SimilarWeb

SimilarWeb

16 Review(s)

Overview

SimilarWeb offers detailed insights into website traffic and competitor performance, helping businesses make informed decisions. Though the interface can take time to navigate, SimilarWeb software offers data depth and reliability which makes it a valuable tool for digital market analysis.

Overall Rating

Based on 16 users reviews

4.7

Rating Distribution

Positive

94%

Neutral

6%

Negative

0%

Starting Price
Custom

SimilarWeb Specifications

Data Visualization

Customizable Dashboards

Data Analysis and Reporting

Scheduled Reporting

View All Specifications

What Is SimilarWeb?

SimilarWeb supports businesses with digital research and traffic analytics across websites, apps, and industries. The platform offers tools for audience insights, keyword analysis, referral tracking, and market benchmarking. The platform specializes in competitive intelligence and online behavior monitoring. SimilarWeb features help companies across marketing, strategy, and growth roles make informed, data-backed decisions. By providing reliable, real-time data from millions of digital sources, SimilarWeb stands out as a dependable solution for understanding and improving digital performance.

SimilarWeb Pricing

The SimilarWeb pricing ranges across different intelligence solutions:

Web Intelligence

  • Starter Plan: $199/month
  • Team Plan: $14,000/year
  • Business Plan: $35,000/year
  • Enterprise Plan: Custom

Sales Intelligence

  • Individual Plan: $129/month
  • Business Plan: $16,000/year
  • Enterprise Plan: Custom

Shopper Intelligence

  • Starter Plan: $15,000/year
  • Business Plan: $25,000/year
  • Enterprise Plan: Custom

Stock Intelligence

  • Basic Plan: Custom
  • Premium Plan: Custom

Disclaimer: The pricing is subject to change.

SimilarWeb Integrations

SimilarWeb supports integration with various third-party platforms, including:

Explore a SimilarWeb demo how these integrations can enhance your data-driven insights.

Who Is SimilarWeb For?

SimilarWeb serves businesses across various industries, including:

  • Marketing teams
  • SEO/PPC teams
  • Market researchers
  • E-commerce managers
  • Sales teams

Is SimilarWeb Right For You?

SimilarWeb is a great fit for businesses looking to gain deeper insights into their online performance. The platform is particularly helpful for marketing teams and e-commerce managers who need to monitor competitors and track their progress. SimilarWeb features like detailed market analysis and advanced SEO tools, businesses can make more informed decisions to improve their digital strategies and optimize productivity.

Still unsure about SimilarWeb? Contact our support team at (661) 384-7070 for further guidance.

SimilarWeb Features

Website analysis helps track key metrics such as traffic, time on site, bounce rates, and pages per visit. By comparing these metrics with those of competitors, businesses gain a better understanding of their website's performance. This comparison helps identify areas for improvement and offers insights into how the website is performing in the broader competitive landscape.

See How It Works

Traffic and engagement metrics provide valuable data on user visits, time spent on the site, and bounce rates. These insights help businesses understand how users are interacting with their website and can point to areas where engagement may be improved. Tracking this information enables businesses to refine their strategies for better user retention and performance.

See How It Works

Tracking SEO and PPC keywords reveals which terms are driving traffic to the website. This feature helps identify high-performing keywords in content and advertisements. Monitoring keyword performance allows businesses to optimize their campaigns and enhance their visibility, making it easier to attract relevant visitors.

See How It Works

Industry analysis compares a website's performance to industry benchmarks, providing context for traffic and engagement metrics. By comparing their website’s data against industry standards, businesses can see how they stack up within their sector. This comparison can highlight areas where strategies may need to be adjusted to stay competitive.

See How It Works

Understanding audience interests and behaviors helps businesses gain insights into what captures visitors' attention. This feature shows how users engage with content and what topics are most relevant to them. By aligning content with audience interests, businesses can increase engagement and better meet the needs of their visitors.

See How It Works

Pros And Cons of SimilarWeb

Pros

  • Detailed traffic analysis to benchmark against competitors

  • Access to historical data for trend analysis

  • Competitive insights to identify market opportunities

  • Customizable reporting tools for team collaboration

Cons

  • Occasional data accuracy discrepancies

  • Advanced features may require extra training

  • Slight delays in data updates

SimilarWeb Reviews

Total 16 reviews

4.7

All reviews are from verified customers

Rating Distribution

5

Stars

75%

4

Stars

19%

3

Stars

6%

2

Stars

0%

1

Stars

0%

Share your experience

T

Themis

Furniture, 11-50 employees

Free Trial

5.0
June 2024

Great for SEO and market research

Pros

I have used Similarweb to review every aspect of my competitors performance and it works the best for that.

Cons

The free trial does not let me do many things without paying.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

10

Functionality

8

N

Nikola

Management Consulting, 500+ employees

Less than a year

5.0
June 2024

Excellent web analytics tool

Pros

It is a very complete tool with loads of features from basic site stats and rankings to keyword and cross-shopping analysis. Also it is very user friendly and we can export everything in PDF or Excel or grab visuals as images. Moreover the results look great in client presentations and offer lots of insight into how clients sites compare to competitors.

Cons

Not all features come included as we have to buy extra packages like for different regions and that can get pricey.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

J

Joseph

Marketing and Advertising, 500+ employees

Less than a year

5.0
June 2024

Very helpful and practical

Pros

Similarweb is pretty simple to use and gives valuable insights that help us with setting up and managing campaigns. Also it is cookieless which is a plus in today's industry.

Cons

Sometimes the results are too limited which makes it tough for us to scale strategies. The result of it is that it slows down the wider adoption of the product.

Rating Distribution

Ease of use

8

Value for money

10

Customer Support

10

Functionality

10

Frequently Asked Questions

SimilarWeb supports multiple languages which includes English German, Spanish, French, Italian, Japanese, and Portuguese.

Typical users include marketers, SEO professionals, and business analysts.What level of support does the SimilarWeb offer?Similarweb support includes a Contact Us page, chat, consultants, and documentation.

Yes, SimilarWeb provides API access for data integration.

SimilarWeb integrates with tools like Tableau Software, Power BI, Google Looker Studio, Salesforce, and HubStpot CRM Software.

No, SimilarWeb does not offer a mobile app.

SimilarWeb cost offers Web Intelligence for the Starter plan, Team plan, Business plan, and Enterprise for $199/month, $14,000/year, $35,000/year, and custom pricing, respectively. Sales Intelligence for the Individual plan, Business plan, and Enterprise for $129/month, $16,000/year, and custom pricing, respectively. Shopper Intelligence for the Starter plan, Business plan, and Enterprise for $15,000/year, $25,000/year, and custom pricing, respectively. Stock Intelligence offers custom pricing for both Basic and Premium plans.