Mailchimp Software

Mailchimp Software Reviews

Total 4172 reviews

4.5

All reviews are from verified customers

Rating Distribution

5

Stars

62%

4

Stars

31%

3

Stars

5%

2

Stars

1%

1

Stars

0%

Satisfaction score

Ease of use

9

Value for money

9

Customer Support

9

Functionality

9

JB
Janelle B.

Non-Profit Organization Management, N/A employees

More than a year

4.0

“affordable templates that help”

Pros

The pricing and built-in layouts are a big plus. It comes with ready-made templates and you can also save your own which is really convenient. Being able to switch between mobile and web views is also very useful.

Cons

The image layout choices aren't my favorite. I'd really like a caption-style layout that automatically formats a picture with text underneath. To be fair, there is a workaround since you can add a text box below the image and resize the text yourself. I also wish it supported placing two pictures side by side.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

8

Functionality

8

JS
John S.

Automotive, N/A employees

Less than 6 months

5.0

“user-friendly survey building”

Pros

Building surveys for market research with it felt very easy and it's the most user-friendly option I've come across for that kind of work.

Cons

One thing I liked least about it is that when a contact unsubscribes, you still end up paying for that person as long as they remain in your contact list.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

AC
Andrew C.

Publishing, N/A employees

Less than a year

3.0

“gets the job done”

Pros

Once you get it set up and working properly, it does what you need it to do.

Cons

Data management feels frustrating although to be fair a lot of tools in this category are similar and the search functionality is confusing.

Rating Distribution

Ease of use

5

Value for money

6

Customer Support

6

Functionality

6

MT
Megan T.

Construction, N/A employees

Less than 6 months

5.0

“clean email design center”

Pros

The design center for building emails is really neat and clean and it makes customizing everything feel very simple.

Cons

Teaching people who are less comfortable with computers how to use it has been a challenge although that's not really it's fault.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

DG
Derek G.

Accounting, N/A employees

Less than 6 months

5.0

“quick contact import setup”

Pros

It was simple to use since I could import all my contacts right away.

Cons

it doesn't give much flexibility when it comes to fully customized templates or complete rebranding. On top of that, the pricing climbs quite a bit as your contact list gets bigger.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

CW
Chad W.

Marketing and Advertising, N/A employees

More than a year

4.0

“quick list-building setup”

Pros

Getting it set up and connected to my website was pretty easy and it works well for building a subscriber list.

Cons

The marketing automation setup isn't as powerful or flexible as what you get with some other platforms.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

8

EO
Edgardo O.

Health, Wellness and Fitness, N/A employees

More than a year

5.0

“budget-friendly client communication”

Pros

Keeping in contact with my clients was much easier with this. They offer pricing tiers for different budgets which is really helpful when you're just getting a business off the ground. The templates were simple to work with and just as simple to customize.

Cons

For what the product offered, the free plan felt a bit too limited. I would have preferred a higher cap than the one included. If I remember right, support also came at an extra cost so running into a problem became pretty frustrating.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

9

MH
Matthew H.

Arts and Crafts, N/A employees

More than a year

4.0

“simple to use overall”

Pros

The interface is easy and user-friendly. I haven't run into any major issues or setbacks while using it.

Cons

Customer support could definitely be better when questions come up. I've reached out to the service team several times but each time I only got a brief automated reply.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

8

PR
Paula R.

Health, Wellness and Fitness, N/A employees

Less than a year

5.0

“helpful email performance insights”

Pros

Being able to duplicate emails and compare open rates and click-through rates has been really useful.

Cons

A few of the templates are not very simple so they can take some time to figure out.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

RW
Rhiannon W.

Child Day Care Services, N/A employees

Less than a year

5.0

“Great visibility into outreach”

Pros

One thing I really appreciate is being able to tell whether my marketing emails and messages are actually being opened and seen.

Cons

At this point, I honestly don't have any issues or complaints to mention.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

KT
Katie T.

Civic & Social Organization, N/A employees

Less than a year

3.0

“branded email customization”

Pros

It worked really well for sending branded emails to a large audience. It let us tailor the design to match our brand without much trouble which made our campaigns look polished and consistent.

Cons

One drawback was the limits around how many constituents we could email at once, along with filtering exactly who should receive messages from a larger group. That may have been tied to us not being on a higher-tier plan though.

Rating Distribution

Ease of use

7

Value for money

6

Customer Support

6

Functionality

6

FP
Fred P.

Religious Institutions, N/A employees

More than a year

5.0

“helpful for church outreach”

Pros

This software has been a really valuable tool for our church. It lets us share information in a very professional way and being able to organize people into groups is something we really appreciate.

Cons

A few of the design elements feel a bit dated and could use a refresh.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

TK
Tony K.

Retail, N/A employees

Less than a year

4.0

“quick to learn and useful”

Pros

This tool was easy and it still offers all the core functionality you need to work with.

Cons

It felt a little too basic for everything we needed but it still works well enough for simple emails.

Rating Distribution

Ease of use

9

Value for money

8

Customer Support

8

Functionality

8

MF
Megan F.

Consumer Services, N/A employees

Less than 6 months

3.0

“Fast setup for startups”

Pros

Getting everything set up was easy especially as a new business owner.

Cons

Unsubscribe rate through it has been higher than I expected.

Rating Distribution

Ease of use

7

Value for money

6

Customer Support

6

Functionality

6

TS
Travis S.

Religious Institutions, N/A employees

Less than a year

4.0

“handy syncing and email builder”

Pros

Syncing lists with Planning Center's People module has been really convenient and the drag-and-drop email builder is simple to work with.

Cons

The pricing feels pretty steep for how we actually use the system. It would be nice to have a lower-cost option for sending basic emails without paying for all of the automation features.

Rating Distribution

Ease of use

9

Value for money

7

Customer Support

8

Functionality

8

AW
Andrew W.

Marketing and Advertising, N/A employees

Less than 6 months

5.0

“reliable email marketing pick”

Pros

This has been a really great option for email marketing and I honestly have no complaints. It's been very handy to use.

Cons

It does seem a little more expensive than some other mailing services.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

10

LD
Laura D.

Marketing and Advertising, N/A employees

More than a year

4.0

“powerful email segmentation tools”

Pros

It is a great email marketing platform with the features and functionality to support both smaller organizations and larger businesses that want to improve their email communication and engagement. I work at a marketing agency that partners with non-profits and several of our clients rely on it for their email efforts. One reason it works well is its ability to organize and segment contacts into different groups or lists based on category or engagement which makes targeted campaigns much more effective. It also lets users build automated email series, like drip campaigns or journeys so contacts can receive messages at scheduled intervals to learn more about an organization or access free or promotional offers.

Cons

it's pricing depends on how many contacts you have in the system and the available tiers do not always make sense for medium-sized organizations or companies from a cost perspective. Another downside is that it used to offer reporting that showed how many people moved through a journey or automated drip campaign within a specific month but now the reporting only reflects cumulative or lifetime completion and progress through the series.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

9

Functionality

9

BR
beckie R.

Apparel & Fashion, N/A employees

Free trial

1.0

“all pitch but no support”

Pros

Sales presentation sounds convincing and the way they describe the product makes it seem like it will solve everything you need. It really comes across like, "pick us and all your problems will disappear."

Cons

Once you actually use the product, it is nothing like the promise and customer support is basically nonexistent. Their chat support is clearly just bots and trying to get help feels more pointless than talking to a wall.

Rating Distribution

Ease of use

2

Value for money

2

Customer Support

2

Functionality

2

AH
Aatiq H.

Information Technology and Services, N/A employees

Less than 6 months

5.0

“packed with time-saving features”

Pros

This tool comes with plenty of features that help boost productivity and save time by automating different tasks and functions.

Cons

At this point, I haven't come across any major issues with the tool.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

TC
Trish C.

Civic & Social Organization, N/A employees

Less than a year

5.0

“reaching members made simple”

Pros

This program has been fantastic for staying connected with all of our members at the same time. It's very user-friendly and anytime I need help, the support team gets back to me quickly with useful answers.

Cons

Only feature I really wish it had is the ability to add emojis to social media posts.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10