Mailchimp Software Reviews

“Great system management overall”

Pros

Honestly, I appreciate pretty much everything about it especially the way it handles overall system management.

Cons

I haven't really come across any major downsides, except that entering information can feel a bit heavy at times, navigation takes some getting used to and the speed is occasionally a little slow but overall it's still good.

“friendly email campaign tools”

Pros

Email campaign manager is really simple to use for me.

Cons

The contact limit on the basic plan could be higher.

“top-notch email builder and reporting”

Pros

This is the best mailing service I've used. It's very easy to understand and put campaigns together. The templates are excellent, the email builder is the best I've worked with and the reporting is also outstanding.

Cons

Automatic ecommerce recommendations could be better since they often didn't feel very relevant.

“fantastic for email beginners”

Pros

This platform is an excellent option when you're just getting started with an email list. It makes creating and sending simple, effective emails very easy. I honestly don't think I would have stayed as consistent with my email marketing if the platform hadn't made the process so manageable. Adding GIFs into emails is also really simple here which is a nice bonus.

Cons

As my business expanded, I started needing features that either weren't very simple or came at a much higher cost. Setting up flows felt more complicated and the constant updates and changes over the last couple of years became frustrating. I appreciate that they continue improving the platform but it often seemed like those changes introduced bugs and I kept having to relearn different parts of it.

“friendly interface and great delivery”

Pros

The interface feels very user-friendly and simple to work with. Campaign deliverability stays reliable and consistent. There's also a pretty good selection of templates to choose from.

Cons

At times, it does seem a bit more expensive than Sendiblue-whatever it's called now for example. A few features that come included for free on other platforms require payment here. Even so, I still see it as the best overall option.

“reliable emails and perfect docs”

Pros

Having set up it for several different businesses, I can say the free plan gives you a great sense of how everything works before committing. The documentation is clear and helpful as well. If you need transactional emails, Mandrill has been very reliable and easy to use through SMTP.

Cons

One downside is that Mandrill used to be free but they added pricing later on. That change happened a long time ago though. Still, the starting cost for transactional email is $20 USD which feels a little expensive.

“popular choice for newsletters”

Pros

Right from the start, it feels very simple which is probably why so many people choose it when getting into newsletters and email campaigns. The way it handles groups and subgroups is excellent and the RESEND to NON OPENERS button is especially useful. Its integration with WordPress builders is also a big plus.

Cons

Setting up more advanced automations is not as simple as it is in some other tools, mainly because there isn't a clear visual structure. Pricing also starts to feel expensive once you go beyond a small number of subscribers.

“clean design and helpful support”

Pros

The visual side of it is one of my favorite parts. It's easy to get around, feels simple to use and the training resources and help tools are excellent whenever you're unsure about something.

Cons

Honestly, I don't really have anything negative to say about it.

“budget-friendly list growth”

Pros

A full-featured autoresponder at a low price and it really helped me grow my email list.

Cons

When I switched from it, I didn't feel like anything was missing. It matched what I needed really well.

“marketing insights that deliver”

Pros

Automated emails and customer data make this really useful and the interface is easy to work with. Once everything is set up, it runs like clockwork. It's a great way to keep track of what clients are viewing and it also gives clear insight into what's actually working in your marketing.

Cons

There were times when it was tough to get in touch with support and the online archive was only somewhat helpful. I'd definitely prefer having more chances to speak with a real person.

“simple setup and integration”

Pros

Getting around the platform feels very easy and the interface is simple to navigate. It also connects with other services without much hassle.

Cons

A big issue is that many of the emails we send even when they contain requested information, still end up in the promotions tab or worse, in spam.

“clean design and simple flow”

Pros

The layout, design and overall functionality all feel thoughtfully put together and simple to use.

Cons

At times, the navigation could be better refined so certain features are faster and easier to locate.

“perfect for startup email marketing”

Pros

If you're looking to test an email marketing tool for your startup, this is a really great choice for beginners.

Cons

It can get a bit pricey if you need to send a high volume of emails.

“email automation that delivers”

Pros

Building and sending customizable marketing emails works really well. The automation features are especially useful and the performance tracking and analytics are something I've genuinely appreciated.

Cons

There are a few limits on the free plan especially around the number of contacts and access to more advanced features but the paid version is still fairly reasonably priced.

“quick setup and great value”

Pros

Getting started with it feels very easy and it offers a lot for the price. It only takes a short amount of time to set up an account and send out that first email.

Cons

Because there are so many features and settings to choose from, figuring out your way around all the options can feel a bit overwhelming. I imagine this would be less of a problem for users who already have more experience with email marketing.

“simple campaign management win”

Pros

I find that it works well for users of all experience levels. Whether I'm a beginner or an experienced marketer, the simple interface makes campaign management easy to handle.

Cons

The reporting and analytics section could be a lot more simple and it would be better if it gave great recommendations for improvement based on the actual data.

“a real boost for outreach”

Pros

It completely transformed the way we communicate with our supporters through email and we've seen a noticeable improvement in our outreach efforts.

Cons

There isn't anything about it not to love.

“all school updates in one place”

Pros

For our school, it provides a central place to manage all of our communications. I especially appreciate being able to schedule emails for Friday mornings which saves me time and lets me focus on other responsibilities.

Cons

Formatting process is a bit tricky. You do get used to the platform after some time but I'd still love to see some improvements made to that part of it.

“clean templates and clear tracking”

Pros

Navigating the platform feels very easy to me and the templates are easily one of my favorite features. I can quickly find what I need and once a campaign is sent, I can review exactly how each email performed. I also really appreciate being able to identify unsubscribed contacts so I can archive them and avoid paying for inactive email addresses.

Cons

At times, it can be a bit hard to figure out exactly what the fees will be. I also occasionally have trouble understanding how to move through the template options even though I do like how the templates look and feel.

“practical email time-saver”

Pros

Using this app has been incredibly practical for me because it saves a significant amount of time when sending emails and reaching potential clients. I find it easy to use and the templates either speed up the process or give me a great starting point for creating campaigns.

Cons

Honestly, I like everything about it. It's a really good app.