Sabre Black
Internet, 1-10 employees
Less than 6 months
“useful built in automations”
Pros
The automation features built into the site are really useful as they cut down how much I need Zaiper and that directly reduces my costs. Once the workflows are set up, it feels like the platform is doing a lot of the heavy lifting for me.
Cons
Interface can be a bit confusing so it takes time to get used to it. At first, it's also a bit unclear how everything connects together in it. After you spend some time with it and get the hang of the flow though, it becomes much easier to understand and use.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
10
Functionality
10
Dan Jorge
Management Consulting, 1-10 employees
Less than a year
“Custom filtered views for teams”
Pros
Has multiple ways in which you can view you data so it can match whatever you need at the time. Different teams ended up wanting different pieces of the same dataset and this tool made it simple to set up filtered views for each group when they access the data.
Cons
If you're not very technical, it can feel a bit hard to use. It has a lot of capability so it pays to plan ahead and think through the setup if you want it to work well long term.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
10
C Capdeville
Cosmetics, 51-100 employees
Less than 6 months
“easy bulk uploads”
Pros
Let us import all our Excel files in one go which I really liked especially since I was hesitant about having to redo everything manually. Its easier to use than a spreadsheet and it's genuinely more comfortable to work with day to day.
Cons
Airtable includes a lot of smart features but depending on the plan, the cost feels really high to me.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
10
Functionality
8
Francesca Johnson
Music, 11-50 employees
Less than a year
“data management made simple”
Pros
Gave us many different options for organizing our information. It's like a spreadsheet but it also has the database structure so it's easy to track and manage different types of data all in one place. I also really appreciate the customization options, creating views, applying filters and setting up layouts makes everything more readable and easier to work with.
Cons
The part I like least is that some of the advanced features require a bit of time to get the hang of. The basics feel easy to use but once you start trying to set up more complex workflows or automations, it can be confusing at first. There's definitely a period of trial and error before you feel confident using everything effectively.
Rating Distribution
Ease of use
7
Value for money
9
Customer Support
8
Functionality
7
Carlie Rowan
Arts and Crafts, 1-10 employees
Less than a year
“user friendly interface”
Pros
Interface felt really user friendly and I didn't run into any major snags during setup or day to day use. Customer service was genuinely helpful whenever I reached out and I'd be comfortable recommending the product to others.
Cons
Even though the overall experience was smooth, I did notice some bugs and occasional glitches. The technical support team helped explain things and troubleshoot but the same issues kept coming back.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
10
Functionality
10
Katherine Garrett
Non-Profit Organization Management, 1-10 employees
More than a year
“Highly customizable for many workflows”
Pros
Extremely flexible and can be adapted to a ton of different jobs. We've used it for project tracking, contact databases, inventory management, grant tracking, personal and team to do lists and even communications planning. It basically works like a jack of all trades tool that can cover lots of use cases without forcing you into one rigid format.
Cons
Getting started with this can be a bit difficult. The more tech comfortable folks on my team picked it up quickly but others struggled sometimes even with basic navigation in an existing workspace. It takes dedicated time to onboard teammates so they actually feel comfortable using it, including for people who are only viewing. A few team members also felt it was too complex to learn how to build their own tables from scratch.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
7
Functionality
8
Anonymous
Internet, 11-50 employees
Less than a year
“solid integrations”
Pros
Very easy to integrate and it helps our team improve the product for end users. Users never really see Airtable but it's handling a lot behind the scenes and makes things simpler for both our developers and the people using the product.
Cons
No negative feedback to report right now. Everything's been running really well and the integration process went smoothly.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8
Andy Bauman
Marketing and Advertising, 1-10 employees
More than a year
“Very easy to adapt to what you need”
Pros
We run a wide range of tasks on this, everything from data management and project tracking to content workflows and CRM use cases. The big win is how customizable it is so we can adapt it to different kinds of teams and processes without needing separate tools for everything.
Cons
Not much to complain about. Every once in a while we try to do a more advanced workflow that this software can't handle out of the box but there are usually workable workarounds. On top of that they keep rolling out new features so those gaps tend to get closed over time.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
8
Winnie Kwan
Design, 51-100 employees
More than a year
“powerful spreadsheet update”
Pros
Makes it much easier to level up my spreadsheets. I can manage input formats neatly, link columns and build filters and views without too much hassle. It also works really well for collaborating with teammates and the whole sharing/workflow side has felt smooth.
Cons
Getting this set up takes some upfront planning and it takes a bit of motivation to get everyone onboard. There's a fairly noticeable learning curve especially for people who haven't used it before.
Rating Distribution
Ease of use
9
Value for money
7
Customer Support
8
Functionality
7
Mercedes Santana
Hospitality, 500+ employees
More than a year
“great tool for collaboration”
Pros
This tool feels simple to use and it really helps with managing projects and collaborating with others. I particularly like the built in tracking and how it handles artifacts, plus the ability to build solid editorial calendars. It also makes content tracking and publishing much more organized, without feeling chaotic across teams.
Cons
Onboarding teams can take a bit of time especially getting everyone comfortable with a new workflow. A few people tend to break filters and the coding/views part can be a little tricky for those who don't follow the structure consistently.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
8
Functionality
9
Mikey Woodcock
Information Technology and Services, 1-10 employees
Less than a year
“free version feels fully packed”
Pros
The free version has way more than I expected and it's plenty for what I need. The coloring tools are genuinely enjoyable and the level of customization is really thorough. It also handles different genres well without feeling limited.
Cons
Every now and then it hangs or freezes when I save but after waiting a bit it comes back and nothing ended up being lost. The only thing I'd tweak is that the color palette could use a wider range of options.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
David Victorine
Information Technology and Services, 11-50 employees
Less than 6 months
“Airtable review”
Pros
Lets us build custom views and connect related assets across multiple tables is a workflow our team relies on all the time for project management.
Cons
About half the team struggled with the learning curve and that pushed us to switch to other project management tools eventually. A few people also spent extra time maintaining the setup which ended up costing more time than we were aiming for in terms of efficiency.
Rating Distribution
Ease of use
10
Value for money
7
Customer Support
7
Functionality
9
Anonymous
Non-Profit Organization Management, 51-100 employees
More than a year
“good option for a relational database”
Pros
Works well as a relational database, letting teams keep huge amounts of shifting, real world data organized and dependable. Another big win is that it can function as a no code or low code tool which makes rollout pretty simple across different departments. It's also a genuinely useful collaboration and project management hub.
Cons
Keeps adding new capabilities but there's still more room for improvement in the variety of data views and visualizations available inside the platform. Stronger, more advanced form options like matrix style layouts and more flexible conditional logic would make it easier to use as a full replacement for other survey tools at my organization.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Rob Green
Wholesale, 1-10 employees
Less than a year
“requires little to no training”
Pros
Implementation was incredibly fast and fit neatly into our existing workflows right away. Staff didn't need any training either as everything is really user friendly and people could start using it immediately without a learning curve.
Cons
I'd really like to see more built in templates with example use cases. Even though what we're using today already works well, it feels like the tool can do a lot more than we've unlocked so far so extra examples would help us get there faster.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
8
Functionality
9
Connor Mitchell
Financial Services, 101-500 employees
Less than a year
“keeps everything well organized”
Pros
It's great at keeping deals organized in a way that not many other tools can match. We use it for a dedicated part of our deals pipeline that's handled by separate teams and it's made day to day communication a lot smoother.
Cons
There aren't any major downsides I can point to. If anything, I just wish the platform offered stronger notification options though it could be that we haven't fully configured or discovered the right settings yet.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
Fabiana Barria
Computer Software, 1-10 employees
Free Trial
“Improved my workflow”
Pros
Honestly improved my workflow a lot. It feels developer friendly and I was able to build an integration without much difficulty.
Cons
Testing an extension is pretty limiting unless you're on a paid plan subscription. I also wish the trial gave me a bit more time to validate things but once that hurdle was out of the way, the integration results ended up being really strong.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
7
Functionality
7
Scott Schiffer
Human Resources, 500+ employees
Less than a year
“clean interface for project tracking”
Pros
Interface feels clean and it's easy to work with from the start. Switching between views, using filters and setting up automation options really helps keep project tracking organized. The setup is also flexible so it can bend to match different workflows without feeling locked in.
Cons
A few of the more advanced features are only available on higher tier plans which can be a downside if you're on a tighter budget. New users might take a little time to learn everything the tool can do.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
9
Functionality
8
Vasilis Karantousis
Information Technology and Services, 1-10 employees
More than a year
“generous free tier”
Pros
I mostly use this as a CMS for my web and mobile projects and it's been genuinely fantastic. The interface feels user friendly and polished and the free tier is surprisingly generous which makes it easy to start building without immediately paying.
Cons
I do wish the API were a bit more developer friendly and that there were a better way to set up proper, performant table joins.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Jessica English
E-Learning, 1-10 employees
More than a year
“Flexible database building”
Pros
Having the flexibility to shape my databases around how I actually work is really helpful. I also like that it connects and interacts well with other platforms so data can flow where it needs to go.
Cons
Wish it was easier to view one person's record at a time instead of looking at everything in a single table view.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
8
Functionality
7
Andrew Hoyer
Information Technology and Services, 1-10 employees
Less than a year
“Real time collaboration for teams”
Pros
Syncs in real time so I can track my team's progress as we collaborate. It also lets me contribute to a spreadsheet style setup making it easier to manage each entry more effectively.
Cons
Even though there's a free tier, a bunch of useful features are only available on the Pro plan. When I eventually need to upgrade, the pricing becomes a bit of a headache.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
8