Information Technology and Services, 51-100 employees
“The optimal answer to all your web analytics problems”
Pros
Helped me getting valuable insights into user activity, collecting useful data for marketing and sales. Also, I was able to generate various reports, real-time information.
Cons
Long loading time, complex custom report creation, and it does not have a very user-friendly interface.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Internet, 11-50 employees
“Best product analytics tool”
Pros
Powerful and easy-to-use analytics tool, replaces other analytics tools, great functionality.
Cons
New users may find it challenging to learn.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Food & Beverages, 500+ employees
“It provides real-time analytics that help the organization improve its marketing strategy.”
Pros
The software provides access to visualizations and insights, simplifies data collection and analysis.
Cons
Steep learning curve.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Information Technology and Services, 11-50 employees
“Great user interface.”
Pros
I like the user interface and how it meets all of our requirements for performing all of the functions. I particularly like that it contains the positions of Brand Owner and Product Manager, as well as the multiple schemes that cover all project management paths. I enjoy how Amplitude allows us to interchange chart changes and versions without having to save them, as well as how we can develop dashboards for our team to track important data in one spot.
Cons
I haven't faced much difficulty using Amplitude since its generally well-made. But I believe it requires more automation to reduce as much manual work as possible, as we presently require a lot of human effort, which I find inconvenient at times. This is probably the only issue I can pinpoint that requires some improvements. Otherwise, it's a great software.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
7
Functionality
8
Financial Services, 500+ employees
“It gives you detailed analytics”
Pros
API integration with other tools.
Cons
API configuration can be a bit challenging.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Computer Software, 11-50 employees
“Makes everyday tasks more efficient. ”
Pros
I began using amplitude a few months ago and found it to be very different than what I was used to, at least initially. The more I used it, the easier it became and I was surprised how much more efficient I have become at everyday tasks. The user interface is simple, and I can simply construct charts and dashboards here. It also helps that I can include my team in the analysis to factor in multiple opinions and reach a conclusion faster.
Cons
I think that the software is complete and there's nothing that's really holding it back. All the functions are working properly how they should be. However, the only problem is that they have their path finding tool in the paid plan, if that could be placed in a free plan, it would help a lot of consumers and also prevent them from migrating to other apps.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
9
Functionality
8
Computer Software, 500+ employees
“One of the best platform for product analytics and management”
Pros
Easy to use, provides multiple products for managing customer behavior data, excellent reports, CDP product for data connections.
Cons
Nothing so far.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
E-Learning, 11-50 employees
“Wonderful for Product Analytics”
Pros
Quick data visualization capabilities, simple setup, different options for different use-cases.
Cons
Limitation in "join" functionalities to group multiple events.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Marketing and Advertising, 11-50 employees
“Great tool. Their freemium is amazing.”
Pros
Easy to use, great freemium options.
Cons
Prices for big companies may seem expensive.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Computer Software, 1-10 employees
“Powerful Functionality.”
Pros
The technology has enabled us to learn how users interact with our app and make crucial business decisions based on this knowledge. Amplitude is no doubt one of the most simple tools to implement while still being extremely powerful. It has opened up so many ways in which we can simply monitor any part of our users experience within the app and utilize the web front to produce fantastic charts and graphs that provide full insight into the users' experience.
Cons
The only thing I didn't like was that user properties are only changed when an event occurs. I would prefer that they be updated independently. It would give us greater control and allow easier management of the profiles. The customer support is not great at receiving suggestions and I don't think they have ever forwarded any of mine to the higher management.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
7
Functionality
8
Computer Software, 101-500 employees
“Excellent for team collaborations.”
Pros
I was desperately in search of a platform that would allow me and my team to interact with each other when pulling and analyzing product data and thought that Amplitude is a good place to start. I am amazed by the number of features they managed to offer at this price. I use Amplitude to design, for example, user funnels and quickly share them with others. I can also make a dashboard to keep all of my and my team’s essential KPIs in one place, which may be quite useful if someone’s a busy product marketer like myself.
Cons
They have tried to make it the most complete software, which has its downsides. The UI is very clunky and navigating through the panes is a chore. Although I became accustomed to their navigation with time, it was definitely frustrating at first. I also wish they would properly describe the features in their documentation. This would allow me to better utilize them and know which one needs to be focused on more than others.
Rating Distribution
Ease of use
7
Value for money
7
Customer Support
8
Functionality
7
Banking, 500+ employees
“The greatest system for data integration, analytics, reports, and dashboards.”
Pros
Ease of integrating analytics, multiple schemes for project management, easy report and dashboard creation, multiple sharing options.
Cons
No difficulties encountered.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Information Technology and Services, 101-500 employees
“Good company, better product”
Pros
Very intuitive, well integrated with other solutions.
Cons
Knowledge base and content could be improved.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Not Specified, 51-100 employees
“easily understandable tool for analytics”
Pros
Intuitive UI, easy chart and dashboard creation, team collaboration.
Cons
Path finder feature is not available in the free plan.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Not Specified, 51-100 employees
“Useful for customer journey tracking and display”
Pros
User-friendly tool for personalized data extraction and analysis, good analytics results and visualization.
Cons
Setting up and customization can be complex.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Information Technology and Services, 11-50 employees
“A powerful analysis platform that assists you in making the best decisions possible.”
Pros
Easy integration of analytics, user-friendly interface, great for creating reports and dashboards.
Cons
More automation needed, especially for complex scenarios.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Not Specified, 500+ employees
“This is an excellent resource for obtaining additional information beyond page visits”
Pros
Real-time traffic and clickstream analysis, powerful configuration options, high-quality data.
Cons
Limited time frame options, user stitching accuracy, cost concerns.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Consumer Electronics, 11-50 employees
“Amplitude is one of a kind!”
Pros
Very useful and easy-to-use software that increased revenue.
Cons
More specific customer data and insights needed.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Not Specified, 500+ employees
“Real-time Traffic and Clickstream Analysis Made Easy”
Pros
Real-time aspect, various dashboards, cohort analysis, user journey tracking.
Cons
Limited time frame options for dashboard use, user stitching accuracy, cost concerns.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
