ResponseTap

ResponseTap

Last Updated

Overview

ResponseTap is a call tracking platform that bridges the gap between digital journeys and phone conversions. While it may require some technical assistance, its deep visitor-level data, real-time agent alerts, and seamless marketing attribution provide unparalleled clarity. Overall, ResponseTap’s strategic intelligence makes it a compelling choice for optimizing marketing ROI.

ResponseTap Specifications

  • Call Reporting And Analytics
  • CRM Integration
  • Call Recording
  • Call Monitoring

ResponseTap Features

Visitor Level Call Tracking

The platform assigns a unique phone number to every website session, allowing you to trace a call back to a specific visitor's journey and campaign history. This granular visibility ensures you understand exactly which keywords or landing pages are responsible for driving your inbound phone sales.

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Smart Match Technology

This feature provides a streamlined method for connecting call revenue directly to marketing activity through simple data uploads. By closing the reporting loop, you can effortlessly identify which specific advertising sources are generating your most profitable conversions and optimize your budget accordingly.

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Split Channel Call Recording

The software records calls with separate channels for the agent and the customer, facilitating easier analysis of conversation patterns. This high-quality recording helps managers identify phrases that lead to successful outcomes and allows teams to tailor future marketing campaigns based on customer feedback.

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Next Best Actions

Agents receive real-time suggestions and context based on the customer’s online journey immediately before and during the call. This allows your team to start conversations where the web journey left off, leading to more intelligent interactions and much faster sales closures.

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Dynamic Call Routing

The system can automatically route calls to the most suitable agents or departments based on the specific website content the caller was viewing. By utilizing intent data, the software optimizes resource allocation and significantly improves the overall customer experience by reducing unnecessary call transfers.

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Pros And Cons of ResponseTap

Pros

  • Top notch customer support and reporting

  • Very easy to navigate the website

  • Simple attribution for different marketing campaigns

Cons

  • Cannot download all calls at once

  • Clunky interface with inconsistent page formats sometimes

ResponseTap Reviews

Total 10 reviews

4.6

All reviews are from verified customers

Rating Distribution

5

Stars

60%

4

Stars

40%

3

Stars

0%

2

Stars

0%

1

Stars

0%

Share your experience

A
Anonymous

Marketing and Advertising, 11-50 employees

5.0

“simple navigation”

Pros

Using the website feels very simple and getting around it is really easy too.

Cons

It would be even more helpful if there were an option to download all calls at once.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

9

AA
Anthony A.

Small Business, 11-50 employees

4.0

“excellent support team”

Pros

From the time we used it, everything worked really well. The support team was excellent and the reporting features were outstanding. They also have a case study on their website that goes into more detail about everything we appreciated.

Cons

The pricing was much too expensive and it was hard to scale effectively for smaller clients.

Rating Distribution

Ease of use

7

Value for money

7

Customer Support

8

Functionality

8

PG
Panos G.

Small Business, 11-50 employees

4.0

“insightful reports”

Pros

Getting new tracking numbers up and running is very easy and the platform itself is just as simple to navigate. The reports are also very useful, with clear insights and they're easy to download and understand.

Cons

There's a small learning curve when it comes to figuring out where to set up new numbers but once you get familiar with the service, it becomes very simple to use.

Rating Distribution

Ease of use

7

Value for money

8

Customer Support

7

Functionality

8

Frequently Asked Questions

Does ResponseTap offer an API?

Yes, ResponseTap does offer an API.

What level of support does ResponseTap offer?

ResponseTap offers expert support via email, WhatsApp, LinkedIn and live chat.

Does ResponseTap have a mobile app?

No, ResponseTap does not offer a dedicated mobile app.

What language does ResponseTap support?

The platform primarily supports English language.

What other apps does ResponseTap integrate with?

It integrates with Google Analytics, Salesforce, Zoho CRM, IBM Watson, Tealium, Webtrends, and Infusionsoft.

Who are the typical users of ResponseTap?

Typical users are in the automotive, travel, finance, healthcare, real estate, telecommunications, and retail sectors.

What types of pricing plans does ResponseTap offer?

The software provides license for small businesses at $199/month and custom pricing for larger businesses. Get a detailed ResponseTap cost breakdown tailored to your specific requirements.