Mailchimp Software Reviews
Total 4172 reviews
4.5
All reviews are from verified customers
Rating Distribution
5
Stars62%
4
Stars31%
3
Stars5%
2
Stars1%
1
Stars0%
Satisfaction score
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Retail, N/A employees
Less than 6 months
“ai assistant handles the heavy lifting”
Pros
Once you tailor the automation to your workflow, the AI-driven growth assistant takes care of most of the workload. It can automatically send emails, reminders and sales updates without much manual effort.
Cons
Setting up the e-commerce integrations can be time-consuming because you need to define all the rules for what should happen, like sending emails to certain customer groups.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Education Management, N/A employees
More than a year
“reliable support and simple setup”
Pros
Getting started with it was really easy. Their customer support team is consistently available and quick to help anytime we run into an issue.
Cons
It can occasionally slow down when working with large volumes of data. Other than that, I really have no complaints.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Financial Services, N/A employees
Less than a year
“strong integrations and modules”
Pros
A lot of the integrations and built-in modules were really useful and the interface was fairly good as well. Overall, it feels like a major player in the email marketing space.
Cons
There were moments when the platform felt a bit frustrating even though it is hard to pinpoint exactly why. Compared with it, MailerLite seemed like the better product and was more simple to work with.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
8
Functionality
8
Animation, N/A employees
More than a year
“feature-packed email campaigns”
Pros
There are a ton of features included. It offers plenty of tools that make putting together an email campaign much simpler. I'm still fairly new to e-commerce although I've been selling on eBay for more than twenty years.
Cons
Pricing feels high. I really think they should offer a free tier. It's definitely expensive but if you already have a customer database, I can see how it would be worth paying for.
Rating Distribution
Ease of use
7
Value for money
5
Customer Support
6
Functionality
7
Religious Institutions, N/A employees
Less than a year
“powerful email campaign tools”
Pros
it comes with a wide range of marketing features and it makes it much simpler to build email campaigns that look polished and professional.
Cons
Its pricing didn't feel as competitive as some other platforms and if you're after a more easy, simple design, the number of tools can feel a little overwhelming to work through.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
9
Logistics and Supply Chain, N/A employees
Free trial
“eye-catching email templates”
Pros
The email templates and overall interface really made me want to spend time creating a campaign that looks polished and attention-grabbing. There are also plenty of tutorials and helpful tips on YouTube which made it much easier to learn how to use the platform for sales and marketing.
Cons
I couldn't upgrade to the premium plan so some of the stronger templates were locked behind the paywall which is understandable. I'd also like to see real-time notifications return when a customer clicks on an email.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Graphic Design, N/A employees
Less than a year
“affordable tools for small business”
Pros
it is reasonably priced and comes with plenty of features that help small business owners promote themselves effectively.
Cons
Getting started can feel overwhelming if you are not familiar with email marketing. There are quite a few steps involved in setting up a campaign the right way so it actually works well and you may end up needing to hire someone to handle it for you.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Non-Profit Organization Management, N/A employees
Less than a year
“Great newsletters and metrics”
Pros
The newsletter quality has been strong and being able to track our metrics is really valuable.
Cons
Interface isn't especially simple and that sometimes causes miscommunication between team members.
Rating Distribution
Ease of use
6
Value for money
6
Customer Support
6
Functionality
6
Child Day Care Services, N/A employees
Less than 6 months
“helpful tracking and setup”
Pros
This platform was easy and using it day to day felt very simple. It was simple to check who had received messages, who had responded and who had opted out which made communication much easier to manage.
Cons
The free plan came with limited features and once we needed to contact a large number of families, the cost became pretty expensive.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Management Consulting, N/A employees
Less than a year
“Simple bulk email campaigns”
Pros
Getting started with it feels very easy and the interface is simple enough that beginners can pick it up quickly. It works especially well for first-time users who need to send bulk email campaigns. You can also include images, CTAs and all the essential elements you'd want in an email.
Cons
One downside is that the free version doesn't let you remove it branding. Also, the AI features are locked behind the most expensive plan only.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Package/Freight Delivery, N/A employees
Less than 6 months
“newsletter templates save time”
Pros
Their available templates make putting together a newsletter a really simple process. The whole platform feels easy and user-friendly.
Cons
I do wish uploading contacts was a bit more convenient but the bulk upload feature still helps a lot. We just need to spend a little time formatting everything correctly first.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Retail, N/A employees
Less than a year
“good for entry-level email marketing”
Pros
It works really well if you're just getting started with email marketing and need something geared toward beginners.
Cons
Once I tried to grow it for ecommerce use, scaling became difficult.
Rating Distribution
Ease of use
5
Value for money
6
Customer Support
6
Functionality
6
Child Day Care Services, N/A employees
Less than 6 months
“newsletter tracking that delivers”
Pros
Creating newsletters, sending updates and managing general contacts with it was really simple and keeping track of everything was just as convenient.
Cons
The only small issue I ran into was getting each newsletter to personalize the greeting with the recipient's name but it wasn't a major problem.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Education Management, N/A employees
More than a year
“user-friendly and worth it”
Pros
it has been very simple to manage and use. The pricing also feels worthwhile and the interface is very user-friendly.
Cons
We haven't run into any problems while using it. It has been performing reliably for more than two years.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Health, Wellness and Fitness, N/A employees
Less than a year
“quick email campaigns”
Pros
Designing an email was really easy with the ready-made templates. I also appreciated being able to embed links into buttons and sending out an email blast was simple and efficient.
Cons
The only downside was that it took a bit of extra time to manually enter my clients' email addresses into it since I couldn't automatically export them from another software platform that wasn't supported.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Design, N/A employees
Less than a year
“campaign sending feels simple!!”
Pros
Sending campaigns felt very simple and the whole process was simple to follow, with a bit of humor built in along the way. It also used to offer really strong templates.
Cons
Over time though, it got far too complicated and stopped feeling simple at all. The free plan is also extremely limited, to the point of being almost useless.
Rating Distribution
Ease of use
7
Value for money
6
Customer Support
6
Functionality
5
Design, N/A employees
Free trial
“versatile marketing hub”
Pros
The interface is very user-friendly and the free plan is a nice bonus. It also comes with automation features, plus design tools and templates that make creating campaigns much more manageable. Overall, it works as a versatile marketing hub.
Cons
One downside is that the pricing climbs pretty quickly as your contact list gets bigger. Some advanced features also feel limited and the free plan only allows up to 1,000 emails per month which can be restrictive.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
8
Functionality
8
Internet, N/A employees
Less than 6 months
“helpful for marketing outreach”
Pros
It worked well for sending promotional emails and marketing campaigns to both my existing customers and potential clients.
Cons
The functionality felt somewhat limited and a few filtering options I needed just weren't included.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
Education Management, N/A employees
More than a year
“friendly email marketing tool”
Pros
This has been an excellent tool for email marketing. It's very simple to use and keep up with and the interface feels really user-friendly.
Cons
Up to this point, everything has gone well. it has been working reliably for us and I haven't run into any issues.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Market Research, N/A employees
More than a year
“Excellent free plan for subscribers”
Pros
Getting started with the free plan was really useful because it let me use the platform and collect email subscribers through a simple form.
Cons
After some time, about half of the messages I sent to my mailing lists started landing in spam.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10