Mailchimp Software Reviews
Total 4172 reviews
4.5
All reviews are from verified customers
Rating Distribution
5
Stars62%
4
Stars31%
3
Stars5%
2
Stars1%
1
Stars0%
Satisfaction score
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Health, Wellness and Fitness, N/A employees
More than a year
“simple setup and clear tutorials”
Pros
Everything about it feels easy and uncomplicated. Whenever I need help using a feature, there are tutorial videos available and the process is broken down into clear, step-by-step instructions. That made the program really simple to navigate.
Cons
I do wish the paid plans offered better options. Once you go beyond the free email limits, the pricing just doesn't feel very competitive compared with other paid programs.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Financial Services, N/A employees
Free trial
“nice app and quick setup”
Pros
The app felt pretty easy to me and I really like the overall look and feel. I'm still learning my way around but as I build campaigns, I haven't found it difficult to jump in and get started.
Cons
Creating an email from the mobile app has been a bit challenging so far even though the app itself has a clean and pleasant layout.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Marketing and Advertising, N/A employees
Less than a year
“clean email building experience”
Pros
Creating emails feels easy and user-friendly in my experience. I don't need any coding knowledge since I can focus entirely on designing the email itself.
Cons
As your contact list gets bigger, it starts to become more expensive. A few of the tools also take some time to figure out and learn.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Religious Institutions, N/A employees
More than a year
“helpful email metrics and newsletters”
Pros
For our team, it has been really useful for sending bulk emails and newsletters. One thing I especially appreciate is the weekly email it sends with statistics on usage and open rates.
Cons
The free plan comes with a limited number of templates which can be restrictive. On top of that some recipients miss the emails because they end up in spam.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
Pharmaceuticals, N/A employees
Less than a year
“quick to learn and lovely results”
Pros
What surprised me most was how quickly I was able to learn it and start creating visually impressive campaigns and templates. Even without a graphic design background, I can still put together professional-looking outreach.
Cons
Honestly, I have no complaints. it was very easy to learn and use-when I joined a previous job, I had never worked with it before and within just a week I felt completely comfortable using it.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Religious Institutions, N/A employees
More than a year
“reliable bulk email sender”
Pros
As a bulk email solution, it has been very dependable for me even on the free plan. I also find managing email groups with tags easy and helpful for staying organized.
Cons
The email design tools in it feel pretty limited. The interface is a bit frustrating and both the overall look and feature set could use a noticeable upgrade.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
8
Functionality
7
Internet, N/A employees
More than a year
“versatile campaigns in minutes”
Pros
What impressed me most is how simple it feels to use while still being highly versatile. Even without advanced technical skills, I can create professional and well-organized campaigns in just a few steps. The email automation, customizable templates and integrations with other tools make it a complete solution for our communication needs.
Cons
One aspect that could be better is the pricing structure some advanced features are only included in paid plans and the cost can rise quickly as your contact list grows. On top of that some of the more technical customization options are not as simple to set up.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Education Management, N/A employees
More than a year
“friendly interface and great results”
Pros
For our organization, it has been a really valuable tool. I find the interface very user-friendly which makes the platform easy to navigate and use.
Cons
Everything has been working well for us. I honestly do not have any negative feedback to share about it at this point.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Retail, N/A employees
Less than 6 months
“reliable campaigns and landing pages”
Pros
Over the past few years, it has become my go-to solution for marketing campaigns, CRM activities and landing page creation. I've found it very dependable and even the free plan provides enough features to be genuinely useful.
Cons
One thing that bothered me was how quickly the pricing goes up as my contact list grows and the add-on modules are also pretty expensive.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Business Supplies and Equipment, N/A employees
More than a year
“powerful campaign insights”
Pros
In my experience, it gives businesses everything they need to create professional emails and monitor campaign performance. I especially like the drag-and-drop builder because it allows me to create campaigns without relying on a graphic designer. The detailed open and click rates also help us understand what is working best.
Cons
Once we started creating more detailed audience segments, we ran into a few limitations unless we moved up to a higher plan. More advanced automations also take a bit more time to learn and don't feel quite as simple at first.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Health, Wellness and Fitness, N/A employees
More than a year
“flexible client communication”
Pros
Having the flexibility to communicate with clients and keep track of their responses has been really valuable for me.
Cons
At the beginning, I ran into a few problems with archived clients showing up in the list again which seemed to be related to the app integration. That issue has since been fixed.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Information Technology and Services, N/A employees
More than a year
“fast setup for early projects”
Pros
From the start, I found the platform quick to learn and very reliable. It works especially well for early-stage projects when we need to move fast without spending too much time on setup.
Cons
A few parts can be somewhat confusing, mostly because certain missing features or limitations are not explained very clearly.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
9
E-Learning, N/A employees
Less than 6 months
“powerful journey automation”
Pros
The journey feature stands out to me because of how capable it is. I found it very easy to set up a consistent stream of emails for newly registered customers.
Cons
It isn't really built for creating individual one-off emails.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Alternative Medicine, N/A employees
Free trial
“helpful email marketing fit”
Pros
Managing email marketing and our patient database has been very easy for us. I also appreciate how well it connects with a wide range of other software making it even more useful.
Cons
There is a slight learning curve when it comes to fully understanding all the settings especially if you have never worked with a system like this before.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Marketing and Advertising, N/A employees
Less than 6 months
“great basics and support”
Pros
Setting everything up was simple for me and I was pleased to see that the basic plan still includes a great set of features. Whenever I've needed assistance, I've found customer service very helpful.
Cons
It's not the strongest option if you're trying to scale an ecommerce business, I'd recommend Klaviyo instead.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
9
Commercial Real Estate, N/A employees
Less than 6 months
“simple campaigns that deliver”
Pros
Right away, I found it simple and easy to use. We especially appreciate how quickly we can create email campaigns without any hassle.
Cons
The downside is the pricing since the free version reaches its contact limit pretty quickly. On top of that, the customization options feel somewhat restricted.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Information Technology and Services, N/A employees
More than a year
“Feasible email setup”
Pros
One of the things I like most is how easy it is to use. I was able to get comfortable with the platform very quickly.
Cons
At times, the system feels a bit glitchy especially when I'm setting up HTML emails or, more recently, trying to update existing contacts.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Education Management, N/A employees
Less than a year
“simple to use overall”
Pros
Getting up and running was fairly easy for me although I do think the API could be improved.
Cons
When importing lists, we ran into the limitation that tags have to be loaded into the tool ahead of time.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Health, Wellness and Fitness, N/A employees
Less than 6 months
“patient email templates that deliver”
Pros
Being able to build email campaigns for the patients in my chiropractic office has been the best part for me. It also provided me with a reusable template which made it much easier to keep educating my patient base through email.
Cons
One part of it that felt limiting was the creative side. I couldn't customize the imagery and email content as much as I wanted so it didn't give me the level of flexibility I was hoping for.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
8
Market Research, N/A employees
Less than a year
“simple campaigns and automation”
Pros
From the moment I started using it, the platform felt very user-friendly. Creating campaigns, building emails with the drag-and-drop editor and monitoring performance all felt simple to me. The automation tools save me a lot of time and the analytics help me quickly understand what's working and what isn't.
Cons
A few of the more advanced features come with a bit of a learning curve if you're not very tech-savvy. The free version also feels somewhat limited.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7