Zuant Reviews

“Offline access is a plus”

Pros

Having the ability to work offline was a huge plus for us since our event venues often had unreliable wifi or weak cell service. It took a lot of pressure off knowing connectivity issues wouldn't get in the way. The business card scanning feature was also really useful at events because it cut down on the usual chaos and let us focus more on having better conversations and building real connections.

Cons

The part we liked least was the pricing. For a team of our size, a smaller package would have been enough to handle what we needed.

“Powerful customization options”

Pros

Getting leads over to our sales reps quickly has been a big benefit, especially with the Salesforce and ESP integrations in place. The customization options are also a strong plus and their customer service team has been very responsive whenever we've needed help.

Cons

There are still a few frustrations. Selecting from lists can feel inconsistent depending on whether there's code behind the option or not and the form editing experience is pretty complex from an admin perspective. OCR also misses the mark part of the time and it would be much better if the platform's follow-up emails tied into Eloqua or ESP welcome campaigns as part of the nurture funnel.

“Syncs Salesforce and Pardot”

Pros

Handling event leads from start to finish has worked really well for us. The platform makes capturing and processing leads simple and easy to follow, while still giving us plenty of flexibility. It also connects smoothly with our Salesforce and Pardot setup through custom integrations for each event which makes event-specific tracking and follow-up much more effective. Another major advantage was the ability to capture leads both online and offline.

Cons

It is still evolving, with regular updates and new features being added so not everything we need is available yet. In that sense, it still feels like the product is maturing. For example, there is not yet an event form cloud editor so you still have to use an iPad for that. User management and the related invoicing process are also a little complex and for a long time Zuant was only available on iOS although they have now recently launched an Android app.

“Proactive support team”

Pros

Found it user friendly and updating or creating content doesn't take much effort. The widgets are reasonably simple to edit as well. On top of that, their support team has been very fast to respond, even with the time difference since they're based in the UK.

Cons

I do wish the widgets were a bit more user-friendly to manipulate.

“Ease of use”

Pros

Its pretty easy to use which has been the biggest advantage for us. Our team just downloads the app from the app store, we add them as users, they sync it and they're ready to go. It takes very little training and even brand-new users have been able to use it right away without any problems. Another plus is that we can add multiple forms and devices when needed and the app works both online and offline.

Cons

It has been incredibly valuable as our international trade show program has expanded and it has helped us a lot along the way. The only feature I still wish it had is instant translation of business cards or badges into English. The Zuant team has been collaborating with us on this capability and I believe they're still continuing to develop it, even though it's not yet available at the 90-100% level we would need. In the meantime, Zuant has supported us with translations during trade shows to help speed up the integration process.

“Love the showroom feature”

Pros

Having the same program across our staff devices at any show, in any location, has been a huge plus. We really love the showroom feature, especially how neatly the product literature is organized. It works perfectly for adding materials to the customer lead email which gets sent instantly the moment the submit button is clicked. It's been incredibly convenient.

Cons

Nothing really comes to mind, especially now that the auto-sync improvements have been made.

“Highly customizable”

Pros

Using it has been a big advantage for our organization thanks to how simple it is to use and how much we can tailor its features to fit our needs.

Cons

I'd still like to see more options for adding new areas and customizing surveys further.

“Helpful real-time reports”

Pros

It has been really simple and having full control over your own dashboard makes day-to-day work much more convenient. The real-time reports are especially useful and the online training videos help a lot when getting started or learning more features.

Cons

The sales team can come across as a bit pushy at times. It could also be improved to work better for online events.

“awesome tool”

Pros

Being able to use it without a WiFi connection is fantastic since that means I can work with it pretty much anywhere. It is also really helpful that it can automate marketing together with the sales strategy. Another big plus is that it is an app so I can keep it on my iPad and use it conveniently on the go.

Cons

it was designed for iOS so it is not accessible to everyone using other kinds of devices. It would also be much more useful if it could connect with Google AdWords, especially considering the features it already offers. On top of that, the price feels a bit high for an app.

“Helps me collect data”

Pros

Using this iOS-based platform, we can adjust lead capture in a lot of different ways to fit our business needs. It helps me collect data whenever the opportunity comes up which is incredibly valuable. The feature that matters most to me is being able to use it without a Wi-Fi connection. On top of that, the results we capture make it possible to align and automate both our marketing and sales strategies.

Cons

The platform can't be connected or integrated with other Android-based tools. Having that option would be really helpful, especially to take advantage of Google AdWords attributes and other tools for measuring market potential and consumer behavior.