Shopify Software Reviews
Total 2058 reviews
4.6
All reviews are from verified customers
Rating Distribution
5
Stars69%
4
Stars26%
3
Stars4%
2
Stars0%
1
Stars1%
Satisfaction score
Ease of use
9
Value for money
8
Customer Support
9
Functionality
9
Marketing and Advertising, 101-500 employees
More than a year
“Quick to setup platform”
Pros
Right out of the box it's pretty much ready to go. Once you choose a theme, you can start adding products to your online store almost immediately. Also it supports multiple payment methods beyond Shopify's native option. On top of that there are plenty of extra apps that add more functionality on the backend which is really useful since we can handle most things without needing to code.
Cons
Once you want to build more custom features into the site, there's a bit of a learning curve. You can add code where needed but the level of customization can still be restricted depending on the theme you're using.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
10
Functionality
9
Accounting, 1-10 employees
More than a year
“Convenient checkout options but potential risks”
Pros
One thing that stands out to me is how convenient it makes checkout on so many websites. Once your account is connected, paying is quick and easy and the whole process seems much more hassle free.
Cons
My biggest issue with it is that not every store using it seems trustworthy so there's still a real chance of getting scammed when buying from certain shops.
Rating Distribution
Ease of use
7
Value for money
6
Customer Support
7
Functionality
7
Entertainment, 1-10 employees
More than a year
“Simple setup process for online stores”
Pros
It is pretty easy to use and it made launching an online store much less complicated than I originally thought it would be. I liked that most of the tools I needed were already built into the platform so I wasn't stuck trying to connect a bunch of separate services just to get everything working.
Cons
The biggest drawback was how the cost can climb once you begin adding extra apps or advanced features. The core platform is user friendly but some things that seem like they should already be included end up needing another app or an added monthly fee. Also it takes a bit of time to get the store design looking exactly the way you want especially if you're particular about how everything should look.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
9
Functionality
7
Internet, 1-10 employees
More than a year
“Modern store design themes”
Pros
I used it to try launching a small personal online shop as a side project between university classes. The platform is very beginner friendly as the free themes already look good, modern and fully optimized for people browsing on their phones. You don't need any programming knowledge at all to upload product photos, adjust descriptions and start selling. On top of that it integrates to social media in no time which makes it simple to launch ad campaigns.
Cons
Its basic monthly subscription seems pretty expensive when you're just starting out and not bringing in much revenue yet. Also if you choose not to use their default payment system, they charge extra fees on every single transaction which cuts into your profit margins. A lot of the extra apps for customizing the store which seem essential at the beginning also come with separate subscriptions.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
9
Functionality
10
Accounting, 11-50 employees
More than a year
“amazing online shopping experience for customers”
Pros
From a customer's perspective, I'd rate this software 100/100. It's very simple to use, paying is quick, managing orders is easy and it makes online shopping feel even more convenient overall.
Cons
One thing that could be better is when certain items are actually out of stock but the retailer's website still shows them as available.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
E-Learning, 1-10 employees
More than a year
“Simple account tools and fast transfers”
Pros
Running my business on it has not been a hassle. The tools are easy and simple to work with so getting things set up doesn't take much effort. Also I was pleasantly surprised by how quickly I received my payment, with no delays at all. Once the pages are finished, they look really professional and it seems reassuring to have a platform like this behind my business.
Cons
The downside is that it is pretty expensive especially for a small startup like mine. It would make a lot more sense if users were grouped into categories so newer businesses could pay pricing that matches their turnover. That kind of pricing model would help me keep more profit while still being able to benefit from its impressive features.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
10
Functionality
7
Consumer Services, 11-50 employees
More than a year
“offer multiple payment options”
Pros
It is easy to run our web storefront on it. Setting up payment processing was simple and it offers really good options for our customers.
Cons
To me the email templates feel pretty outdated and are difficult to work with. It would be nice to see updated templates and more modern customization options.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
10
Functionality
10
Consumer Electronics, 11-50 employees
Less than 6 months
“pretty costly”
Pros
Getting an online store live only takes a few hours even without a technical background. The app marketplace is massive so it's possible to add just about any functionality you need. Payments connect without much hassle and the checkout process looks simple and professional. The themes are attractive right away and managing inventory is pretty simple. It also makes selling dropshipping items and digital products very convenient.
Cons
The monthly cost climbs quickly because a lot of basic features require paid apps and the transaction fees sting unless you use Shopify Payments. Liquid is also tough to work with if you don't know how to code which often means hiring a developer for customizations. On top of that the admin area can feel crowded and moving away from it is incredibly frustrating.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
6
Functionality
5
Events Services, 1-10 employees
More than a year
“simple to use”
Pros
It is easy to get an online store up and running with it that too without any technical background. I use it to sell photography albums and it gives my customers a professional checkout experience, secure payment processing and several payment options to choose from. It's also simple to manage products orders and customer details and the platform has been very dependable.
Cons
As per me its monthly subscription fee, along with the extra cost of apps, can add up quickly for a small business. A few features are only available through paid apps and learning how to customize the store beyond the basic setup can take some time.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
10
Functionality
8
Automotive, 11-50 employees
More than a year
“Top choice platform for online stores”
Pros
Being the most widely used platform out there, Shopify seems like one of the most dependable and advanced ecommerce solutions available. There are lots of apps to choose from and the whole system is standardized in a way that really fits the ecommerce industry. I honestly couldn't be happier with it.
Cons
One area where it still seems limited is B2B, wholesale and businesses that depend on dealer networks. I know some features exist for that but they're not nearly as user friendly as the retail DTC side of the platform.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
9
Functionality
8
Computer Software, 51-100 employees
More than a year
“Flexible developer tools for custom builds”
Pros
Building custom headless storefronts is easier now thanks to the powerful Storefront GraphQL APIs. On top of that developer tools like Shopify CLI really speed up the process of creating custom apps.
Cons
API rate limits can sometimes get in the way during heavier data syncs and working through complicated Liquid logic in older legacy themes can become pretty tedious.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
9
Functionality
9
Health, Wellness and Fitness, 11-50 employees
More than a year
“Helpful inventory management tool”
Pros
One thing that works really well is being able to list all the products I use in one place. It's helpful for keeping track of what I have bought and I also like being able to share recommendations with friends and family. Adding products is pretty easy too which makes the whole process convenient.
Cons
One part I am not happy with is that some of the fees feel a bit hidden. I have run into transaction charges that weren't as clear as I would have liked. I really wish the pricing was more upfront and I'd also prefer to have more customization options for the website.
Rating Distribution
Ease of use
10
Value for money
7
Customer Support
8
Functionality
9
Marketing and Advertising, 1-10 employees
More than a year
“Effective tools to launch online stores”
Pros
Getting a store up and running is quick and easy with it and the range of customizable themes gives plenty of flexibility. There's also a huge selection of apps that can help increase sales and the detailed analytics make it much easier to track performance and guide business decisions.
Cons
The monthly subscription can put pressure on cash flow when you're just starting out and some third-party apps become costly pretty fast. On top of that more advanced customization usually takes coding knowledge.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Education Management, 1-10 employees
More than a year
“worth the investment cost”
Pros
For any small business and even plenty of medium sized ones it is an essential platform. It can definitely get pricey over time but the cost seems justified because of how many amazing features and capabilities are packed into it.
Cons
There are moments when it gets a bit buggy or slows down especially when dealing with very long SKU lists. Some pages can start to lag and feel bogged down but aside from that it's a fairly reliable tool to work with.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
9
Functionality
9
Real Estate, 11-50 employees
More than a year
“Dependable platform overall”
Pros
Setting up, running and growing an ecommerce store with Shopify is fairly simple even without much technical experience. The platform is dependable, the admin dashboard is clear and user friendly and the wide range of apps and integrations makes it convenient to add more functionality as the business expands.
Cons
One drawback is how quickly the overall cost can increase once you depend on several third party apps for more advanced features. Some things that seem like they should already be built into the platform end up requiring an extra subscription or even custom development.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
9
Functionality
8
Marketing and Advertising, 101-500 employees
More than a year
“offer flexible media options”
Pros
Working with media assets, adding high definition photo galleries and customizing the user experience all feel very hassle free and it doesn't take hours of custom coding to make it happen.
Cons
Overall costs can climb pretty quickly once you start adding several third-party app subscriptions that are necessary for design and marketing.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
9
Legal Services, 1-10 employees
Less than a year
“Simple setup guide for selling online”
Pros
Launching my first website felt a bit intimidating at first but it made the whole process user friendly and simple. I quickly learned how to set up my online store, upload products and work through the different payment options and procedures. If you're not sure where to begin, this is honestly one of the best platforms to start selling online with.
Cons
The experience has been genuinely pleasant so I really don't have any complaints about it. It's a valuable platform that I'd definitely recommend to others.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Sporting Goods, 51-100 employees
Less than a year
“Fast store launch and local payments”
Pros
Getting our sporting goods catalog online only took around two weeks which made a real difference while we were trying to stay on track with quarterly goals. The payment gateway choices are also a strong fit for the Indonesian market since customers can pay with familiar local methods and we didn't need to create any custom integrations ourselves. On top of that syncing inventory between our physical showroom and the online store has finally reduced those awkward overselling situations that used to cost us sales.
Cons
Its monthly cost climbs pretty fast once you include the apps you realistically need for a B2B setup. The discount code feature is also fairly limited so we cannot offer the tiered pricing that our bulk buyers usually expect unless we rely on workarounds. Support does reply but they rarely seem to fully understand wholesale related situations.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
8
Functionality
8
Information Technology and Services, 1-10 employees
Less than a year
“works the best for everyone”
Pros
It works well for anyone who wants to handle things themselves. It makes setting up an online store fairly easy especially when it comes to building the website and connecting payment options.
Cons
One thing that bothered me was not having complete access to the control panel or HTML which limited how much we could do with SEO changes and custom updates. It's also just another SaaS platform so you keep paying indefinitely and never actually own the software. These days, building something you fully own feels like the better option.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
8
Functionality
7
Apparel & Fashion, 1-10 employees
Less than a year
“packed with effective tools for expanding businesses”
Pros
Launching and running an online store with it seems very hassle free even without a deep technical background. It brings together everything needed to operate an e-commerce business in one platform including hosting, product management, payments, shipping connections and marketing tools. As our brand has grown, the large selection of themes and apps has been especially helpful for customizing the store and adding features over time. Also it integrates really well with social media and other sales channels which helps us reach customers wherever they prefer to shop. Another big plus is dependability. It takes care of security, updates and site performance in the background which lets me spend more time building the business instead of managing the website. The dashboard is user friendly, the mobile app is convenient and the analytics are detailed enough to make daily operations feel efficient and organized.
Cons
Even though it is a very strong platform overall the costs can start stacking up as the business expands. On top of the monthly subscription, a lot of advanced functionality depends on paid apps and that can noticeably raise ongoing expenses over time. More advanced customization can also be a challenge since some changes require knowledge of Shopify's Liquid language or assistance from a developer especially when working with themes or more complex features. Day to day use is very beginner-friendly but there are still limits when trying to build highly customized experiences without technical skills. One smaller annoyance is that some features and reporting tools are locked behind higher tier plans which makes it harder for smaller businesses to access everything they need without paying to upgrade.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
10
Functionality
9