HG Insights

HG Insights

15 Review(s)

Overview

HG Insights is an AI-powered revenue growth intelligence platform that provides businesses with deep insights into their market and competitive landscape and enables precise revenue growth strategies through data-driven analytics. While it requires continuous updates to ensure accuracy, HG Insights offers a reliable way to optimize sales and marketing efforts.

Overall Rating

Based on 15 users reviews

4.4

Rating Distribution

Positive

93%

Neutral

7%

Negative

0%

Starting Price
Custom

HG Insights Specifications

AI-Powered Insights

Cloud-based Access

Data Collection and Management

Machine Learning and AI Integration

View All Specifications

What Is HG Insights?

HG Insights is a market intelligence platform that provides businesses with detailed, data-driven insights to optimize sales and marketing strategies. The platform specializes in helping companies understand market trends, customer behavior, and technology adoption and support industries like technology, marketing, and sales by improving targeting and driving growth. HG Insights features include AI-powered analytics, customer intent data, and competitive intelligence. HG Insights stands out as a reliable choice for businesses looking to enhance decision-making with actionable market data.

HG Insights Pricing

HG Insights offers flexible pricing based on the specific needs of your business. The cost typically ranges from $12,000 to $90,000 per year, depending on factors such as company size, data usage, and feature requirements. The median contract value is around $55,008 annually, reflecting the platform’s comprehensive capabilities in delivering actionable intelligence through firmographic, technographic, and intent data.

Disclaimer: The Pricing is sourced from third party websites and is subject to change.

HG Insights Integrations

HG Insights integrates with several key third-party platforms, including:

Watch a free HG Insights demo to explore more integration options.

Who Is HG Insights For?

HG Insights is recommended for businesses across several industries, including:

  • Sales Teams
  • Marketing Departments
  • Technology Providers
  • B2B SaaS Companies

Is HG Insights Right For You?

HG Insights is well-suited for businesses that need in-depth, data-driven intelligence to refine their sales, marketing, and operational strategies. With detailed firmographic and technographic data, teams can target the right companies and make smarter decisions. Serving industries like technology, B2B SaaS, and sales, HG Insights helps businesses stay ahead of market shifts while maintaining secure and compliant data practices. For organizations aiming to drive growth, this software offers the tools to enhance decision-making and optimize outcomes.

Still unsure whether HG Insights is the right choice for you? Contact our support team at (661) 384-7070 for further guidance.

HG Insights Features

The HG platform identifies companies most likely to purchase based on their technology usage and IT spending. By aligning target accounts with an ideal customer profile, this platform helps prioritize leads for sales teams. Real-time insights into IT budgets and buyer intent further enhance engagement strategies.

See How It Works

HG market intelligence provides real-time data on over 1.4 million companies, segmented by geography, industry, and company size. This tool helps unlock a business’s Total Addressable Market (TAM) by analyzing technology adoption and IT spend patterns. The platform highlights market opportunities across various sectors, supporting strategic decisions.

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HG cloud consumption tracks cloud product adoption and spending across 7 million businesses. Users gain access to detailed data on over 21,000 cloud products, offering insights into cloud usage trends. This feature allows teams to focus on high-potential prospects for their go-to-market strategies.

See How It Works

This feature blends intent signals with firmographic and technology data to deliver highly accurate, actionable insights. Processing nearly 2 billion intent records weekly, it empowers teams to prioritize high conversion leads and supports sales and marketing by identifying prospects ready for engagement.

See How It Works

HG functional area intelligence predicts where specific technologies are being used within organizations, at both the departmental and location level. This feature provides detailed insights into technology adoption by business function. Teams can target the right departments and locations, improve engagement and increase conversion chances.

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Pros And Cons of HG Insights

Pros

  • A well-structured interface makes it easy to navigate and locate company data

  • Technographic data offers detailed visibility into installed technologies across companies

  • Smooth integration with platforms like Salesforce and HubSpot improves workflow efficiency

  • Strong support team ensures quick responses and reliable onboarding

  • Useful for account enrichment and planning more targeted sales outreach

Cons

  • Occasional data freshness issues impacting reliability

  • Company-level focus may require extra tools for contact-specific information

  • Customization options for dashboards and reports are somewhat limited

  • Insights for niche technologies or emerging markets could be more in-depth

HG Insights Reviews

Total 15 reviews

4.4

All reviews are from verified customers

Rating Distribution

5

Stars

47%

4

Stars

47%

3

Stars

7%

2

Stars

0%

1

Stars

0%

Share your experience

A

Anonymous

Computer & Network Security, 500+ employees

5.0
April 2025

Simplifies account enrichment

Pros

What I love about HG Insights is being able to see which products each company has installed. It's particularly useful when we are running takeout campaigns.

Cons

The product installations often list an 'unspecified product' for certain vendors. While the vendor name is typically enough, it is a minor drawback.

Rating Distribution

Ease of use

9

Value for money

10

Customer Support

10

Functionality

10

S

Somya

Management, 500+ employees

3.0
April 2025

Great but pricing and data freshness need improvement

Pros

The platform is well structured and incredibly user friendly, making it a breeze to navigate.

Cons

Pricing is one main downside, which can be quite high. Sometimes the data also feels outdated, which can affect its reliability and lower confidence in decision making.

Rating Distribution

Ease of use

6

Value for money

5

Customer Support

6

Functionality

6

A

Anonymous

International Trade and Development, 11-50 employees

5.0
March 2025

Insights I needed to solve my sales challenges

Pros

HG Insights is a fantastic tool specially recommended by G2. It has provided me with invaluable data and insights that greatly improved my paid advertising campaigns. I was able to build better ads, sales funnels and scripts for my team. The only thing that would make it even better is the addition of more filters but so far, it has helped me boost sales and build a better system.

Cons

It would be great to have a demo period available without having to speak with the sales team. A self guided experience would make it easier to explore and recommend the tool to colleagues.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

9

Frequently Asked Questions

Yes, HG Insights provides an API.

No, HG Insights does not offer a mobile app.

HG Insights supports English.

HG Insights integrates with third party software like Salesforce, HubSpot, and LinkedIn.

HG Insights cost varies based on business needs, with annual contracts ranging from $12,000 to $90,000 and a median contract value of $55,008. The Pricing is sourced from third party websites and is subject to change.

HG Insights offers support via sales consultations, online contact forms, account representatives, and 24/7 technical assistance.

Typical users include sales, marketing, product, and strategy teams across enterprise organizations.