Best CRM For Healthcare In (2025)

Managing client communication and sorting patient data at the same time is a huge hassle for healthcare institutions and professionals. The slightest mismanagement can lead to delayed tasks, poor care, and even compliance violations.  

Healthcare customer relationship management (CRM) systems are designed to tackle these exact issues. These tools can automate repetitive and error-prone tasks, save time, and provide more visibility into processes. 

In this guide, we’ll go over some of the best CRM for healthcare to help you find the right one for your practice. We’ve covered their unique capabilities, features, and pricing in detail. 

Caspen is a practice management software that offers a powerful CRM to streamline client communication and customer engagement. It allows administrators to have a 360-degree client dashboard for each client, helping teams access specific information quickly. 

It helps users take care of almost everything, from viewing information like forms and previous interactions to tracking outstanding invoices, making it a comprehensive solution. 

Key Features 

• Client Tags 
• Communication Record 
• Client Portal 
• Automated Status Tracking 
• Interactive Body Charts 
• Progress Notes 

Pros And Cons 

Pros 

• Help keep a record of previous communications 
• Let users tag clients based on priority or what stage they are at 
• Allows professionals to create progress notes for each customer 

Cons 

• Software interface may seem dated and requires updates 
• May lack consistent dedicated support 

Pricing 

The vendor offers a single plan, priced at AUD $25 per practitioner. Users can also get a 30-day free trial. 

Disclaimer: The pricing is subject to change. 

VIP is a HIPAA-compliant CRM designed to simplify appointments and engagements with patients. It offers an artificial intelligence (AI)-based appointment booking bot that companies can train for their unique requirements and workflows. 

Moreover, the platform offers tools for email marketing, ringless voicemails, and integration with numerous social media channels, such as Facebook and Instagram software. 

Key Features 

• Programmable Voice 
• Content Scheduler 
• Reputation Management 
• AI-based Intent Recognition 
• Visual Workflows 
• Patient Surveys 

Pros And Cons 

Pros 

• Enables businesses to get customer feedback with patient surveys 
• Recognizes customer intent to ensure better customer experience 
• Lets users create visual workflows with ease 

Cons 

• Constant updates may reduce feature adaption 
• Occasional downtime may disrupt operations 

Pricing 

The vendor offers a customized plan with a monthly license fee that varies based on the number of features an organization chooses to use. It can typically vary from $199/month to $599/month. Users can also get a 14-day free trial to test the software. 

Apart from that, users may pay a customer communication fee, which is determined by the monthly usage of VoIP phone calls, emails, and text messages. 

Disclaimer: The pricing is subject to change. 

Salesforce Health Cloud is a healthcare-focused CRM that enables medical providers to deliver personalized patient care. The platform effectively centralizes medical records, patient preferences, and care plans. This consolidation of data gives teams a better view of each individual and patient, ultimately resulting in better care.   

Additionally, its built-in AI and collaboration tools help improve patient engagement, streamline routine workflows, and support overall health outcomes.    

Key Features 

• Health Timeline 
• Patient Prioritization Page 
• FlexCards 
• Chatter 
• Slack Enterprise Grid 
• Care Gaps 

Pros And Cons 

Pros 

• Let's users track care plan progress and check claim status 
• Suggests programs and resources to encourage healthy behavior 
• Effective at managing all the patient and doctor-related functionalities 

Cons 

• It sometimes records multiple entries for a single number due to the same names  
• Can be overwhelming for some users due to an overload of information 

Pricing 

The vendor offers four pricing plans, including a 30-day free trial. Here are the plan names and pricing: 

• Health Cloud Enterprise - $350/user/month 
• Health Cloud Unlimited - $525/user/month 
• Health Cloud Agentforce 1 for Service - $750/user/month 
• Health Cloud Agentforce 1 for Sales - $750/user/month 

Disclaimer: The pricing is subject to change. 

Zoho CRM software doesn’t offer a solution specific to healthcare; however, it can be tailored to healthcare workflows with the help of its customization features. The platform puts emphasis on simplifying processes by having a separate space for teams where they can access information only relevant to their department and collaborate with team members. 

The software’s native AI tool, Zia, helps users rewrite emails, detect errors, and provide proper context so that a customer can be contacted at the right time and with the right information. 

Key Features 

• Custom Modules 
• Journey Orchestration 
• Augmented Analytics 
• Data Storytelling 
• Multi-User Portals 
• Data Storytelling 

Pros And Cons 

Pros 

• Helps manage leads, customer interactions, and follow-ups 
• Easily integrates with tools like Outlook and Jira 
• Helps reduce manual work with automations for approvals, reminders, and tasks 

Cons 

• Users have to select a format every time they upload a file to import data 
• Mobile app doesn’t have all the functions and features available on the desktop app 

Pricing 

The vendor offers four pricing plans, along with a 15-day free trial. Here are the details: 

• Standard - $20/user/month 
• Professional - $35/user/month  
• Enterprise - $50/user/month 
• Ultimate -$65/user/month 

Disclaimer: The pricing is subject to change. 

Caspio offers a range of solutions specific to healthcare. However, we chose it because it lets healthcare institutions and practitioners create custom CRMs from scratch, tailored to meet the exact needs of their businesses. Users can even start with a basic template and then build on it to create a custom platform. 

If users want to use the default platform, they can use features like automated tasks, triggers, and messages, and integrate with third-party applications, such as Twilio software, Slack software, and AWS Supply Chain.  

Key Features 

• Visual App Builder 
• Pivot Tables 
• Custom Email Templates 
• PDF Reports 
• Audit Trail 
• App Localization 

Pros And Cons 

Pros 

• It’s easy to set up basic databases using low-code tools 
• Can handle large volumes of data and users 
• Lets organizations create a custom CRM tailored to their needs 

Cons 

• Basic coding skills are still needed to use the platform effectively 
• Complex formulas might cause errors 

Pricing 

The software offers four pricing plans, along with a 14-day free trial. Here are the plan details: 

• Lite - $100/month 
• Plus - $300/month 
• Business - $600/month 
• Enterprise – Custom pricing 

Disclaimer: The pricing is subject to change. 

Trella Health is another comprehensive solution that offers CRM designed specifically for post-acute providers and suppliers. It equips users with an intuitive mobile application that enables them to administer tasks and access referral data on the go. 

Moreover, organizations can rate different client accounts and prioritize outreach efforts to drive the most results. 

Key Features 

• Status Monitoring 
• Goal Tracking 
• Ready-Made Reports 
• Auto-Populated Fields 
• Built-In Calendar 
• Voice Dictation 

Pros And Cons 

Pros 

• Provides enough data to create good presentations 
• Businesses can use it to structure and present data based on the industry they are operating in 
• Helps ensure messaging and marketing are tailored to the right audience 

Cons 

• New users need some time to familiarize themselves with all its features 
• It offers an intuitive tracking and navigation interface 

Pricing 

The vendor offers custom pricing plans based on an organization’s needs.  

HubSpot CRM software offers an AI-powered platform that is designed to help organizations personalize care journeys for patients while simplifying practice and connecting medical teams. 

It offers a Marketing Hub, Sales Hub, and Service Hub to ensure every department gets the right tools to facilitate patient care and customer engagement. 

Key Features 

• Content Agent 
• Shared Inbox 
• Field-Level Permissions  
• Single Sign-On 
• Reporting Dashboard 
• Permission Sets 

Pros And Cons 

Pros 

• Users can customize the platform without having a lot of technical knowledge 
• The software easily integrates with third-party applications 
• Lets marketing teams highlight contacts that may be interested in the product or service a company offers 

Cons 

• Doesn’t offer many design customizations in emails 
• Lead scoring process needs improvement 

Pricing 

HubSpot CRM is included with the purchase of any of its premium products. Businesses can purchase additional seats if they want more of their staff to access Smart CRM features. Organizations can also use HubSpot Smart CRM’s free tools and only upgrade to a premium one when they need advanced functionalities. 

To Consolidate Patient Information 

Without a healthcare CRM, staff would be manually handling paper files, emails, messages, and any other communication channels an institution uses. But with a CRM, all this stuff gets automated, and staff get more time to tend to patients. 

To Improve Care Quality Given To Patients 

When medical staff have more time, they can listen attentively to patients, diagnose diseases more accurately, and cut down the time it takes for a patient to start receiving treatment. 

To Reduce Administrative Overload 

With automation tools, modern healthcare CRMs can automate repetitive tasks like paperwork, outreach, and marketing. This helps reduce overall workload. 

To Avoid Communication Gaps 

In healthcare, a missed call or message doesn’t just mean bad communication. It could mean delayed treatment. CRMs ensure that these critical delays don’t happen and patients keep receiving the best care. 

Keep in mind these three factors when selecting a CRM or healthcare: 

• Customization For Specific Health Practices: Every practice operates differently. Choose software that enables you to create unique workflows rather than forcing your staff into rigid templates. 
• Capability To Scale: As healthcare organizations grow, they open up new locations in different regions, onboard more staff, and add more services. Your CRM should offer tools to support all such future expansions. 
• Integration With Existing Clinical Systems: A healthcare CRM must work seamlessly with EHR, billing, and scheduling systems. If it doesn’t, it’ll only create more silos and, in fact, increase the burden on your staff. 

If you can’t decide which healthcare CRM to choose, and want an expert opinion? We have you covered. Contact us at (661) 384-7070 and talk to our software consultants to get tailored suggestions for your business.