HubSpot CRM Software Reviews

“Outreach and deal tracking”

Pros

From a business development standpoint, this software has been far more simple and practical for our company than many other tools we've used. It's become essential for personalized outreach, as well as keeping track of deals and ongoing communications. There are also several additional features we haven't rolled out yet but it's clear they could add even more value.

Cons

Honestly, I haven't come across much to be disappointed with in the software.

“simple dashboards”

Pros

Creating and using the dashboards feels very easy which makes the whole experience really pleasant.

Cons

I do wish the app were a little more powerful. When I'm traveling and need to rely on it from my phone, it feels pretty limited in terms of functionality.

“Social management and insights”

Pros

It's a really helpful tool for handling multiple social media platforms in one place and it does a good job of analyzing interactions and overall performance.

Cons

Link shortener still needs improvement especially when it comes to accurately reporting click counts and the devices users are on.

“All-in-one CRM”

Pros

Having the automation and marketing tools built right into the CRM is a huge plus since I don't have to connect and manage another system. It's really valuable to have one complete platform that can keep all our information in one place across sales, marketing and customer service.

Cons

Getting enough value from it at the current price can be tough for a smaller company like ours. We're on the startup package right now but once that promotional pricing ends, we'll need to grow in order to keep affording it.

“Scales for small teams”

Pros

It scales really well as our needs grow and it offers plenty of useful options for smaller sales teams.

Cons

The biggest hurdle on our side has been getting users to actually take advantage of all the tools available.

“Tracking and information control”

Pros

Capturing and organizing information is very convenient and it also helps a lot with keeping track of each stage of the business process.

Cons

Entering information can feel quite repetitive at times.

“Powerful with potential”

Pros

The thing I appreciate most is how powerful it is. It really feels like I've only begun to explore everything this can do.

Cons

Feature I liked least was that many of the features came as add-ons.

“Better value than Salesforce”

Pros

It does exactly what we need. We've used Salesforce as well and this gives us a lot more functionality at a much lower cost.

Cons

There aren't any major downsides. I was just so accustomed to Salesforce that I needed a little time to get familiar with this platform and everything it can do.

“Outdated design and limits”

Pros

The companies database and the other tools are definitely useful.

Cons

Interface feels old-fashioned and some features don't give much flexibility in how you can use them.

“Clean lead management”

Pros

Right from the start, the simple, user-friendly interface made the platform comfortable to work with. All the lead management tools were easy to locate and the segmentation features helped me define my ideal customer profile and launch email campaigns effectively. I also connected the live chat feature to our business website and it performed really well. Overall, it made handling leads and customer data much easier for the whole sales team.

Cons

Only downside I ran into was some difficulty when using it with a third-party calling integration provider.

“CRM with free certifications”

Pros

Beyond working as a CRM platform, it also offers free online skill courses and certifications which is a really exceptional benefit.

Cons

Accounts, contacts, leads and opportunities all have to be entered manually since it can't pull them from the database. It would be much better if it could accept data automatically through integration with a prospects database.

“Clear reports and integrations”

Pros

Getting started with it was easy and the automatic analytics are a real plus. The reports are clear and simple to read and it also connects well with the other programs our team already uses.

Cons

A few dashboards take more effort to set up than others although the support team has been very helpful whenever we needed assistance. There are also some functional limitations when working with sequences.

“Fast setup and support”

Pros

Getting started with this software was quick and the interface feels very user-friendly right away. It runs fast, gives admins great control over things and the setup process was simple to handle. On top of that, the support team has been really helpful whenever needed.

Cons

Only downside is the pricing jump between the starter plan and the next tier which feels pretty steep.

“Customer insights”

Pros

It's been genuinely surprising to see how much this software lets us track and how much detail it gives us about customer behavior. That visibility has really helped us tighten up and better define our sales funnel.

Cons

I do wish the integrations were built out a bit more. There are plenty of them available but they usually feel pretty basic rather than deeply connected so the information you get ends up being more surface-level than truly comprehensive.

“Organized and easy to use”

Pros

Using it feels very easy and the way the information is arranged makes everything clear and well organized.

Cons

I really don't have any major complaints though it would be nice to see a few more graphing tools and additional options included.

“Activity tracking”

Pros

It's a CRM that helps keep track of all activity.

Cons

One frustrating part is the unnecessary tasks that pop up since they create a lot of admin work and take up too much time.

“Affordable CRM with chat”

Pros

Starting out with a few small businesses, I was able to build my CRM setup without dealing with overpriced software. It gives you the chance to start building for free and the chat system also helps you stay much closer to your customers.

Cons

Some parts of the interface are not very simple and the feature names are not always clear. The settings page and team management section also feel quite disorganized and messy.

“Email automation toolkit”

Pros

It covers everything I need for email marketing and automation. The CRM side is still a little behind but that makes sense since it's a newer part of the platform.

Cons

Pricing feels too high when I compare it with similar tools like ActiveCampaign or Zoho CRM.

“Lead tracking that works”

Pros

Getting started with this was easy and it really helps me keep track of leads and manage them effectively.

Cons

The downside is that I have to pay extra to access the email marketing tool.

“great for B2B SaaS”

Pros

Unlike CRMs that lean too heavily toward either sales or marketing, this one brings both sides together really well. That balance makes it especially valuable for a B2B SaaS company and I'd absolutely recommend it.

Cons

Pricing is the toughest part. To unlock the full feature set, you need to be on at least the professional plan and that gets expensive. That said, the value you get in return is impressive so the cost can still feel justified. For a startup though, it's still a major investment.