see any good results to justify spending money on it.

“Simple to use yet somewhat tricky

Pros

It's really quick to get started and create campaigns. Lots of useful options like location, placements and OS type make it easy.

Cons

When you want to edit a campaign you already made like changing a picture, it's really hard. There's no clear way to go in and edit the image.

“Worst experience so far

Pros

None. Seriously, I got kicked off the platform before my first ad even got approved.

Cons

I tried to make an ad campaign for a self-help legal program with an affiliate link but they kicked me off without telling me why. They just said my content didn't fit their host sites. Instead of letting me fix it, they deactivated my account. I'm very unhappy.

“Far better than the rest

Pros

It is a winner for me. It has all the great features I want. CPC is low, it's cheaper than other competitors and it's easy to use, those things make it amazing.

Cons

I think live projects on the platform need some improvements.