“outreach made simple”

Pros

Using it feels simple and enjoyable. On top of that the customer service has been excellent as well.

Cons

Honestly, there's nothing I dislike about it. I've been happy with every part of it.

“top tier support”

Pros

Lemlist has been exactly what I needed to safely "clean" my large old lists especially when used together with lemwarm. The software itself is excellent, the user experience feels best in class and the customer support is honestly the best I've ever dealt with.

Cons

So far, I'm satisfied and haven't noticed anything I didn't like. I haven't used the sales side yet but I'm planning to.

“helps us avoid the spam folder”

Pros

A big advantage is how well it helps maximize direct outreach to prospects without ending up in spam or promotional folders.

Cons

It's fairly expensive so you really need to keep a steady email database or stay active with follow ups to make the cost worthwhile.

“easy to generate leads”

Pros

Its very simple to generate leads through cold email outreach with this app.

Cons

A downside was the inconvenience that came up when lemwarm and lemlist were split into separate products.

“powerful personalization capabilities”

Pros

Some of the best parts is how strong the personalization is especially features like adding variables to images. The platform is very user friendly and the Customer Success team is outstanding they usually respond within 2 to 3 minutes and share plenty of helpful resources to make sure users get results. The multi platform functionality is another big plus as well.

Cons

There are two areas where it could be better. First, the reporting gives basic campaign stats but it lacks the kind of insight that helps teams prioritize action. For example, it would be really useful to have something like a leaderboard showing the most engaged leads across a campaign on all platforms so the sales team knows exactly who to target first. I'd also love to see automated recommendations based on lessons learned from other customers, similar to how Gong offers coaching tips for improving customer calls. The second gap is in automation rules. Right now, there's no true if this then that logic for building different workflows based on lead behavior. For instance if someone doesn't reply on LinkedIn after 3 days, it should be possible to automatically move that sequence over to email.

“useful scam checks”

Pros

Getting started wasnt difficult and the platform feels simple to use day to day. The scam check and lemwarm features are really useful and the customer support has been excellent whenever help was needed.

Cons

One limitation I've noticed is in tasks as there's no option to delete a lead after it appears there.

“promising tool”

Pros

At this stage, I'm only using it to warm up the domain so I haven't explored the other features yet.

Cons

No issues at the moment since I'm still in the domain warm up phase.

“offers huge variety of graphs”

Pros

The integrations, the variety of graphs and the reporting features have been really valuable.

Cons

As a new user, it was a bit difficult to navigate and find answers to my questions so I ended up relying on the chat quite a lot.

“Checking KPIs is simple”

Pros

Its been easy to implement and checking KPIs is simple as well. It also gives me plenty of freedom to personalize things the way I want.

Cons

Nothing negative to mention at the moment. I've only been using it for about three months.

“reliable platform with stellar support”

Pros

Right from the start, this product has delivered exactly what it promises and it's done so without any issues. It's also obvious the team puts a lot of effort into making it better all the time, with steady improvements happening regularly. On top of that the customer support deserves a special mention because it's honestly the best I've ever dealt with friendly, personal and genuinely helpful.

Cons

Some smaller things could still be improved, along with one bigger issue, at least in my view. I've already passed that feedback along to their product manager so I'm confident it's being taken seriously. I've also heard from others that it isn't the most affordable option out there although I'm not the one managing the budget myself.

“user friendly app”

Pros

Figuring out how to use it is easy and bugs are extremely rare which makes the overall experience very dependable.

Cons

After the recent changes, the UX felt a little unusual at first and took some time to get used to.

“great cold email features”

Pros

This is an excellent tool for running cold email campaigns. One thing I really appreciate is the creative functionality especially personalized images in emails which a lot of other platforms don't offer.

Cons

The updated UX is pretty confusing and it definitely needs improvement.

“smooth workflow”

Pros

Getting started with it only took a few minutes which I really appreciated.

Cons

Its weak point is definitely the delivery rate. I was surprised by how many emails ended up in spam and when I ran a campaign to the same list using a different tool, the results were much better.

“personalized outreach that stands out”

Pros

Personalized images make a real difference in cold email outreach because they help grab attention right away. On top of that the platform also offers personalized landing pages and several other useful features that make campaigns more engaging.

Cons

I'm using an LTD account and the frustrating part is that upgrading isn't possible unless I give up that LTD plan. It would be nice to see more appreciation for the early supporters who backed this app from the start by purchasing an LTD.

“overpriced with frustrating limits”

Pros

Adding new campaigns into the queue was fairly fast which I appreciated. I could duplicate an existing campaign, keep all the settings in place and then just swap in the sender and connect the right list. For agency work, that setup was useful and saved time even though getting the settings I entered to actually apply often came with a lot of server lag.

Cons

One issue that eventually got fixed but only after around four months, was how long list changes took to take effect. If I needed to remove something like 1,000 contacts from a campaign, it could take 20 to 30 minutes before they were actually gone. The HubSpot and Salesforce integrations were also poorly done. There was some level of integration but as an agency I had to learn far more about the platform than I should have just to make it function properly. I even had to adjust things inside HubSpot to customize it for this platform and there was basically no real automation interaction unless I brought in third party software. Even then, Lemlist offers very few useful triggers in Zapier. As an agency, the throttling was another major problem. If one domain had weak deliverability, their algorithm would drag everything down. I started out sending 150 to 200 emails per day from each seat and before long that dropped to 50 at most. The pricing is also hard to justify. Other tools in the same category cost about half as much and still offer better features along with stronger multi channel, cross platform integration. Support was disappointing too and felt overly pushy about getting positive reviews. A lot of the time I was told my issue either was not their responsibility or was not understood so tickets would get passed to the dev team. Then I would wait another 3 to 4 business days for a reply that came back through support instead of directly and the answer usually did not address the real issue so I had to clarify again and wait another 3 to 4 days.

“Strong email deliverability rate”

Pros

This platform does a really good job of keeping email campaigns highly deliverable which makes a big difference when you're doing outreach at scale.

Cons

The pricing can start to feel expensive as your usage grows and you begin scaling up.

“weak support”

Pros

It is useful and user friendly, with some nice features that make it pleasant to work with but it doesn't really help when the problem is related to IT.

Cons

Customer support doesn't seem very knowledgeable about the issues the tool has and they almost seem relieved when they decide the problem isn't on their side which makes it feel like they're just brushing you off.

“solid customization options”

Pros

Our team mainly uses this for customizing sales funnel emails and that part of the platform is better than any other tool I've worked with. The personalization features really stand out and do the job extremely well.

Cons

Something that would really help is better documentation and clearer instructions for using the platform. It feels like there's probably a lot more the product can do but without enough guidance, we haven't been able to fully understand or take advantage of its full potential.

“powerful outreach tool”

Pros

The app has been excellent for email outreach. When the goal is to connect with an audience that may already have some awareness of your brand, it's one of the strongest options out there. It is also one of the best tools to use with a new email address especially for improving inbox placement and sending personalized campaigns that actually land near the top of people's inboxes.

Cons

There are times when support takes a few hours to respond although they usually come back with clear answers and helpful suggestions to solve the issue. The color redesign was also a major change and took a while to adjust to especially when trying to figure out where certain new items had been moved.

“simple to use”

Pros

Its multichannel features work really well and the platform is simple to use overall.

Cons

It's a bit expensive and some features aren't immediately obvious to understand.