Zuant

Zuant helps events and sales teams collect, qualify, and act on leads across tradeshows, virtual events, and field settings. Although its reporting customization options are currently somewhat limited, its AI-powered enrichment, multi-method capture, and instant follow-up capabilities make it a strong choice for teams prioritizing high-quality lead retrieval.

What Is Zuant?

Zuant is a lead capture and management platform provided as a mobile application for iOS and Android devices. It streamlines lead retrieval and data capture at events, showrooms, tradeshows, or in field environments. This enables structured collection of lead data within the Zuant system.

Zuant Cloud provides reporting and analysis and connects captured data to CRM systems and marketing automation platforms. This enables transfer of lead information into external sales and marketing workflows. The platform operates across event, retail, and field environments. Zuant Cloud manages centralized access to captured data and system reporting within the platform.

What Is Zuant Best Known For?

Zuant is best known for its lead management and lead capture across events, showrooms, tradeshows, and field environments. It streamlines lead retrieval and data capture within a single system available worldwide. The platform enables follow-up through a Content Showroom at the point of contact. It integrates seamlessly and supports secure data management and analysis within the Zuant system

How Much Does Zuant Cost?

Zuant pricing starts around $4,320/user/month, based on industry benchmarks for enterprise-grade marketing and event lead capture software solutions.

Following are the additional estimated costs you need to consider before planning:

• CRM Integration Setup: $1,000–$10,000 (one-time) - Covers connecting Zuant with CRM platforms, syncing lead data, and configuring sales workflows
• Event Data And Lead Management: $500–$5,000/event - Includes custom lead forms, qualification fields, badge scanning setup, and event-specific configurations
• Custom Branding And App Configuration: $1,000–$8,000 (one-time) - Covers branded experiences, custom content layouts, and tailored lead capture workflows
• Analytics And Reporting Setup: $500–$5,000 (one-time) - Includes dashboard configuration, reporting templates, and campaign performance tracking

Users generally view Zuant as a premium solution suited for organizations running frequent events, with pricing considered valuable when advanced lead capture and CRM workflows are required.

Disclaimer: Pricing references are based on publicly available third-party information and industry benchmarks. Actual costs may vary.

Zuant Integrations

Zuant software supports integration with multiple systems and platforms, such as:

• Salesforce Customer360
• Eloqua
• Microsoft Dynamics 365
• Marketo Engage software
• LeadLift

How Does Zuant Work?

Here is how you can get started with Zuant after logging into the system:

• Access the Zuant Cloud dashboard to view live lead activity, event performance summaries, and team-level reporting across all active events
• Set up a new event by configuring the event profile, assigning team members, and selecting the relevant lead capture method (badge scan, QR, web form, or AI capture)
• Build your lead capture form using the custom form builder, adding qualification questions and weighting answers to prioritize high-value contacts
• Add privacy statements, consent widgets, and optional signature fields to the form to meet GDPR and data compliance requirements at the point of capture
• Distribute the configured app to team members on their iOS or Android devices, where it functions fully offline with automatic field-level sync when connectivity resumes
• Capture leads on the show floor by scanning badges, QR codes, NFC chips, or business card images, Zuant AI enriches contact records automatically from a single photo
• Send personalized follow-up emails with relevant brochures and content directly from the app as soon as a visitor leaves the booth, using materials stored in the Showroom

Who Is Zuant For?

Zuant software is suitable for businesses across multiple industries, including

• Accounting
• Marketing
• Pharmaceuticals
• Transportation
• Health and wellness

Zuant Use Cases

Based on our analysis of Zuant's capabilities and common applications among events and sales teams, we have identified key scenarios where this platform is a strong fit for organizations managing lead capture across multiple touchpoints:

Enterprise Exhibitors Managing Lead Capture Across Multiple Shows

Large organizations that exhibit at dozens of events per year often face inconsistency when renting different badge-scanning systems from each venue's official provider. Zuant gives these teams one configured app that travels to every show, eliminating the setup overhead and training burden of switching tools. Event managers can replicate proven form templates across shows and maintain consistent data quality without starting from scratch each time. This is especially valuable for global programs where events span multiple countries and badge formats.

Field Sales Teams Capturing Leads Outside Of Events

Sales representatives working in retail environments, showrooms, or in-the-field settings need a capture tool that does not depend on event infrastructure. Zuant's QR code capability and business card scanning allow reps to capture and qualify contact data anywhere, feeding records directly into CRM without manual entry. The Showroom feature supports these interactions by giving reps instant access to current brochures and spec sheets on their device. Teams operating across distributed territories use this to maintain a consistent customer journey from first conversation to follow-up.

Event Teams Transitioning Away From Costly Badge API Rentals

Organizations spending heavily on per-show badge scanning APIs find Zuant AI a practical replacement, as it captures contact data from a badge photo without requiring a connection to each venue's proprietary system. Marketing managers and event directors cite significant cost reductions when consolidating onto a single platform. The consistent system also reduces kick-back from sales teams who previously resisted adopting new tools at each event. For busy programs, this shift can recover a meaningful portion of the events technology budget.

Virtual And Hybrid Event Teams Capturing Web-Based Leads

Teams running virtual or hybrid events need a capture mechanism that works without a physical badge scanner. Zuant's web forms allow prospects to complete their own details or enable internal team members to log contacts during online sessions. Combined with the cloud reporting layer, virtual event leads flow into the same pipeline as in-person ones, giving marketing teams a unified view of lead volume and quality across all event formats.

Is Zuant Right For You?

Looking for a platform that captures, enriches, and follows up on event leads from a single app, without renting new hardware at every show? Zuant is built for sales and marketing teams that are losing lead quality due to slow, fragmented post-event processes.

Zuant includes GDPR compliance capabilities through Zuant Vault, which provides consent widgets, audit trails, data deletion tools, and field-level synchronization features.

Trusted by brands including Pepsi, Tesla, Uber, and Dow, and winner of the Buyers’ Choice Award, Zuant is a proven choice for high-volume event programs.

Still not sure if the software is right for you? Contact us at (661) 384-7070, and we will help you make the best decision regarding Zuant features and more.