Overview
Outbrain software enhances marketing performance through AI-powered audience engagement, offering increased attention and higher Return on Ad Spend (ROAS). While it occasionally provides delayed reports, its predictive analytics and diverse ad formats provide advertisers with effective tools for impactful campaigns.
Overall Rating
Based on 14 users reviews
3
Rating Distribution
Positive
36%
Neutral
36%
Negative
29%
Starting Price
Custom
Outbrain Specifications
Campaign Management
Lead Generation
Customer Segmentation
Content Management
What Is Outbrain?
Outbrain connects advertisers with engaged audiences across premium publisher sites. It utilizes AI-driven prediction technology to deliver personalized content recommendations, optimizing user engagement and campaign performance. The software supports various ad formats, including native, video, and display, catering to diverse marketing objectives. It also has an extensive network and data-driven approach, enabling businesses to reach target audiences effectively to enhance brand visibility and conversion rates.
Outbrain Pricing
Outbrain cost varies based on the following plans:
- Cost-Per-Click Plan: Variable pricing
Outbrain Integrations
The software integrates with the following:
- Google Analytics 4
- Voluum
- StackAdapt
Who Is Outbrain For?
Outbrain is suitable for numerous industries and sectors, including:
- Business sector
- Finance sector
- Food and drink sector
- Marketing sector
Is Outbrain Right For You?
Outbrain software is suitable for advertisers aiming to amplify their content through targeted native advertising. Its AI-powered recommendations ensure content reaches relevant audiences, maximizing engagement and ROI. It also has flexible budgeting options and a vast publisher network, providing the tools necessary for effective content distribution and audience acquisition.
Still not sure about Outbrain? Contact our customer helpline on (661) 384-7070 for further guidance.
Outbrain Features
Outbrain offers advanced AI algorithms to analyze over 1 billion engagement signals per minute, providing businesses with precise content recommendations to enhance user engagement and campaign effectiveness.
The platform supports various ad formats, including native, video, and high-impact display ads, allowing advertisers to customize their campaigns to specific goals and audience preferences to achieve long-term business growth.
The software partners with thousands of reputable publishers, such as CNN, MSN, and The Washington Post, providing advertisers with access to high-quality audiences across the open web to enhance brand visibility.
The system’s sustained monetization feature, known as Automatic Yield, empowers publishers to track the revenue value of their content in real-time. This technology provides insights into all aspects of a publisher’s revenue, enabling a comprehensive understanding of content performance.
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