DealerCenter Reviews

“Increased deal flow and sales

Pros

Lately I have been getting much more interaction from customers through DealerCenter so my deal flow has definitely picked up and I am closing more sales than ever. And whenever I have questions, my account reps respond almost instantly even if they don't have the answer on the spot, they follow up quickly. Adding it to my setup completely turned things around ss the moment I enabled it, my CRM went crazy with activity and leads started pouring in.

Cons

There is a bit of a learning curve but I expected some adjustment when moving to a different software provider, so it was not a surprise.

“Stood out service and product line

Pros

What stood out to me was their customer service and product line. Derek stepped in to help and I'd pick them over Frazer any day.

Cons

I honestly do not have any complaints as my time with it has been really positive overall.

“Impressed by outstanding customer support

Pros

I am most impressed by DealerCenter's outstanding customer support. Whenever I reach out for assistance, they respond quickly and always help me find a fix. My account rep consistently goes the extra mile for me. In short I genuinely enjoy working with the DMS as it's user friendly, fast and supported by a team that truly cares.

Cons

If I am being real I am a big fan of this tool and everything it offers. So there is nothing about the software that I dislike.

“Smooth move with built-in marketing

Pros

When we moved our inventory from our old software into DealerCenter, the process was unexpectedly smooth and stress-free. The interface is also user-friendly which helped our staff get up to speed quickly. A feature I especially appreciate is the built-in marketing tools as it lets us post listings to major sites like Facebook Marketplace, eBay and Craigslist without having to log into each platform separately. This saves us a lot of time and keeps our listings consistent everywhere.

Cons

Honestly I do not have any complaints. this software has been very useful for helping me track our entire inventory.

“Support came through for print packs

Pros

Customer support really came through and was a huge help with my print packs. To be honest their service was truly outstanding!

Cons

I have no complaints to share at the moment.

“Positive experience overall

Pros

I have had a really positive experience with the representative who manages my account. As they does an excellent job and I genuinely love using AutoCheck!

Cons

It was difficult for me to get everything set up for logging in and similar account access tasks which was frustrating.

“Easy to pull vehicle reports quickly

Pros

Overall it is really easy to use. And with it, I can pull up vehicle reports quickly and without any hassle.

Cons

The price is a little high and I am annoyed that I have to keep changing my passwords so often.

“Brings lenders together and quick funding

Pros

I like that it brings several lenders together so I can submit finance applications to many at once. It also supports e-signing for most lenders, includes TurboPass for income checks and gets funding really quickly.

Cons

Pricing gets expensive as you add more features. Personally I wish some of the fees were much lower for small independent dealerships.

“Simple to use with helpful tutorials

Pros

It is really simple to use and the step by step tutorials have helped me a lot.

Cons

I do struggle a little when trying to configure the sales settings as they are a little complex.

“Brings all tools into one spot

Pros

DealerCenter brings all the tools needed to run a business into one spot, handling everything from marketing to inventory management. I recently migrated my SEO and website from Cars4Sale and so far I have been impressed!

Cons

No complaints as my rep is incredibly responsive and manage everything for me.

“pretty easily accessible for credit applications

Pros

I like that everything is easily accessible when submitting credit applications.

Cons

The main thing I dislike about it is that they don't have real loan reviewers who send me the banks approvals directly.

“Easy use with instant access

Pros

It is easy to use as everything is right at my fingertips. Plus it's so convenient to access tools and information instantly.

Cons

One thing I have noticed that it does not always forward the application to the banks and sometimes it's tricky to jump back to the place I was working. I really need a save tap or button so I can store the deal I was on before switching to another car.

“Syndicates inventory across websites

Pros

They syndicate my vehicle inventory across a wide range of car-listing websites which I really appreciate.

Cons

No complaints as when I signed up, they helped me customize my website exactly how I wanted it.

“Excellent customer service sets apart

Pros

Their customer service is excellent that genuinely sets them apart from other firms.

Cons

When it comes to website design and development, I feel their options are limited and do not offer much customization.

“Easy access to every portal

Pros

Access to every portal is pretty easy for me. I also like how quickly I can locate all my clients and how it automatically adds relevant information.

Cons

Occasionally the system glitches on me. I also cannot access Experian credit reports at times and client statuses sometimes show up incorrectly.

“User-friendly with flexible product pricing

Pros

It is user-friendly and its clean, attractive interface makes navigation a pleasure while still offering a lot of power. I also like the flexibility to add specific products only when I need them which helps keep pricing competitive. Plus frequent updates and ongoing improvements gradually make the experience better over time.

Cons

The tool sometimes signs me out randomly which is frustrating during mid-task. Also I have noticed a few glitches after certain updates that need to be fixed.

“Impressed by user-friendly performance

Pros

I am really impressed by how user-friendly the software is and I am completely satisfied with its performance.

Cons

For the past five years I have used it without noticing anything I dislike. Overall it's been consistently reliable.

“Easy login and navigation

Pros

Logging in and navigating to where I need to go is not an issue at all. Plus I find it very easy to use.

Cons

I don't have anything negative to report right now.

“Transformed dealership operations

Pros

For our team, DealerCenter handles everything. Overall it's truly transformed how our dealership operates.

Cons

The one thing that annoys me is that I keep having to log in repeatedly as the system logs me out far too quickly.

“Incredibly easy to rework deals

Pros

It is incredibly easy to go back and rework a deal and the process of locating deals was the absolute best.

Cons

However, I felt the fees were excessive and the interest rates charged were way too high.

“User-friendly, lets me focus on sales

Pros

What I appreciate is how user friendly it is. It lets me concentrate on buying and selling, while DC organizes all the details for me.

Cons

Frankly, I haven't found any flaws in my experience DC is the top option available.

“Comfortable navigation, best with Westlake

Pros

I am comfortable using it everywhere navigation is simple and I find it's the best option when paired with Westlake.

Cons

Well the recent updates have made it a bit less user-friendly for me.

“Great service with mobile-friendly app

Pros

They offer a great service and interface very user-friendly too it's genuinely a helpful tool, especially because it's mobile-friendly and the app is so easy to use.

Cons

Sometimes the overseas tech support can be a bit of a hassle for me, though more often than not I manage to get issues resolved okay.

“Powerful platform for independent dealer

Pros

One thing I really love is the number of features come in the base package from DMS to Finance Apps. It feels like a very powerful platform that's ideal for any independent dealer.

Cons

So far I haven't found anything that bothers me. One suggestion would be to refine the UX design a little but beyond that I have no other complaints.

“Great tool, use for DMS and BDC

Pros

Overall it is a great tool but I mainly use cloud-based one-source DMS and BDC integration capability

Cons

My issue is too many changes but eventually I adapt since it's for improvement overall

“works really well

Pros

I mainly rely on KBB and AutoCheck exclusively right now and in my experience those tools work really well.

Cons

It annoys me that I am repeatedly forced to log in and I keep running into app login problems.

“Really easy to pick up

Pros

DealerCenter is really easy to pick up, even if you're completely new to dealership management software. The interface is clean and navigating around it feels very natural. It combines everything I needinventory management, customer relationship features, tools for structuring deals and credit application processingso it acts as a one-stop solution that genuinely simplifies daily operations.

Cons

While the core features are pretty simple, I noticed some of the more advanced tools take a little time to learn and get comfortable with. Fortunately, it offers strong training materials that made the learning curve much more manageable for me.

“provide capability for dealership tasks

Pros

I am impressed by its comprehensive capability to handle virtually every task a dealership could possibly need

Cons

Navigation can be confusing at times, so I found myself relying on the help section quite often

“all information is provided in one space

Pros

For our team, all of the information we needed was conveniently available in one central place.

Cons

The pricing, while competitive, could still be better and the billing setup can get pretty confusing.

“Appreciate pulling credit while entering details

Pros

One feature I really appreciate is being able to pull a customer's credit while I am entering their details into the system.

Cons

I haven't found any issues yet so far everything seems to be working great.

“Interface is simple, updates are annoying

Pros

The interface is pretty simple and easy to use, though the constant stream of updates can be annoying.

Cons

For me, the platform keeps changing so often I have noticed it seems to get reworked about every couple of months.

“Accessible online with great integration

Pros

Everything being accessible online really works for me and I appreciate how it integrates with all the other tools I use.

Cons

The cost is on the steep side compared to other alternatives and for me it doesn't offer enough advantage to justify that higher price.

“Seamless workflows for quick tasks

Pros

I really like the platform the workflows feel seamless and I can move through tasks quickly and easily without any hassle.

Cons

That said, I have run into issues with the titles window it needs improvement because it won't always refresh, so uploaded registrations don't consistently show up.

“Easy navigation with plenty of features

Pros

For me, this platform is really easy to navigate and packs plenty of useful features considering what it costs.

Cons

It is frustrating that printing a deal sheet that includes multiple terms is tricky maybe it's just me and I haven't figured out how to do it but I searched everywhere and couldn't get it to work.

“Consolidated customer details in one place

Pros

having all my customer details consolidated in a single place, including credit applications is something I really like.

Cons

Personally, I end up doing a lot of clicking to get around and I often cannot find some information easily.

“Versatile with great integration

Pros

I am a big fan of its versatility and the manner in which it integrates with all of my business needs.

Cons

To be honest, I cannot think of any drawbacks to mention about DealerCenter there's nothing I would label as a con.

“Easy navigation and friendly support

Pros

The platform is easy to navigate, the support team is friendly and it's dependable.

Cons

For my part, I still feel the product lags in several important features, although the team is rolling out updates every day to add functionality. At times I think they overcomplicate thingsless really can be more. Also, a plea to anyone creating a dealer-focused service please stop appending 'dealer' to your business name it's unnecessary. Thanks!

“Instant vehicle upload

Pros

When I upload a vehicle it shows up instantly so everyone can view it right away.

Cons

What annoys me is that there are certain actions I cannot perform on my phone through the app, so I am forced to use a desktop computer which is really inconvenient.

“Complete CRM when needed

Pros

The software gives me access to a ton of features honestly it's like having a complete CRM when I need one.

Cons

At first I had a hard time locating certain features and it felt pretty confusing but after using it a bit I learned the layout and things became much easier.

“User-friendly with multiple screens

Pros

As someone who uses it regularly, I find the interface very user-friendly it lets me keep several screens open at once so I can easily flip between different clients. I also appreciate being able to create tasks and reminders that sync with my phone.

Cons

Unfortunately, I cannot set multiple appointments that overlap within the same time frame which limits my scheduling flexibility.

“Easily runs checks and appraisals

Pros

I can easily run autochecks, perform appraisals and obtain valuations, so as a wholesaler tool it covers several of my needs.

Cons

The home screen feels cluttered and needs simplification I don't need to see so much information right on the main screen.

“Great value but updates harm usability

Pros

For the price, I think it's a really great, full-featured system and I like how easy it is to integrate with other tools.

Cons

Over time they've pushed frequent updates that are supposed to make things better but I have found the product becoming less user-friendly new releases often introduce more bugs and cause the platform to run slower. The more they try to improve it, the more the overall usability and core functionality seem to suffer.

“All in one access for dealerships

Pros

It is an all-in-one access tool and a one-stop shop for dealerships

Cons

lately it is getting glitchy, especially when I try to change approval fees and similar settings

“Standout simplicity

Pros

The standout feature of DealerCenter is how simple it is to use.

Cons

I have found that my least favorite aspect of DealerCenter is that tracking down older deals can be pretty difficult at times.

“Leads and auto-check work smoothly

Pros

Leads and auto-check work smoothly and I actually find this platform really pleasant to use day-to-day.

Cons

To be honest I have zero complaints to report.

“Real integration potential

Pros

I can see real integration potential to eliminate Fraser and the separate website and to stop Cuddle from existing as its own standalone system, among other things.

Cons

We need more hands-on support to help with integrations and to phase out overlapping services that we're currently maintaining.

“Very easy processing and quick funding

Pros

It is very easy processing a deal and actually get funded quickly.

Cons

Honestly I don't have a single complaint to mention about DealerCenter whatsoever.

“Really easy to use and self-taught

Pros

The site is really easy to use and I was able to teach myself how everything works without any help.

Cons

But the inventory list doesn't show up for me when I log in, so I cannot access it as expected.

“Very accessible and versatile

Pros

It is very accessible and highly versatile in how it can be used

Cons

Honestly I cannot point to any downsides every piece of vehicle information and the steps for processing an application are included

“Genuinely kind staff and easy migration

Pros

Everyone on the staff I have interacted with has been genuinely kind and professional which I really like. We also found it surprisingly easy to migrate all of our data and get our account completely set up without many headaches.

Cons

I did notice that a number of the features take a little while for me to figure out which can slow things down when I am trying to move quickly.