Drift enables businesses to connect with website visitors through real-time messaging, streamlining communication and improving customer service. While it may require an adjustment period for teams new to live chat, its ability to engage customers quickly and personally makes it a valuable tool for driving sales and support.

Drift Software Specifications

Ticket Management

Live Chat

Omnichannel Support

CRM Integration

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What Is Drift Software?

Overview

Drift is a cloud-based conversational marketing platform designed for B2B businesses across various industries, including sales, marketing, and customer service. It offers solutions to enhance customer engagement through real-time messaging, helping organizations build stronger relationships and drive revenue. Drift aims to solve problems like slow response times and ineffective lead management by enabling personalized, timely conversations. Its AI-powered features improve customer experience and streamline communication workflows.  

Drift Software Pricing

Drift cost will differ depending on your organization type and needs. Users can get pricing for the plan that best suits them.

Drift Software Integrations

The software seamlessly integrates with various popular business applications, such as:

  • HubSpot
  • Printfection
  • Zapier
  • Facebook Analytics
  • Google Analytics
  • Slack
  • Zoom
  • 6sense
  • Zendesk
  • WordPress
Watch a free Drift Demo to learn more about its integrations.

 

Who Is Drift Software For?

Drift software is designed for businesses of all sizes across various industries, such as:

  • Computer software
  • IT
  • Human resources
  • Legal services
  • Media production
  • Design
  • Industrial engineering  

Is Drift Software Right For You?

Used by top companies worldwide, Drift empowers teams to enhance sales processes and elevate customer satisfaction by transforming traditional engagement into dynamic, efficient interactions. Scalable and secure, Drift is ISO 27001 and 27002 certified, ensuring top-tier data protection.

Need help deciding if Drift is right for you? Call our support team at (661) 384-7070 to gain the insights you need. 

Drift Software Features

Drift automates follow-up steps, ensuring personalized, timely engagement with leads based on their interaction signals. This helps sales teams act on high-intent moments efficiently, driving better conversion rates and keeping prospects engaged through consistent, relevant messaging.​

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AI-generated actions in Drift automatically suggest the next steps for sales teams based on visitor behavior, enabling them to respond to buyer signals in real-time. This reduces manual effort, ensures quick responses, and helps close deals faster with tailored outreach.

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Drift’s conversational tools enable teams to engage customers instantly via live chat or chatbots, creating a personalized experience without forms. This direct, interactive communication fosters stronger customer relationships and increases the likelihood of conversion by addressing questions immediately​.

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The software integrates directly with your CRM to track and manage the sales pipeline. Using AI to prioritize high-value opportunities ensures that sales teams focus on the most promising prospects, streamlining the deal-closing process and improving sales efficiency.

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This feature helps businesses predict future sales outcomes by analyzing historical data, current trends, and buyer behaviors. This enables sales teams to plan and allocate resources more effectively.

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Pros and Cons of Drift Software

Pros

  • Excellent customer support
  • Easy to use and intuitive interface
  • Provides real-time valuable analytics
  • Helps sales teams stay organized
  • Useful mobile app

Cons

  • Occasional issues with chat service loading times
  • Lack of features for handling complex queries
  • Limited customization options for chatbots

Drift Software Reviews

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Frequently Asked Questions

Yes, Drift software offers an API.