Mailchimp Software Reviews
Total 4172 reviews
4.5
All reviews are from verified customers
Rating Distribution
5
Stars62%
4
Stars31%
3
Stars5%
2
Stars1%
1
Stars0%
Satisfaction score
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Non-Profit Organization Management, N/A employees
More than a year
“affordable templates that help”
Pros
The pricing and built-in layouts are a big plus. It comes with ready-made templates and you can also save your own which is really convenient. Being able to switch between mobile and web views is also very useful.
Cons
The image layout choices aren't my favorite. I'd really like a caption-style layout that automatically formats a picture with text underneath. To be fair, there is a workaround since you can add a text box below the image and resize the text yourself. I also wish it supported placing two pictures side by side.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
8
Automotive, N/A employees
Less than 6 months
“user-friendly survey building”
Pros
Building surveys for market research with it felt very easy and it's the most user-friendly option I've come across for that kind of work.
Cons
One thing I liked least about it is that when a contact unsubscribes, you still end up paying for that person as long as they remain in your contact list.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Publishing, N/A employees
Less than a year
“gets the job done”
Pros
Once you get it set up and working properly, it does what you need it to do.
Cons
Data management feels frustrating although to be fair a lot of tools in this category are similar and the search functionality is confusing.
Rating Distribution
Ease of use
5
Value for money
6
Customer Support
6
Functionality
6
Construction, N/A employees
Less than 6 months
“clean email design center”
Pros
The design center for building emails is really neat and clean and it makes customizing everything feel very simple.
Cons
Teaching people who are less comfortable with computers how to use it has been a challenge although that's not really it's fault.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Accounting, N/A employees
Less than 6 months
“quick contact import setup”
Pros
It was simple to use since I could import all my contacts right away.
Cons
it doesn't give much flexibility when it comes to fully customized templates or complete rebranding. On top of that, the pricing climbs quite a bit as your contact list gets bigger.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Marketing and Advertising, N/A employees
More than a year
“quick list-building setup”
Pros
Getting it set up and connected to my website was pretty easy and it works well for building a subscriber list.
Cons
The marketing automation setup isn't as powerful or flexible as what you get with some other platforms.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Health, Wellness and Fitness, N/A employees
More than a year
“budget-friendly client communication”
Pros
Keeping in contact with my clients was much easier with this. They offer pricing tiers for different budgets which is really helpful when you're just getting a business off the ground. The templates were simple to work with and just as simple to customize.
Cons
For what the product offered, the free plan felt a bit too limited. I would have preferred a higher cap than the one included. If I remember right, support also came at an extra cost so running into a problem became pretty frustrating.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
9
Arts and Crafts, N/A employees
More than a year
“simple to use overall”
Pros
The interface is easy and user-friendly. I haven't run into any major issues or setbacks while using it.
Cons
Customer support could definitely be better when questions come up. I've reached out to the service team several times but each time I only got a brief automated reply.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Health, Wellness and Fitness, N/A employees
Less than a year
“helpful email performance insights”
Pros
Being able to duplicate emails and compare open rates and click-through rates has been really useful.
Cons
A few of the templates are not very simple so they can take some time to figure out.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Child Day Care Services, N/A employees
Less than a year
“Great visibility into outreach”
Pros
One thing I really appreciate is being able to tell whether my marketing emails and messages are actually being opened and seen.
Cons
At this point, I honestly don't have any issues or complaints to mention.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Civic & Social Organization, N/A employees
Less than a year
“branded email customization”
Pros
It worked really well for sending branded emails to a large audience. It let us tailor the design to match our brand without much trouble which made our campaigns look polished and consistent.
Cons
One drawback was the limits around how many constituents we could email at once, along with filtering exactly who should receive messages from a larger group. That may have been tied to us not being on a higher-tier plan though.
Rating Distribution
Ease of use
7
Value for money
6
Customer Support
6
Functionality
6
Religious Institutions, N/A employees
More than a year
“helpful for church outreach”
Pros
This software has been a really valuable tool for our church. It lets us share information in a very professional way and being able to organize people into groups is something we really appreciate.
Cons
A few of the design elements feel a bit dated and could use a refresh.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Retail, N/A employees
Less than a year
“quick to learn and useful”
Pros
This tool was easy and it still offers all the core functionality you need to work with.
Cons
It felt a little too basic for everything we needed but it still works well enough for simple emails.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
8
Consumer Services, N/A employees
Less than 6 months
“Fast setup for startups”
Pros
Getting everything set up was easy especially as a new business owner.
Cons
Unsubscribe rate through it has been higher than I expected.
Rating Distribution
Ease of use
7
Value for money
6
Customer Support
6
Functionality
6
Religious Institutions, N/A employees
Less than a year
“handy syncing and email builder”
Pros
Syncing lists with Planning Center's People module has been really convenient and the drag-and-drop email builder is simple to work with.
Cons
The pricing feels pretty steep for how we actually use the system. It would be nice to have a lower-cost option for sending basic emails without paying for all of the automation features.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
8
Functionality
8
Marketing and Advertising, N/A employees
Less than 6 months
“reliable email marketing pick”
Pros
This has been a really great option for email marketing and I honestly have no complaints. It's been very handy to use.
Cons
It does seem a little more expensive than some other mailing services.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Marketing and Advertising, N/A employees
More than a year
“powerful email segmentation tools”
Pros
It is a great email marketing platform with the features and functionality to support both smaller organizations and larger businesses that want to improve their email communication and engagement. I work at a marketing agency that partners with non-profits and several of our clients rely on it for their email efforts. One reason it works well is its ability to organize and segment contacts into different groups or lists based on category or engagement which makes targeted campaigns much more effective. It also lets users build automated email series, like drip campaigns or journeys so contacts can receive messages at scheduled intervals to learn more about an organization or access free or promotional offers.
Cons
it's pricing depends on how many contacts you have in the system and the available tiers do not always make sense for medium-sized organizations or companies from a cost perspective. Another downside is that it used to offer reporting that showed how many people moved through a journey or automated drip campaign within a specific month but now the reporting only reflects cumulative or lifetime completion and progress through the series.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
9
Functionality
9
Apparel & Fashion, N/A employees
Free trial
“all pitch but no support”
Pros
Sales presentation sounds convincing and the way they describe the product makes it seem like it will solve everything you need. It really comes across like, "pick us and all your problems will disappear."
Cons
Once you actually use the product, it is nothing like the promise and customer support is basically nonexistent. Their chat support is clearly just bots and trying to get help feels more pointless than talking to a wall.
Rating Distribution
Ease of use
2
Value for money
2
Customer Support
2
Functionality
2
Information Technology and Services, N/A employees
Less than 6 months
“packed with time-saving features”
Pros
This tool comes with plenty of features that help boost productivity and save time by automating different tasks and functions.
Cons
At this point, I haven't come across any major issues with the tool.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Civic & Social Organization, N/A employees
Less than a year
“reaching members made simple”
Pros
This program has been fantastic for staying connected with all of our members at the same time. It's very user-friendly and anytime I need help, the support team gets back to me quickly with useful answers.
Cons
Only feature I really wish it had is the ability to add emojis to social media posts.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10