Nicholas
Spire Digital, 51-100 employees
“It’s OKAY!”
Pros
It is user-friendly and does the things we require it to do like email marketing, social media management etc.
Cons
The analytics are not that great, basically, it is terrible. HubSpot has been really hard for us to integrate with Google Analytics. Their naming structures are a bit old-fashioned.
Rating Distribution
Ease of use
7
Value for money
8
Customer Support
7
Functionality
8
Michelle
i7 Marketing, 11-50 employees
“Does all that you’ll need.”
Pros
We use this tool mainly for email marketing and it serves well. Once the template has been built, it becomes a lot easier for anyone to start creating new emails. I like the way it works with the lists, it keeps narrowing the list with only active users, which improves the open rate. It is easy to read reports and analytics. It basically gets the work done.
Cons
The format doesn’t seem to be the same on email as it is shown on the template, so that’s kind of weird. Making changes to the template can sometimes be such a pain when you select a specific template with specific options, but you want to add more. For that, you would have to go back and select another template that might fulfill your requirements.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
7
Functionality
7
Riley
Carex Consulting Group, 11-50 employees
“HubSpot”
Pros
The social media software of HubSpot is really great. It is easy to use and can be used for your sales needs, marketing etc. It is easy to fit in your schedule and manage things with it. It helps in planning advance posts. I don’t really have to stress anymore about my posts and what time to post for my audience. It has been a great help. This tool is amazing.
Cons
The website was a bit tricky to navigate through. I started using their free trial version just to test out the tool, and to my shock I was quite impressed by it.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
8
Functionality
9
Krystal
Princess Towers inc, 51-100 employees
“Impressive system.”
Pros
My experience with this system has been great, and I would definitely use it again in the future. The software is easy to use and easy to navigate through. It is easy to find things on it. It has many great features that are a great help.
Cons
Sometimes it feels kind of outdated, as there might be a few things you would want, and it won’t have it.
Rating Distribution
Ease of use
9
Value for money
10
Customer Support
10
Functionality
8
El Mehdi
MDL Trade Group, 1-10 employees
“Review”
Pros
This system is user-friendly. It is also well updated. I do use this system a lot in a day.
Cons
Customer support isn’t great, or my experience with them wasn’t great. They are not satisfying at all. With this tool, I had to repeat a lot of my tasks over and over again, which was basically something that I did not like at all.
Rating Distribution
Ease of use
6
Value for money
7
Customer Support
8
Functionality
8
Yana
Netpeak, 500+ employees
“Useful Marketing Tool.”
Pros
Hubspot is an ideal tool for marketing tasks. Configuring the CRM can be a bit difficult, but it is quite easy to use. It has many great features to promote projects. They have their own service to reduce links. It is able to conduct analytics as well.
Cons
I do not use this tool to create publications as its post editor seems a bit awkward to me, and I generally don’t feel much comfortable working with social networks.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
8
Functionality
10
Gabrielle
DigitalOcean, 500+ employees
“One of the popular marketing tool”
Pros
It has all the functionalities that any other popular marketing tool has. They’re more of an email marketing tool. However, hubspot makes integrating multichannel marketing into marketing strategies easier than any other marketing tool.
Cons
Hubspot marketing automation is not as popular as Marketo or any other popular tool if you need it for email marketing only. This is my opinion about it.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
10
Functionality
8
Chris
General Woodcraft Inc, 11-50 employees
“Works great for us.”
Pros
Hubspot made things a lot easier for us, and due to hubspot our company has tripled in size. We are a small company, and don’t have much marketing staff or resources, but with this tool, we’ve now become relevant. This tool does a lot of the work for us. We use it for lead development, lead management, email blasts, tracking web pages, blogs etc. Our web traffic increased in the first year of using hubspot. It is an effective and efficient tool. The support team is awesome as well. Helped us learn the tool.
Cons
There’s a learning curve to it.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
8
Functionality
8
Haley
Nextfly, 11-50 employees
“Review”
Pros
It is a great tool for email marketing. It keeps all the information and data in one place, which makes things easier. Their email tracking features are helpful.
Cons
It’s not quite user-friendly. Navigating through the system is a tad bit tricky.
Rating Distribution
Ease of use
6
Value for money
7
Customer Support
6
Functionality
6
Priya
Ohana Software, 1-10 employees
“Organized”
Pros
The major pro for me was to have a contact log. It keeps track of all the contacts and the interactions. All contacts are stored in an organized manner which makes searching and looking for them easier and saves a lot of our time.
Cons
It’s a complicated tool when you initially use it and figuring how it works takes a little while. Once you’re through the learning and figuring part, it gets all good.
Rating Distribution
Ease of use
8
Value for money
10
Customer Support
10
Functionality
8
Cathy
Independent Business Development Specialist/Consultant, 1-10 employees
“Hubspot”
Pros
The plus point about it is that we’re gaining customers. Whenever we put in the URL, it automatically adds all the information, which is something I like. The layout is pretty great, and it is easy to use as well. The integrations are great.
Cons
There are sections in this system that do not interact with each other the way I would want them to. The deals do not connect with the contacts of a certain company on its own.
Rating Distribution
Ease of use
9
Value for money
8
Customer Support
9
Functionality
8
Anne
Magnitude, 1-10 employees
“Great tool”
Pros
This has been a great experience for me. I got to learn a lot about marketing. I literally enjoyed managing and tracking all my clients. Sending out emails was a great experience itself. It provides you with all the statistics, which helped us know what to do and keep on improving our strategies and tactics.
Cons
They need to improve their tracking of duplicate clients. They could also improve the visual appearance of the software.
Rating Distribution
Ease of use
8
Value for money
9
Customer Support
7
Functionality
7
Amanda
ASVAB Tutoring, 1-10 employees
“Very overwhelming”
Pros
It provides with a lot of ease when it comes to marketing. It is quite resourceful. Helps a lot in lead development and lead management. It is good to use it. It is efficient, as it saves a lot of time.
Cons
It is overwhelming. It has a lot of features that you might want to use, but before that you’ve got to learn how to use it, and the process of learning it requires a lot of reading through.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
6
Functionality
7
Austin
PP, 101-500 employees
“Automates everything”
Pros
This tool is really amazing. It is easy to use, and it automates nearly everything in the marketing world. I would recommend this tool to everyone who want to make their lives easier by automating the marketing procedures. This is the best.
Cons
The monthly price of this product seems to be a bit high and doesn’t really justify, although it has made my life a lot easier, so I would continue using this product.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
10
Functionality
8
Kristine
Petron Corporation, 500+ employees
“Very useful.”
Pros
Their cloud-based platform is really great, make things easily accessible through any device and from anywhere. It incorporates each and every device that I’ve come across. It is a very useful tool. You can test things and make changes to fix them. It is great for a business that ever growing and changing. The client involvement seems really amazing.
Cons
I found an issue with the format refreshing, frequently it keeps refreshing and pushes through.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
sofie
ByLayer, 1-10 employees
“Great tool!”
Pros
The interface is quite user-friendly. It is simple and easy to use. They do offer a 7-day trial period which I think is enough for anyone to test out its functionalities and make a decision whether to go with it or not.
Cons
They have a 12-month contract to get started with it, and the monthly fee doesn’t seem quite reasonable to me. For technical support you have to pay an extra fee to them, these are a few reasons why I decided not to continue with this product.
Rating Distribution
Ease of use
7
Value for money
9
Customer Support
8
Functionality
7