Saleem B.
Small Business, 11-50 employees
“very user-friendly
Pros
Really easy for everyone to use. The interface just feels natural and user-friendly.
Cons
The marketing could be better. They need to reach a broader audience across different age groups.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Jatin Y.
Mid Market, 51-100 employees
“Automation tools create engaging email campaigns
Pros
I appreciate the marketing automation features that let me set up email campaigns to keep customers engaged. The reporting and tracking capabilities give me solid sales insights and I love how customizable the workflows and business charts are for my specific needs. The integration tools make it easy to connect with my e-commerce platform too.
Cons
Integration process can be really tricky and causes problems when trying to connect with other software and platforms.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Steven W.
Small Business, 11-50 employees
“Improved our external communication
Pros
The automation features and data tracking capabilities have really improved our external communications while maintaining consistent branding. Having that activity log creates accountability that's improved our overall quality.
Cons
Managing the automation features requires skills that are tough to handle internally and we still need help from our Kizen account manager to make adjustments.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8
Sara F.
Small Business, 11-50 employees
“Useful reminder emails
Pros
I really like how I can track time and automatically invoice clients with different setups for various client types. The email templates work great for both hourly and lump sum projects, way better than Excel. The automated reminder emails are amazing too, both for following up on unpaid invoices and reminding me to bill ongoing projects.
Cons
Setting up the automations and email templates was pretty time-consuming and we had to work through quite a few bugs for different client types. Once we got past that initial hurdle though, everything's been running smoothly.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
8
Natalie G.
Small Business, 1-10 employees
“Highly customizable
Pros
It allows us to customize everything from forms to displays to match exactly what our business needs. As we grow, I'm able to adjust the platform instead of forcing ourselves to adapt to rigid software limitations. The customer service has been absolutely spectacular too. They create custom buildouts, helpful how-to videos and check in regularly. It genuinely feels like the team wants this system to work perfectly for us in every possible way.
Cons
I wish the reporting had more flexibility. Being able to export dashboards as PDFs would make sharing with non-users so much easier. Also, I'd really like custom visualization options similar to Tableau rather than being stuck with the preset choices.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
Cesia P.
Small Business, 11-50 employees
“flexible product
Pros
Its amazing how customizable the automation features are. They let me adjust everything to fit our member journey and sales pipeline perfectly. The flexibility with user data and processes has been a game changer. The forms work great for building walkthroughs and upkeep tasks, plus the search function makes finding things super quick. The activities dashboard is effective for tracking our KPIs too.
Cons
Sometimes it gets a bit slow when I'm running multiple tasks and I've noticed automation can fire off unexpectedly though that might be on me for not setting it up right. Also keep running into 404 errors more often than I'd like.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Jake R.
Small Business, 1-10 employees
“Has everything I need!!
Pros
I get everything I need from this lead management service and then some. The automations really help me stay on top of lead status and get updates from my team without constantly checking in. The email and form builders are genuinely enjoyable to work with and whenever I need help, customer support is very responsive.
Cons
The cost can really add up when you're working with a bigger team. I've also struggled to find my way around certain settings sections on the site, took me a while to figure out where everything was though I did eventually get there.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
10
Functionality
9
Elise M.
Small Business, 11-50 employees
“Ease of use
Pros
Pretty easy to use and really customizable for our specific business workflows.
Cons
I wish there were better ways to organize all the templates, automations and workflows we've built up over time.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Ajay G.
Marketing and Advertising, 11-50 employees
“Loved by both the sales and marketing departments.
Pros
We have been extra productive ever since we switched to Kizen. It has basically eliminated the already thin line between marketing and sales, which has made customer management a lot easier. The same customer data that we add about them under the client information can be used by both departments. This has made sure that all the contacts are now available to everyone. It also allows us to make phone calls, which makes it very simple for us to establish a healthy relationship. And we can have virtual meetings with a client anytime they did like. The dashboard in Kizen is beautifully made and makes campaign management a hassle free task.
Cons
It is without a doubt one of the most complete marketing automation packages we have ever tested. But that does come with a very steep price tag. It is very unfortunate that we have to start looking at other software since the charges are unbearable for a comparatively small business like ours. I wholeheartedly recommend it to anyone with an unlimited budget looking for an unforgettable experience. The software will surely meet your requirements, and your expectations will definitely be upheld.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
9
Functionality
9
Ashley D.
Retail, 51-100 employees
“Kizen is a reliable tool for business decisions and sales management.
Pros
Kizen has so seamlessly merged our marketing and sales departments that we now treat them as one, which eliminates individual management needs (to an extent). It has allowed for customer management at a more advanced level since their data can be added to the database, which is then available to both departments whenever they want. The best thing is that it also allows us to make phone calls, which makes it very simple for us to establish a healthy relationship. We can also hold virtual meetings with a single person or an entire team, which is also incredible. The dashboard of this CRM is quite reliable and also allows us to keep track of the dashboards of other teams.
Cons
Kizen will cost you a lil bit more, and it might not even be feasible for small businesses to even opt for the premium plan at all. The look and feel of the dashboard could be improved to bring it up to the mark of its competitors. And the software architecture (back-end) needs several improvements.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
8
Functionality
8
Anonymous
Small Business, 11-50 employees
“Works well for us
Pros
The platform really delivers on its core functionality and performs well for our needs.
Cons
Don't have many complaints about it really.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Rishaang K.
Small Business, 1-10 employees
“Keeps our data secure
Pros
I find the functionality really simple and the security measures for protecting client information give me great peace of mind.
Cons
The interface design leaves much to be desired. For a smaller agency like ours, the cost is pretty high.
Rating Distribution
Ease of use
8
Value for money
6
Customer Support
8
Functionality
8
Sanjeev Kumar Yadav .
Mid Market, 51-100 employees
“Easy to train members
Pros
Training new team members is very convenient and the interface makes sense right away. What really stands out is how efficiently you can get things accomplished, there's a great balance between effort and results that lets you complete tasks quickly.
Cons
I personally run into some lag issues where buttons don't respond properly, plus there are basic UI problems that really need fixing. Otherwise everything else seems fine.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
9
Functionality
7
Anonymous
Mid Market, 101-500 employees
“Messy interface
Pros
I really appreciate how this platform automatically generates personalized training content for each team member across different topics.
Cons
The training materials can get pretty confusing at times and the user interface isn't as well-organized as it should be.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
8
Functionality
7
Lucca P.
Mid Market, 51-100 employees
“Helps grow my business
Pros
I've been using this to help grow my business and it's honestly doubled what we were aiming for. The lead generation has been solid and the marketing tools really helped us get our products out there more effectively. It's made a noticeable difference in bringing in quality prospects.
Cons
Only downside I can think of is that smaller businesses might find it overwhelming at first but thats really more about getting used to such a powerful system.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
10
Fatima H.
Mid Market, 51-100 employees
“Keeps information organized :)
Pros
It helps me build strong relationships with my clients and keeps all their information organized. The security features give confidence knowing customer data is protected and managing everything is simple.
Cons
Feels a bit expensive for smaller businesses like ours and the interface could really use a design refresh to look more up-to-date.
Rating Distribution
Ease of use
8
Value for money
6
Customer Support
9
Functionality
8
Myllena G.
Small Business, 11-50 employees
“Too costly
Pros
This software integrates marketing and sales very well. Managing customers feels much more organized since I can add detailed information right in their profiles. Having all contacts under our control has been awesome. The built-in calling feature makes building relationships so much easier and being able to set up virtual meetings with just one click is great. What really stands out is the dashboard, it's very reliable and secure plus I can monitor other teams' progress from there. It's amazing having both sales and customer management handled through one platform.
Cons
Subscription costs are really high and honestly way more than we'd like to pay for this kind of service.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
9
Functionality
7
Iovanna O.
Enterprise, 500+ employees
“Solid client management
Pros
The interface is really user-friendly and easy to adapt to, making my workflow much simpler and more efficient. Performance has been excellent from my experience and it's completely transformed how I manage things. Client management is solid since I can store all their contact details and information in one place. What really stands out are the digital marketing tools that help consolidate our company's strategies. This lets me execute campaigns that are way more personalized and comprehensive by leveraging client data for better segmentation based on each customer's specific needs. The reporting features are very useful for making faster, more effective decisions. Overall, it's become an essential tool for integrated client and marketing management.
Cons
The only downside I can think of is how pricey it gets. Definitely not cheap, though I'd say its worth every dollar you spend.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
9
Functionality
7
Wendell
Executive Director, 11-50 employees
“Kizen has worked really great for us
Pros
The timeline that tracks all communication with individual clients is essential when dealing with many clients over an extended period of time.
Cons
There is no feature to prevent automatically overriding contact information if the email address is the same.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
9
Functionality
9
Eliot
Marketing Manager, 1-10 employees
“Amazing
Pros
Integration is simple. Everything is perfect from its features to the software to customer support.
Cons
Nothing if I am being completely honest here.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
8
Nick H
Vice President, 500+ employees
“Efficient and Effective
Pros
After the installation of Kizen, we experienced increased productivity and improved communication. Excellent customer support.
Cons
Nothing bad to say. We are highly satisfied.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
10
Jacoby
Manager, 11-50 employees
“I am a happy customer
Pros
Th software lets you customize many things. Its smart and intuitive. Saves a lot of time.
Cons
I wish the customer support was a little better and responsive.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
7
Functionality
7
Juliana C.
Enterprise, 500+ employees
“Steep pricing
Pros
Customer support team has been cooperative and they're always there when I need help. I can share contact records and dashboard access with other teams which is super convenient. Setting up personal meetings or virtual calls is simple and scheduling activities is not complicated. Being able to access everything from my phone is a huge plus. Having marketing, customer management and sales all in one place has been so helpful.
Cons
The premium pricing is too high and definitely out of reach for smaller businesses. The dashboard feels complex and could use some serious improvements. Overall structure seems poorly organized and needs work. Some useful features from the old version are missing now which is frustrating. There's definitely a learning curve involved, though I'll give credit where it's due, the support team is actually really helpful. Still feels like there are quite a few areas that need attention.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
9
Functionality
7
Trevor F
Business Owner, 11-50 employees
“Excellent customer service
Pros
My favorite thing about this software is its customer support. They are so helpful. We noticed improved efficiency.
Cons
I do not have any bad thing to say about this software so far.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
8
Wendell N
Executive Director, 11-50 employees
“Flexible and smart software
Pros
Kizen is an intuitive software that has provided so much ease for us. It tracks all our sales and progress. We really like this software.
Cons
Importing data from an outside source is a little difficult.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
7
Functionality
7
Vera H
Director de Marketing, 500+ employees
“Good but can do better
Pros
The user interface is simple and easy to manage. Intuitive and very useful software.
Cons
Quite expensive for small practices.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
8
Functionality
9
Anonymous
Small Business, 11-50 employees
“Incredible support
Pros
I find it very user-friendly and it comes with one of the best email builders I've seen. Everything feels simple. Their customer support team is absolutely outstanding.
Cons
Being a newer platform, it lacks some of the more advanced features that would be really helpful but hopefully they're coming.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
10
Functionality
8
Anonymous
Small Business, 11-50 employees
“Allows for smooth communication
Pros
This CRM is seriously underrated and makes team communication effortless, whether you're working within sales or across departments. What I really appreciate is how it works on any device. I can check contact records, update dashboards, log meetings (both in-person and virtual) and schedule follow-ups from my phone, tablet or computer without missing a beat.
Cons
Can't think of any major issues right now and everything's been working exactly how I thought it would.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Laura S.
Small Business, 1-10 employees
“Their team has been very helpful
Pros
Our processes are very complex and this platform not only handles them smoothly but actually helps us organize everything. We're literally a thousand times more efficient now in our daily work! What impressed me most during setup was that whenever we had a requirement, the response was never "we can't do that". There was always a solution available. Sometimes it required effort on our end, sometimes on their part but it was always possible to make things work exactly how we needed them.
Cons
A bit complicated at the beginning but I think thats mainly because we're not business folks so any new platform feels overwhelming. Plus our needs are so complicated that we really have to dig deep into how everything works.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
9
Functionality
9
Steven A
Associate Editor, 500+ employees
“Incredible
Pros
Marketing is so simple with this software. Love the dashboards. The software is very up to the mark.
Cons
Quite difficult to understand but their customer support was always available.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
9
Functionality
8
Anonymous
Small Business, 11-50 employees
“Wonderful Timeline feature
Pros
The Timeline feature in each contact record has completely changed how we operate. Every single interaction with prospects and clients gets tracked and timestamped automatically. We've eliminated duplicate work entirely.
Cons
Missing native integrations are a bit frustrating, though the team assured me they're working on it.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Anonymous
Small Business, 11-50 employees
“Saves a lot of time
Pros
Marketing Automation feature is absolutely my favorite part of this platform. It's been a huge timesaver. I'd estimate it frees up around 10-15 hours each week by automating all those tedious admin and operational tasks. What really impresses me though is how it lets me build dynamic customer experiences throughout my entire B2B sales funnel which has directly boosted my revenue.
Cons
I don't really have any major issues, though I'd love to see the Sales CRM sync Activities with my Google Calendar.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Trevor
Business Owner, 11-50 employees
“Wonderful experience
Pros
Everything is going good so far!
Cons
None
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
8
Functionality
8
Anonymous
Mid Market, 101-500 employees
“Better than competitors!
Pros
The ability to store data in multiple formats is so convenient for my workflow. This CRM outperforms competitors in asset management as it's lightning fast and user-friendly. Their customer support team is superb and always ready to help with setup questions or usage guidance.
Cons
The premium price is too much, especially for startups just getting off the ground. Scrolling between different sections can be frustrating since the dashboard layout isn't very simple. The overall platform structure feels clunky and could use some serious improvements to make it more user-friendly.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
10
Functionality
7
Janice
Director de Marketing, 1-10 employees
“Wow
Pros
I can improve the way my campaigns are executed in a much more personalized and complete way in conjunction with my clients data, which allows me to segment my campaigns according to the needs of each client. The reporting feature is also quite great.
Cons
It wish slightly cheaper than it is now.
Rating Distribution
Ease of use
7
Value for money
9
Customer Support
7
Functionality
7
Jennifer Marie F
Customer Support Specialist and Operations Consultant, 11-50 employees
“Top in the game
Pros
As a small business owner, Kizen is the best for me. Intuitive and Intelligent. Full marks for Customer service.
Cons
No dislikes for me honestly.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
10
Functionality
9
Zenia
HR, 1-10 employees
“Nice experience
Pros
In the beginning, we did not understand form automation but with time, we got a hang of it, and now its better than ever. Its social media marketing tools are exceptional.
Cons
None so far.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
10
Functionality
10