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SimilarWeb

SimilarWeb

Last Updated Jun 12, 2025

Overview

SimilarWeb offers detailed insights into website traffic and competitor performance, helping businesses make informed decisions. Though the interface can take time to navigate, SimilarWeb software offers data depth and reliability which makes it a valuable tool for digital market analysis.

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Overall Rating

Based on 16 users reviews

4.7

Rating Distribution

Positive

94%

Neutral

6%

Negative

0%

Starting Price
Custom

What Is SimilarWeb?

SimilarWeb supports businesses with digital research and traffic analytics across websites, apps, and industries. The platform offers tools for audience insights, keyword analysis, referral tracking, and market benchmarking. The platform specializes in competitive intelligence and online behavior monitoring. SimilarWeb features help companies across marketing, strategy, and growth roles make informed, data-backed decisions. By providing reliable, real-time data from millions of digital sources, SimilarWeb stands out as a dependable solution for understanding and improving digital performance.

SimilarWeb Pricing

The SimilarWeb pricing ranges across different intelligence solutions:

Web Intelligence

  • Starter Plan: $199/month
  • Team Plan: $14,000/year
  • Business Plan: $35,000/year
  • Enterprise Plan: Custom

Sales Intelligence

  • Individual Plan: $129/month
  • Business Plan: $16,000/year
  • Enterprise Plan: Custom

Shopper Intelligence

  • Starter Plan: $15,000/year
  • Business Plan: $25,000/year
  • Enterprise Plan: Custom

Stock Intelligence

  • Basic Plan: Custom
  • Premium Plan: Custom

Disclaimer: The pricing is subject to change.

SimilarWeb Integrations

SimilarWeb supports integration with various third-party platforms, including:

Explore a SimilarWeb demo how these integrations can enhance your data-driven insights.

Who Is SimilarWeb For?

SimilarWeb serves businesses across various industries, including:

  • Marketing teams
  • SEO/PPC teams
  • Market researchers
  • E-commerce managers
  • Sales teams

Is SimilarWeb Right For You?

SimilarWeb is a great fit for businesses looking to gain deeper insights into their online performance. The platform is particularly helpful for marketing teams and e-commerce managers who need to monitor competitors and track their progress. SimilarWeb features like detailed market analysis and advanced SEO tools, businesses can make more informed decisions to improve their digital strategies and optimize productivity.

Still unsure about SimilarWeb? Contact our support team at (661) 384-7070 for further guidance.

Pros And Cons of SimilarWeb

Pros

  • Detailed traffic analysis to benchmark against competitors

  • Access to historical data for trend analysis

  • Competitive insights to identify market opportunities

  • Customizable reporting tools for team collaboration

Cons

  • Occasional data accuracy discrepancies

  • Advanced features may require extra training

  • Slight delays in data updates

Frequently Asked Questions

SimilarWeb supports multiple languages which includes English German, Spanish, French, Italian, Japanese, and Portuguese.

Typical users include marketers, SEO professionals, and business analysts.What level of support does the SimilarWeb offer?Similarweb support includes a Contact Us page, chat, consultants, and documentation.

Yes, SimilarWeb provides API access for data integration.

SimilarWeb integrates with tools like Tableau Software, Power BI, Google Looker Studio, Salesforce, and HubStpot CRM Software.

No, SimilarWeb does not offer a mobile app.

SimilarWeb cost offers Web Intelligence for the Starter plan, Team plan, Business plan, and Enterprise for $199/month, $14,000/year, $35,000/year, and custom pricing, respectively. Sales Intelligence for the Individual plan, Business plan, and Enterprise for $129/month, $16,000/year, and custom pricing, respectively. Shopper Intelligence for the Starter plan, Business plan, and Enterprise for $15,000/year, $25,000/year, and custom pricing, respectively. Stock Intelligence offers custom pricing for both Basic and Premium plans.