PrestaShop: Pricing, Free Demo & Features

Name: PrestaShop
Rating: 4.3 (4 reviews)

Last Updated Sep 18, 2026

Overview

PrestaShop is a self-hosted e-commerce platform ideal for businesses that want complete control over their online store. With thousands of modules and themes, it can be tailored to meet any specific requirements. If you want a store that works exactly how you imagine it, PrestaShop could be the right choice.

Overall Rating

Based on 4 users reviews

4.3

All Reviews

Rating Distribution

Positive

75%

Neutral

25%

Negative

Starting Price

Free Download

Product Snapshot

PrestaShop Specifications

Order management
Reporting/Analytics
Shipping management
Email marketing
Shopping cart
Website management
Sales tax management
Credit card processing
Catalog management
Multi-channel management

View All Specifications

What Is PrestaShop?

PrestaShop is a customizable e-commerce platform that helps merchants create and manage online stores. It gives users ownership of their store and data. Merchants can customize their storefronts using thousands of available modules and themes. PrestaShop also provides tools for payments, marketing, shipping, social selling, and automation. Businesses can choose between a self-hosted setup and a hosted option. The platform is designed to support merchants as their e-commerce operations grow.

What Is PrestaShop Best For?

PrestaShop stands out for its “Limitless Customization” capability. It allows users to choose from over 3,000 modules and 2,000 templates to personalize their storefronts. These options give merchants more control over how their store looks and functions based on their business needs. This makes PrestaShop well-suited to businesses that want greater flexibility in shaping their e-commerce storefront.

How Much Does PrestaShop Cost?

PrestaShop pricing starts with its Hosted plan at €24/month, excluding VAT. This plan includes hosting, support, and e-commerce services for launching an online store. PrestaShop also offers a free Classic plan for users who prefer to set up and host their own store.

It also offers a free trial. In addition to the base plan, the following costs may apply:

Hosting: From €2.99/month (~$3.45/month), starting price for Hostinger, one of its hosting partners
PrestaShop Social: €9.99/month excl. VAT (~$11.53/month)
Domain Name: From €10/year (~$11.55/year)
Premium Themes: €50–€200 (~$58–$231), depending on complexity
Essential Modules: €100–€300 (~$115–$346) in the first year
Quick Start Help Service: €50 excl. Tax (~$58), this installation service covers store setup on the selected server and theme installation
Advanced SEO And Marketing: €20–€200/month (~$23–$231/month), for advanced SEO tools and marketing activities

Most users view PrestaShop as a cost-effective option for launching and managing e-commerce stores, particularly because of its open-source model. However, reviewers also note that paid modules, themes, and add-ons can raise overall costs as store requirements expand.

Request a personalized PrestaShop pricing quote for your business today!

Disclaimer: The pricing is subject to change.

PrestaShop Integrations

The software supports integration with multiple systems and platforms, such as:

How Does PrestaShop Work?

Here's how you can get started with the software:

Download Classic to self-host, or select the Hosted, ready-to-use option
Install the store by completing setup yourself, or let Hosted handle installation
Configure the storefront by selecting a theme and adjusting design, layout, and branding
Build the product catalog by adding items, categories, and details in the back office
Set up payments and shipping through options like Stripe, Klarna, Alma, and carrier partners
Extend functionality by browsing the Marketplace for modules covering marketing, social selling, and automation
Connect sales channels by syncing the catalog to Facebook, Instagram, or Google campaigns
Manage and grow the store using support resources, community forums, or certified Experts

You can also schedule a free PrestaShop demo to explore its full features.

Who Is PrestaShop For?

PrestaShop is ideal for a wide range of industries and sectors, including:

Cosmetics
Fashion and apparel
Food and beverage
Consumer electronics

PrestaShop Use Cases

Based on our analysis of user feedback and PrestaShop features, we have identified the following key business scenarios where it may be a good fit:

Retailers Managing Large Product Catalogs

Retailers with extensive inventories can use PrestaShop to keep product and order activity organized within the same e-commerce environment. Reviews describe the platform as suitable for large catalogs and highlighted the back-office structure for managing products and orders. This makes it relevant for businesses handling a broad product range alongside regular order processing.

Businesses Selling Across Multiple Countries

For merchants operating internationally, PrestaShop supports multilingual store management along with logistics and tax requirements. User reviews highlighted these native options when discussing sales across multiple countries and languages. In this regard, the platform can suit businesses that need to manage regional e-commerce requirements across different markets.

Small Businesses Launching Online Stores

PrestaShop can also work for smaller businesses entering e-commerce for the first time. User feedback noted using it mainly for small companies starting online sales and described the platform as manageable during the initial stages. That makes it relevant for merchants looking to establish a dedicated storefront while keeping early e-commerce operations relatively straightforward.

Brands Building Customized E-Commerce Stores

Businesses with more specific storefront requirements may need room to adjust their setup as those needs to change. PrestaShop’s modular structure supports this type of approach. Reviews highlighted modularity as one of its main strengths and described adding modules as store requirements evolved. This can suit brands that expect their e-commerce configuration to develop over time rather than remain fixed.

Is PrestaShop Right For You?

PrestaShop is a practical choice if you want more control over how your e-commerce store is built and managed. It can suit both new entrepreneurs and established merchants looking for flexibility as their business grows.

Brands including Molly Bracken, Le Chocolat Alain Ducasse, and Store Lashes have built stores with PrestaShop. The platform also gives users ownership of their online store and data, making it suitable for businesses that value control and customization.

Still doubtful if PrestaShop software is the right fit for you? Reach out to us at (661) 384-7070 and we’ll help you make the right choice.

PrestaShop Features

E-Commerce Website Builder

PrestaShop supports the full setup of an online store, from choosing a domain to publishing the storefront. Merchants can apply customizable templates and configure payments and delivery options before launch. This creates a clear setup path for getting an e-commerce website ready for customers.

See How It Works

Online Sales And Stock Management

The platform lets merchants receive and manage online orders in real time from the back office. Users can access shipping data, edit invoices automatically, and work with configured carriers for delivery. Stock information can also be managed within the store, while more complex warehouse or omnichannel synchronization may require additional modules or integrations.

See How It Works

Product Management

The software gives merchants tools to build and maintain detailed product catalogs. Product information can include pricing, size, descriptions, EAN codes, weight, stock, images, and variations. For larger catalogs, users can also import product data through CSV files instead of entering every item manually.

See How It Works

Dashboard

PrestaShop’s dashboard provides a detailed view of store statistics and ongoing activity. It brings together information on items, orders, sales, turnover, customer service, and other e-commerce metrics. Merchants can use this data to review store performance and monitor key parts of day-to-day operations.

See How It Works

Pros And Cons of PrestaShop

A quick look at PrestaShop's strengths and weaknesses to
help you decide if it's the right fit

Pros

Easy to set up for new online stores
Flexible customization through modules and themes
Supports multilingual and international store setups
Straightforward product and inventory management
Handles large product catalogs effectively

Cons

Paid modules can raise overall setup costs
Major updates may affect existing customizations
Advanced changes may require technical knowledge

PrestaShop Pricing

An overview of PrestaShop pricing plans to help you
choose the best option for your team and budget.

Classic	Hosted

Customizable Hummingbird theme Based on PrestaShop version 9 Easier updates with Update Assistant PrestaShop Marketplace access from Back Office Shipping service with eShip for PrestaShop All-in-one payments with PrestaShop Checkout Automated ads on Google, Facebook, and Instagram	All the features of the Classic offer, plus: Hosting with Gandi (50 GB) Installation of your online store Automatic VAT calculation by customer country GDPR and cookie management 6-day support by email or phone Guided back-office tour for store setup

Disclaimer: The pricing details were last updated on Aug 18, 2026 from the vendor's website. Please contact us for a tailored pricing list.

PrestaShop Reviews

Insights from real users on PrestaShop’s features,
performance, and overall experience.

Total 4 reviews

4.3

All reviews are from verified customers

Rating Distribution

Stars

50%

Stars

25%

Stars

25%

Stars

Share your experience

Anwar

Marketing and Advertising, 51-100 employees

Less than a year

4.0

November 2024

“User friendly software”

Pros

Its very easy to use, add products and manage both products and inventory. I have faced no difficulties while doing all these things.

Cons

Sometimes the plugins can get pretty expensive like when setting up a feed.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

Stefano

Business Supplies and Equipment, 1-10 employees

More than a year

5.0

November 2024

“Amazing ecommerce platform ideal for large catalogues”

Pros

In my view PretaShop is certainly one of the most effective and well rounded ecommerce systems available. Its highly customizable and great for large product catalogs. The back office is well organized making it easy to manage orders and products. I am impressed!

Cons

Some small technical bugs still pop up with new updates. You need to have a good understanding of the system to make any technical adjustments. Also occasionally third party modules don't go well together.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

Janusz

Internet, 1-10 employees

More than a year

5.0

October 2024

“Exceptional ecommerce system”

Pros

Setting it up and getting everything ready for an ecommerce system is a pretty simple process with nothing too complicated.

Cons

I dont like the B2B mode. Not sure what its even meant to do. Seems pretty useless to be honest.

Rating Distribution

Ease of use

Value for money

Customer Support

Functionality

View All 4 Reviews

Frequently Asked Questions

Quick answers to common questions to help you better understand the product, features, and services.

What languages does PrestaShop support?

PrestaShop primarily supports multiple languages, including English, French, Italian, Polish, and Spanish.

Does PrestaShop offer an API?

Yes, PrestaShop offers an API.

What types of pricing plans does PrestaShop offer?

PrestaShop price starts with its Hosted plan at €24/month, excluding VAT. It also offers a free Classic plan for users who prefer to set up and host their own store. Get a detailed PrestaShop cost breakdown tailored to your specific requirements.

Does PrestaShop have a mobile app?

No, PrestaShop does not offer a dedicated mobile app.

Who are the typical users of PrestaShop?

PrestaShop is used by organizations across a range of industries and sectors, including consumer electronics, cosmetics, fashion and apparel, and food and beverage.

What other apps does PrestaShop integrate with?

PrestaShop integrates with various systems and platforms, including PayPal, Mailchimp, Brevo, Zendesk, and Manago AI.

What level of support does PrestaShop offer?

PrestaShop offers support through a care center, community, and paid plans, ranging from €90 to €1490.

Overview

Overall Rating

Rating Distribution

Starting Price

Product Snapshot

PrestaShop Specifications

What Is PrestaShop?