Mailchimp Software

Mailchimp Software Reviews

Total 4103 reviews

4.5

All reviews are from verified customers

Rating Distribution

5

Stars

62%

4

Stars

31%

3

Stars

5%

2

Stars

1%

1

Stars

0%

Satisfaction score

Ease of use

9

Value for money

9

Customer Support

9

Functionality

9

EC

Ethan C.

Hospitality, N/A employees

Less than a year

3.0
September 2025

simple email marketing workflow

Pros

This tool keeps email marketing easy, simple and effective so it's simple for just about anyone to use without much effort.

Cons

Back when I was using it in 2020, I couldn't build the marketing design I needed directly on the site. I had to use a different website to create the email marketing code first, then bring it into it.

Rating Distribution

Ease of use

7

Value for money

6

Customer Support

6

Functionality

6

DW

Dushawn W.

Civic & Social Organization, N/A employees

Less than 6 months

1.0
September 2025

not worth the money!!

Pros

Easy to use and simple to explain to the training team!! This tool helped me direct traffic safely to meetings.

Cons

Honestly, there was nothing that left me satisfied with the service I got for the amount I paid. At least it served as a good lesson in consumer protection.

Rating Distribution

Ease of use

3

Value for money

2

Customer Support

2

Functionality

2

DS

David S.

Education Management, N/A employees

More than a year

5.0
September 2025

friendly interface and great value

Pros

This has been a fantastic tool for us. It makes day-to-day work much more manageable and I find the interface very user-friendly. It is also quite affordable. Since we began using it, we've seen our marketing improve noticeably and our sales have gone up as well.

Cons

After more than two years of using it, we still have not run into any difficulties or bugs while working with it.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

9

SD

Segun D.

Human Resources, N/A employees

More than a year

5.0
August 2025

Powerful marketing tools

Pros

One thing that keeps me using it is how complete the sales and marketing toolkit feels especially the email marketing automation and customer data management features.

Cons

Throughout the time I have used it, I have always been able to get what I needed done without running into any problems caused by missing or faulty features.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

A

Anonymous

Marketing and Advertising, N/A employees

More than a year

5.0
August 2025

clean interface and helpful Shopify sync

Pros

Creating a newsletter is simple even without any HTML knowledge and I find the Shopify integration adds a lot of value. The interface feels clean, the menu options are easy for me to navigate and managing contact emails with filters and tags is especially useful.

Cons

At times, emails I create do not appear the same in Outlook desktop and figuring out why can be frustrating. Test sends also occasionally take longer than expected.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

AL

Alexandra L.

Marketing and Advertising, N/A employees

More than a year

4.0
August 2025

simple integrations with great results

Pros

The onboarding process is very easy and I appreciate how easily it connects with popular CMS platforms like WordPress, Shopify and Squarespace. The integrations are simple to set up and make data management much more useful for me.

Cons

It does exactly what it was designed to do but I eventually moved to other platforms because I needed CRM functionality, not only an email marketing service. The part I liked least was the missing CRM features, such as a sales pipeline or logs for sales activity.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

8

RK

Ross K.

Health, Wellness and Fitness, N/A employees

Less than a year

4.0
August 2025

good value for support and sales

Pros

Overall, I found it to be great value for the price even after adding extra services. It was also easy for us to use while managing customer support alongside our marketing and sales activities.

Cons

Our biggest issue with it was that we couldn't find a way to make it line up properly with our EHR system. There wasn't really anything specifically bad about it itself-it was more that the two platforms just didn't work together easily.

Rating Distribution

Ease of use

9

Value for money

9

Customer Support

9

Functionality

8

EC

Eli C.

Legal Services, N/A employees

More than a year

4.0
August 2025

branding tools and detailed insights

Pros

I really appreciate the many customization options available for emails which help us keep our branding consistent. The detailed reporting also provides insights that we can actually use to improve our results.

Cons

Their customer service relies a lot on AI and it rarely gives a helpful response when the question is detailed or very specific. Getting through to a real person is not very easy.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

8

Functionality

9

TD

Tanya D.

Retail, N/A employees

More than a year

5.0
August 2025

helpful for client review emails

Pros

Sending emails to clients is very easy with this platform and I find the review request functionality especially useful for staying connected with customers.

Cons

I honestly haven't used it enough to come up with much to complain about. If anything, I just wish it offered more features so I'd have more reasons to use it regularly.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

A

Anonymous

Education Management, N/A employees

More than a year

4.0
August 2025

zapier integration keeps me hooked

Pros

Even after testing other email platforms, I still come back to this one because the Zapier integration makes automating my workflows much easier and saves me a significant amount of manual effort.

Cons

Pricing becomes pretty steep as my list gets bigger. That makes it costly for a large audience so I usually end up cleaning out my audience just to keep the number of contacts down.

Rating Distribution

Ease of use

8

Value for money

7

Customer Support

8

Functionality

8

HS

Hannah S.

Information Technology and Services, N/A employees

Less than a year

5.0
August 2025

powerful email marketing start

Pros

Email marketing feels incredibly easy to get started with through this platform. I appreciate the wide range of templates and features and it has helped me create a marketing channel that delivers a strong return on investment.

Cons

One thing I'd still want is more reporting and deeper data analysis in the lower-priced plans, along with A/B testing. I can see why they hold that back though since it does encourage people to upgrade to a higher tier.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

10

KC

Kerrissa C.

Marketing and Advertising, N/A employees

Less than 6 months

4.0
August 2025

helpful client emails

Pros

Having a client list built directly into the platform is very convenient and I can automatically send emails to my contacts right from the website.

Cons

Getting around the application is not very simple for new users. Editing newsletter layouts also takes more effort than it should and does not feel very efficient.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

8

Functionality

8

CB

Christine B.

Professional Training & Coaching, N/A employees

More than a year

5.0
August 2025

perfect for promoting workshops

Pros

This platform has made it much easier for me to stay connected with my database and I regularly use it to market and promote my workshops, programs and masterclasses.

Cons

I can't really point to any faults with it. I've been using it for years and still appreciate how simple it is to work with. The only downside is that it can get a little expensive as your contact list grows but for me, it's still worth paying for.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

10

AK

Alex K.

Information Technology and Services, N/A employees

More than a year

5.0
August 2025

friendly interface and responsive support

Pros

The interface felt very user-friendly from the beginning and I was able to learn it quickly. Day-to-day use has been easy and I also appreciate how responsive the customer support team is whenever I need assistance.

Cons

Haven't run into anything I dislike about it. It has been the best tool I've used so far.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

OP

Olivier P.

Oil & Energy, N/A employees

More than a year

5.0
August 2025

versatile email marketing companion

Pros

Email marketing works really well with this platform because I can create visually appealing emails without much effort. I also value how easily it integrates with almost any website and the support team has been helpful when needed.

Cons

part that bothers me is the restriction on subscriber numbers if you are not using the paid version. That limitation can be pretty frustrating especially when you are trying to stay within a tight budget.

Rating Distribution

Ease of use

9

Value for money

10

Customer Support

10

Functionality

10

A

Anonymous

Marketing and Advertising, N/A employees

Less than 6 months

5.0
August 2025

newsletter design that just works

Pros

Managing our newsletter has been very easy and I find the design process difficult to get wrong. It keeps everything efficient and I appreciate that recipients can unsubscribe on their own whenever they choose.

Cons

One part that has been incredibly frustrating is importing contacts. We tried bringing in a list but it would not recognize the columns correctly so we ended up having to fix them manually every single time.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

A

Anonymous

Sports, N/A employees

More than a year

4.0
August 2025

smart newsletter tools

Pros

Launching campaigns is fairly easy with this tool. I like the newsletter design options, reliable email scheduling, improved segmentation features and useful tagging system. It also helps clean inactive email addresses and supports multiple users on the same account which works well for our team.

Cons

One thing I've noticed is that it doesn't seem very friendly toward certain generic email addresses. Costs can also climb pretty quickly as your list grows if you're not actively keeping it curated. I'd also appreciate more integrations with other programs though that may depend on those platforms as much as it itself.

Rating Distribution

Ease of use

9

Value for money

7

Customer Support

9

Functionality

9

PN

Poerwestri N.

Leisure, Travel & Tourism, N/A employees

More than a year

5.0
August 2025

clean campaign setup and segmentation

Pros

Creating campaign landing pages feels easy because the interface is simple to work with. I also find customer data management and audience segmentation very convenient and effective.

Cons

The support team is pleasant to deal with but their response time could be better and it took more time than it should have to figure out some of the more advanced marketing features.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

KB

Khaoula B.

Broadcast Media, N/A employees

Less than 6 months

5.0
August 2025

powerful email automation

Pros

Getting started with it was very easy. It lets us create attractive marketing emails using the drag-and-drop editor and its advanced automation features are really powerful. We can send triggered email messages based on the behavior of specific target clients.

Cons

It has been a reliable tool for handling our online marketing and I honestly haven't run into any problems while using it.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

AP

Ansuya P.

Photography, N/A employees

Less than 6 months

4.0
August 2025

handy mobile app for data

Pros

Right from the start, the interface felt simple to navigate and the mobile app was really useful for sending and analyzing data while away from my desk.

Cons

One downside is that the free plan no longer supports classic automations which takes away a lot of the practical value of the package.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

9