A bookkeeper needs to do a lot more than just manage finances and keep records. They need to follow up with clients, keep customers informed at every stage, and ensure compliance with local regulations. 

Customer relationship management (CRM) for bookkeepers streamlines all these tasks with tools specifically designed for bookkeeping businesses. Now, as there are so many options available in the market, choosing one can become confusing. 

In this guide, we’ll go over some of the best CRM for bookkeepers and help you choose the right one for your business. 

7 Best CRM For Bookkeepers: At A Glance

Software 

Pricing 

Unique Features 

Rating 

Zoho CRM 

5 plans, starting at $20/user/mon, Free plan (3 users) + Free trial available 

  • Bulk & partial payments  
  • Client self-service portal  
  • Downloadable/printable transactions 

4.7 

ClickUp 

4 plans, starting at $10/user/mo. Free plan + Free trial available 

  • Recurring bookkeeping tasks 
  • Multiple project views (Kanban, Gantt)  
  • Sprint reports for task tracking 

Go HighLevel 

3 plans, starting at $97/mo. Free trial available, no free plan 

  • Multi-channel follow-up campaigns 
  • Two-way client communication  
  • Built-in AI & automation 

HubSpot CRM 

Free plan. Access to advanced CMR with the purchase of other premium products 

  • Meeting booking tool  
  • Integrated contact management  
  • Automated sales workflows 

4.6 

Pipedrive CRM 

4 plans, starting at $19/user/mo. Free trial available, no free plan 

  • Custom client pipelines  
  • Gmail & Outlook integration  
  • Automated invoice reminders 

4.5 

Salesforce 

5 plans, starting at $25/user/mo. Free trial available, no free plan 

  • AI-powered insights  
  • Self-service client portals  
  • Advanced forecasting tools 

TaxDome 

3 plans, starting at $800/year. No free plan, Free trial available 

  • Branded client portals  
  • E-signature support  
  • Omnichannel communication (email, SMS, chat) 

1. Zoho CRM

Zoho CRM software is a comprehensive solution for bookkeepers. What makes it unique is its emphasis on simplifying the process of payments and other financial transactions. Businesses can enable bulk payments, saving users from manually processing every payment individually. 

Organizations can allow customer to access their account details, such as total due and credit. Moreover, customers can print and download transactions, avoiding repeated support interactions. 

Key Features 

  • Project timesheet approval 
  • Customer ratings and reviews 
  • Quote approval 
  • Negotiation via comments 
  • Self-service portal 

Pros And Cons 

Pros 

  • Users find it easy to manage customer follow-ups and leads 
  • Helpful integrations with tools like Jira and Outlook 
  • The platform is highly customizable and can be tailored to specific business needs 

Cons 

  • The process of importing reports can be improved 
  • Requires extensive preparation and planning to implement and use the software properly 

Pricing 

The vendor offers four paid pricing tiers and a free plan for up to 3 users. Users can also get a 15-day free trial. Here are the plan details: 

  • Standard - $20/user/month 
  • Professional - $35/user/month 
  • Enterprise - $50/user/month 
  • Ultimate - $65/user/month 

Businesses can also choose to add additional team users at $11/user/month. 

Disclaimer: The pricing is subject to change. 

2. ClickUp

ClickUp is an all-in-one productivity and project management platform that also offers strong CRM capabilities. Its ‘tasks’ feature helps bookkeepers create recurring tasks, like monthly reconciliation and reporting. 

The software also offers features like scheduled reminders and a Kanban view to help ensure bookkeepers don’t miss deadlines and can visualize their pipelines. 

Key Features 

  • Sprint reports 
  • Global time tracking 
  • Special requests 
  • Board views 
  • Payment reminders 

Pros And Cons 

Pros 

  • It provides a single platform for everything, from task management to chat 
  • Offers multiple view options, including lists, Gantt charts, and boards 
  • Let users access a wide range of calendars and timelines 

Cons 

  • The sheer number of features can sometimes be overwhelming 
  • The built-in time tracker may not fully satisfy all use cases. 

Pricing 

The vendor offers three paid and one free plan. Users can also get a free trial. Here are the plan details: 

  • Unlimited - $10/user/month  
  • Business - $19/user/month 
  • Enterprise - Custom pricing 

Disclaimer: The pricing is subject to change. 

3. Go HighLevel

Go HighLevel lets organizations streamline their client communication and retention. It enables businesses to create customizable follow-up campaigns on multiple channels. This may help accounting firms engage with their clients, capture responses, and address any concerns. 

The platform also offers two-way communication capabilities, allowing both users and customers to conveniently collaborate on any device. In addition to that, users get access to a number of tools, including customized messages and automatically nurtured conversations supported by Artificial Intelligence (AI). 

Key Feature 

  • Built-in pipeline management 
  • Stripe integration 
  • Analytics and reports 
  • Website builder 
  • Surveys and forms 
  • Booking and appointments 

Pros And Cons 

Pros 

  • Helps organizations nurture communities with automations 
  • Combines CRM with a business’s email marketing, funnels, and tools 
  • Customization capabilities allow users to build sophisticated campaigns 

Cons 

  • Some of its features need better documentation and tutorials 
  • It takes time to set up advanced automations 

Pricing 

The vendor offers three pricing plans, and customers can get a 14-day free trial. Here are the plan details: 

  • Starter - $97/month 
  • Unlimited - $297/month 
  • Pro - $497/month 

Disclaimer: The pricing is subject to change. 

4. HubSpot CRM

HubSpot CRM software is one of the most popular CRMs in the market, and for the right reasons. The platform offers a wide range of features and tools, making it an ideal choice for any business and industry, including bookkeeping. 

The software offers sales-focused automation, such as letting clients book meetings, sending reminders to clients and team members, and filling in the contact information of clients. This automation saves a lot of time that bookkeepers can invest in tackling difficult client questions. 

Key Features 

  • Automated ticketing 
  • Inbound marketing tools 
  • 24/7 customer support 
  • Database for client interactions 
  • Contact management 
  • Reporting dashboards 

Pros And Cons 

Pros 

  • Users with limited technical knowledge can operate it easily 
  • Let's businesses launch customized campaigns 
  • Enables users to combine sales and marketing efforts, leading to better results 

Cons 

  • Doesn’t offer much design flexibility in emails 
  • Some reports require manual customization, which is time-consuming 

Pricing 

Users can access HubSpot’s free CRM tools without any cost. If they think they need advanced capabilities, they can try ‘HubSpot Smart CRM’, which comes with every premium HubSpot product. Businesses can also purchase additional seats if they want to have more of their team members use the platform. 

Disclaimer: The pricing is subject to change. 

5. Pipedrive CRM

Pipedrive CRM stands out from the rest of the options as it enables bookkeepers to create pipelines for each of their clients and projects. This helps them keep track of the progress on each account and manage tasks like tax preparation and payroll. 

Businesses can also connect Pipedrive directly to email providers like Gmail and Outlook, allowing organizations to link relevant interactions and deals with the right contact. 

Key Features 

  • Guided onboarding 
  • Customizable web forms 
  • Performance tracker 
  • AI-generated reports 
  • Automated follow-ups 
  • Invoice reminders 

Pros And Cons 

Pros 

  • Provides filtered views to the sales team to improve lead nurturing 
  • Reporting features make it easy to supervise sales teams 
  • Enables users to link an email to it and have the system track most communications 

Cons 

  • Integration capabilities are limited 
  • Offers limited options to customize how pipelines are structured and viewed 

Pricing 

The vendor offers four pricing plans, along with a 14-day free trial. Here are the details of the plans: 

  • Lite - $19/seat/month 
  • Growth - $34/seat/month 
  • Premium - $64/seat/month 
  • Ultimate - $89/seat/month 

Disclaimer: The pricing is subject to change. 

6. Salesforce

Salesforce relies heavily on automation to streamline and enhance customer interactions. Bookkeepers can automate personalization, get AI-powered insights, and offer clients self-service portals. 

Moreover, businesses can create unified client portals and power their decision-making with insightful reporting. 

Key Features 

  • File and field encryption 
  • Priority interactions 
  • Revenue Insights 
  • Direct messages 
  • Forecasting 

Pros And Cons 

Pros 

  • Makes it easier to manage the entire sales cycle 
  • It lets users view transaction history, track customer cases, and make updates 
  • Automation features streamline tasks and help save time 

Cons 

  • Training is needed to effectively use its reporting feature 
  • Businesses need an expert implementation partner to set it up properly 

Pricing 

The vendor offers five pricing plans, along with a 30-day free trial. Here are the plans: 

  • Starter Suite - $25/user/month 
  • Pro Suite - $100/user/month 
  • Enterprise - $175/user/month 
  • Unlimited - $350/user/month 
  • Agentforce 1 Sales - $550/user/month 

Disclaimer: The pricing is subject to change. 

7. TaxDome

TaxDome is specifically designed to streamline client relationship management and is ideal for accounting firms. It takes an omnichannel approach by enabling communication on multiple channels, including email, chats, and SMS. 

Additionally, bookkeepers can offer a personalized experience to their clients, helping them strengthen their market presence. 

Key Features 

  • Branded URLs 
  • E-signature 
  • Integrated Wiki pages 
  • Customize Notifications 
  • Communication history 
  • Calendar 

Pros And Cons 

Pros 

  • It’s easy to onboard clients and set up their profiles 
  • Helps streamline client documentation, communication, and task tracking 
  • The platforms can be customized to align with specific business goals 

Cons 

  • Doesn’t offer a shared inbox email 
  • Users require careful attention to ensure that emails and attachments are not mistakenly saved on the wrong account 

Pricing 

The vendor offers the following three pricing plans: 

  • Essentials - $800/year 
  • Pro - $1000/year/seat 
  • Business - $1200/year/seat 

Disclaimer: The pricing is subject to change. 

Why Do Bookkeepers Need A CRM?

Here are some reasons why bookkeepers need a CRM: 

For Centralizing And Segmenting Client Data 

Bookkeeping is a challenging task that involves handling multiple clients at once. Bookkeepers require software to centralize all information, as well as segment client data separately. 

For Automating Repetitive Tasks 

Similar to all other professions, bookkeepers also have tons of tasks that could be automated. They need specialized tools with which they can automate tasks such as sending reminders, entering client data, and outreach. 

For Enhancing Client Communication And Experience 

They need to build better, stronger relationships with their existing and future clients. This is the only way they can have recurring customers that will ultimately bring success to their business in the long term. 

What To Consider When Choosing A CRM For Bookkeeping?

Keep in mind these three factors when selecting a CRM for bookkeeping: 

Integration With Accounting Software 

As someone running a bookkeeping business or providing bookkeeping services, you’ll definitely need to integrate your CRM with some sort of accounting software. So, make sure the CRM you are selecting can integrate with popular solutions in the market. 

Scalability And Customization 

As your business grows, you’ll need more advanced features that can handle a larger number of clients than when you started. Make sure the software you are considering offers premium plans that come with such capabilities. 

Security And Compliance 

Make sure the software adheres to all the local financial regulations. As a starting point, you should look for solutions that are GDPR compliant and have certifications like SOC 2. 

Conclusion 

Above, we have discussed the seven most popular bookkeeping CRMs in detail and explained what makes each of them unique. These solutions can help you automate repetitive tasks and give you more time to focus on client work. However, it’s only possible if you select one properly. 

That’s why we highly recommend you read more resources to understand better how each of these solutions can solve your business problems.