Gabriel Ifekoya
Financial Services, 500+ employees
Less than a year
“a solid choice for building dashboards”
Pros
Right from the start, it feels like a strong value compared with many other business intelligence platforms especially considering it delivers enterprise-grade analytics capabilities. As a Business Analyst, I really appreciate the user friendly drag and drop experience, the wide range of visualization choices and how naturally it connects with Microsoft tools like Excel, SQL Server, Azure and Teams. Creating interactive dashboards, automating reports and building data models with Power Query and DAX has made reporting much more efficient and helps drive better business decisions.
Cons
Getting started can be a bit challenging for newer users especially when advanced DAX formulas, complex data modeling or performance tuning come into play. Working with very large datasets may also require Premium capacity or careful optimization of the model. On top of that external report sharing and license management can be somewhat confusing, particularly in organizations that have mixed licensing needs.
Rating Distribution
Ease of use
6
Value for money
7
Customer Support
7
Functionality
8
Piyusha Patil
Hospital & Health Care, 101-500 employees
More than a year
“amazing insights”
Pros
It does an excellent job of turning complex data into clear, interactive insights. The interface is pretty user friendly so building dashboards is fairly easy yet it still includes advanced analytics for deeper reporting needs. One thing I really appreciate is its strong data management capability and how many different sources it can connect to, from cloud services and databases to spreadsheets and enterprise apps. The analysis tools are efficient and make it much easier to spot trends and support data-driven decisions. Its search and query options especially through DAX, filters and drill down features, add a lot of flexibility. On top of that the collaboration and sharing tools help teams access insights and act on them quickly. Given everything it offers, it provides excellent value for the cost.
Cons
The more advanced features can take time to learn especially DAX formulas, data modeling and building more complex reports. Support quality can also depend on the subscription tier and support plan so the experience is not always consistent. Performance may slow down at times when handling very large datasets or highly detailed reports. Some of the more advanced capabilities are locked behind premium licensing which can raise costs for bigger organizations. Although the interface is generally well designed, newer users may still find the advanced settings and configuration options a bit difficult to navigate.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
9
Functionality
8
Charumathi Anbalagan
Information Technology and Services, 500+ employees
More than a year
“Great integration withing Mircosoft stack”
Pros
Working within the Microsoft stack is where this really shines. Hooking it up to sources such as SQL Server, ADF and Databricks is fairly direct and usually takes very little setup. DAX gives you a lot of flexibility for building time based metrics like YOY and YTD and the visual layer makes interactive dashboards approachable enough for business users to explore on their own without needing SQL. RLS is thoughtfully handled too since it lets you manage user level data access without creating duplicate reports.
Cons
Coming from a SQL background, the DAX learning curve can feel pretty steep. Calculations that would be simple in SQL often turn into more involved measure logic in DAX especially when CALCULATE, FILTER and context transition come into play. Performance is another area that can become challenging with larger datasets, as the model grows, refresh timeouts and slower visuals start to show up unless you spend time optimizing with things like aggregations or composite models. The licensing can also be hard to sort out since the differences between Pro, Premium Per User and Premium Capacity are not always obvious and external sharing adds extra licensing considerations. Collaboration is still a weaker point as well because version control for .pbix files does not feel as mature as code-based tools and while Git integration is getting better, it still falls short of a true CI/CD style workflow.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
9
Functionality
7
Suzanne Davidson
Insurance, 101-500 employees
More than a year
“efficient MI reporting suite”
Pros
There's a really detailed MI suite for analyzing performance, along with a complete set of reports that can be exported to Excel for further manipulation.
Cons
Watch out for its clearing filters since they can affect the MI. Refreshing regularly is important to make sure the data stays accurate.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
9
Furkan Afzal
Computer Software, 500+ employees
More than a year
“fast insights”
Pros
Turning raw data into something clear and useful is where this software really shines. It helps me transform large datasets into interactive dashboards and reports that are simple to read and understand. I can build charts, graphs and visual summaries pretty quickly without needing deep technical knowledge. Another big advantage is how well it connects to different data sources like Excel spreadsheets, databases and cloud platforms so bringing everything into one place is very convenient. The drag and drop interface also makes report building feel user friendly and efficient. It's much faster to spot trends, monitor key metrics and make decisions based on data. Instead of spending so much time analyzing information manually, I can rely on visual reports to get insights much faster. Overall it saves me time, boosts productivity and makes handling data far more organized and manageable.
Cons
Getting started it is fairly easy but some of the more advanced features can be challenging for beginners. Basic reporting is simple enough yet building complex dashboards, writing DAX formulas and managing advanced data models definitely takes time to learn. I've also seen performance slow down at times when working with very large datasets or more complicated reports. On top of that some helpful features are locked behind the premium version which may not work well for individuals or small businesses on tighter budgets. Another small downside is that customizing reports to look exactly the way you want can take extra effort. Even with those limitations, its still a very capable and valuable tool for data analysis and visualization.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
8
Functionality
8
Augusto Ceglia
Primary/Secondary Education, 11-50 employees
More than a year
“good experience”
Pros
One of the biggest strengths is the ability to visualize macroeconomic data in real time. Rather than relying only on static tables in a textbook, the instructor can import official datasets, such as those from ISTAT or the Bank of Italy and build interactive dashboards. This gives students the chance to actually work with the data and immediately see how changes in GDP or interest rates affect company financial statements.
Cons
A notable drawback is the initial complexity of data management especially during the data cleaning phase. If someone does not already have a background in data analysis, getting datasets ready so it can read them properly takes time and additional technical skills which can end up taking attention away from preparing the actual law lesson.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
10
Functionality
10
Louis S.
Real Estate, 51-100 employees
“Regular improvements”
Pros
It delivers strong data modeling and transformation through Power Query and once the model is set up properly, DAX makes advanced analytics and KPI calculations extremely capable. Report sharing works really well too, with solid access control through workspaces and apps. Dashboards feel fast and interactive when the data model and PostgreSQL queries are optimized and the overall ecosystem keeps getting better with steady product updates and improvements.
Cons
There is definitely a learning curve especially with DAX and data modeling since both require real expertise to use effectively. As data volume increases, setting up refreshes and keeping them reliable takes ongoing attention. Performance can also start to slip as more people begin using it if monitoring is not handled consistently.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
10
Rene
Logistics and Supply Chain, 51-100 employees
“Powerful data visualization”
Pros
It has been a really capable platform for data visualization and reporting. It works well with a wide range of data sources and makes it possible to build interactive dashboards that are actually useful day to day. On our side, we rely on it as the main operational dashboard to track accessories and follow the real-time movement of units and that has made visibility and decision-making much better. Another big plus is how well it fits with other Microsoft products like Excel and Teams.
Cons
Getting comfortable with it can take time especially when you start dealing with DAX formulas or more advanced data models. It can also become slower when handling very large datasets and sharing reports sometimes means you need extra licensing.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
9
Functionality
8
Anonymous
Aviation & Aerospace, 500+ employees
“Makes data accessible”
Pros
Turning hard-to-use spreadsheets into dashboards that are much easier to handle, analyze and explore is where this really shines. It makes the data far more accessible and a lot simpler to interpret.
Cons
There is definitely a learning curve at the start. Building a proper Power BI front end takes real skill and without knowledgeable maintenance, things can be fairly prone to breaking.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Non-Profit Organization Management, 11-50 employees
“Useful connection with Microsoft tools”
Pros
This tool works really well for building interactive charts, dashboards and reports so data is much easier to explore and understand. The connection with Microsoft tools such as Excel and SharePoint is a big plus and makes day-to-day work more convenient. It also feels beginner-friendly overall, letting users put together useful reports quickly without needing much setup.
Cons
Once you get into the more advanced parts, like DAX formulas and data modeling, the learning curve gets pretty steep and can be tough for beginners to pick up. On top of that, performance tends to slow down with very large or more complex datasets which can make report rendering take longer.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8
Brendan
Hospital & Health Care, 500+ employees
“Simple to share department data”
Pros
I really appreciate how simple it is to share department data with executives without a lot of extra effort.
Cons
It takes some effort to figure it out. It took me around five months before I was really able to get the most value out of it.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Health, Wellness and Fitness, 11-50 employees
“Made us a favorite for clients”
Pros
Seeing our detailed vehicle telemetry alongside driver evaluator notes on an ArcGIS map really changed the conversation for our team. That visualization clicked instantly with a lot of clients and it became an aha moment where they started viewing us as their go-to road safety experts.
Cons
The biggest limitation was the price of the top-tier plan especially the option that lets reports be shared publicly without requiring a user login. That cost was high enough to hold us back and we likely would have fully adopted the platform much earlier if that tier had been more affordable.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
9
Functionality
9
Anonymous
Oil & Energy, 500+ employees
“Dynamic dashboards and live data”
Pros
Building dashboards that refresh automatically is a big advantage and it works well with different data sources like Excel and a data lake.
Cons
Getting started with dashboard creation takes time because the learning curve is pretty steep and it can be frustrating to track down tutorials or help docs for very specific problems.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8
Charlene L.
Education Management, 11-50 employees
“fast reporting”
Pros
Our team recently began using it to handle the reports we rely on and the interface has been very user-friendly. Pulling up reports and exporting them is fast and simple which saves time. Another big plus is being able to access everything from my mobile device whenever I need it.
Cons
I honestly haven't run into any major downsides while using it. There was an early issue with reports not updating properly but that seemed to be related to my company's setup and it was resolved pretty quickly.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Nicholas
Financial Services, 500+ employees
“Budget-friendly option”
Pros
It delivers a powerful, user-friendly and cost-effective way to handle data visualization and analysis. It turns complex datasets into practical, actionable insights and the integration with Microsoft tools like Excel and SharePoint makes it especially valuable for companies that want to build a more data-driven workflow.
Cons
When working with larger models, refreshes can regularly run into timeout limits or memory restrictions. That can interrupt service during projects or while testing current dashboards and displays.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Anonymous
Computer & Network Security, 11-50 employees
“Scales well”
Pros
A very capable platform although it takes time to learn. It works really well with Excel, does an excellent job pulling data from multiple sources and scales effectively as needs grow.
Cons
it's not the best fit for non-technical users. Sharing reports also requires paid licenses which can get costly depending on usage and needing to republish just to refresh data can be frustrating.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
YURI
Accounting, 51-100 employees
“Simple to manage”
Pros
Right away, the biggest advantage for me is how simple it is to use. It also works really well as a database management system which makes it even more valuable.
Cons
I've tried to think of any downsides I've run into while using it but honestly, nothing specific comes to mind. It's been a really solid system overall.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Erica H.
Financial Services, 500+ employees
“Solid analytics platform”
Pros
It feels like a powerhouse platform. It's capable of handling far more analysis and database management than I'll probably ever fully use. The interface is well designed and generally simple to use once you understand what you're doing.
Cons
Getting started can definitely feel confusing. That said, there are plenty of videos and learning resources available that make it easier to understand and use everything the platform can do.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Anonymous
Information Technology and Services, 11-50 employees
“connects to plenty of data sources”
Pros
It connects to a wide range of data sources, lets me transform and prepare data with Power Query and makes it possible to publish reports without having to wait on a full BI project.
Cons
DAX and the overall data modeling approach are very capable but they are not very user-friendly and learning star schema takes time.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
8
Anonymous
Health, Wellness and Fitness, 101-500 employees
“Feature-rich product”
Pros
Power BI is a solid data visualization tool with a lot of features packed into it and I also appreciate that it supports running Python scripts.
Cons
The interface feels complex and could definitely be improved. Occasional technical issues can make the overall experience frustrating at times.
Rating Distribution
Ease of use
5
Value for money
6
Customer Support
7
Functionality
7