
Wix Website Builder Reviews
Total 3136 reviews
4.6
All reviews are from verified customers
Rating Distribution
5
Stars65%
4
Stars27%
3
Stars7%
2
Stars1%
1
Stars1%
Satisfaction score
Ease of use
9
Value for money
9
Customer Support
9
Functionality
9
Cosmetics, 1-10 employees
More than a year
“impressive editor”
Pros
The interface is very user friendly, content is simple to manage and customer support responds really quickly. Adding upcoming events is also very easy.
Cons
The dashboard can feel a bit crowded at times and it's not always easy to undo or retrace steps after making an unintended change.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Marketing and Advertising, 1-10 employees
Less than 6 months
“make pages from scratch”
Pros
It gives you a lot of flexibility when building a site. You can put together everything from a homepage to a blog and basically any other pages you need from scratch. The templates are a helpful starting point and most of them can be adjusted quite a bit to match what you want. It also helps with SEO by offering guidance and you can connect tools like Facebook Pixel and Google Analytics. Being able to purchase a domain as part of the package is another nice time-saver.
Cons
There are still quite a few annoyances especially when uploading images, mainly with the spacing between photos in blog posts. It seems like a small thing but as a designer, I ended up spending way too much time trying to fix those layout issues. On top of that some template limitations made it harder to capture leads or build landing pages properly and the monthly cost for a personal site feels a bit expensive.
Rating Distribution
Ease of use
6
Value for money
6
Customer Support
8
Functionality
6
Design, 1-10 employees
More than a year
“review as a trainer”
Pros
As a trainer this has been a really practical free tool for teaching learners how to build an online portfolio, create their own website and understand content management without unnecessary stress. It works especially well for web design teachers who need something usable without a budget.
Cons
The available web space feels a bit limited although that also pushes users to be more creative with embedded content.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Computer Software, 1-10 employees
Less than a year
“good pricing”
Pros
Unlike a lot of site builders that tie you into long 24- or 36-month contracts just to get a decent premium plan, the software doesn't do that. If I want to upgrade from the free version, I can try it out for only $5 a month and cancel whenever I want.
Cons
Issue is that its lower tier plan which is around $5 per month, still leaves its ads on my site. If I want those ads removed, I have to move up to a different monthly plan and that ends up costing more than many of the other website builders available right now.
Rating Distribution
Ease of use
10
Value for money
9
Customer Support
10
Functionality
10
Information Technology and Services, 500+ employees
Less than a year
“Fast launch”
Pros
Getting a site up and running with the software is very easy. The drag and drop builder makes designing pages simple and there are plenty of polished, professional templates to start from. It also connects with a lot of plugins for e-commerce, marketing and social media which helps as your needs grow. Since everything is cloud-hosted, there's no need to manage your own infrastructure or stress about stability and scalability. You can keep customizing the site and add more features as the business expands. One of the biggest advantages is how quickly you can build and launch which really shortens the time to market.
Cons
I honestly haven't come across many downsides. For the price, the feature set is impressive. The available tools make website creation very simple and the drag and drop approach keeps the whole process easy.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
7
Entertainment, 11-10 employees
More than a year
“Very valuable”
Pros
Even on the free plan, you get perks that are hard to find anywhere else.
Cons
Upgrading to the pro version isn't exactly an inexpensive option though.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
10
Education Management, 500+ employees
Less than a year
“easy to work with”
Pros
Feels very simple to work with especially for beginners who don't have any technical background because the drag and drop builder is so user friendly. It's also a solid choice for launching an online business since the platform comes with a broad range of ecommerce tools. On top of that, there's plenty of room to customize the design so it's possible to make the site look exactly the way you want with all the available options.
Cons
One limitation is that once the website is published, switching to a different template isn't possible unless you rebuild the site from scratch. The cost of adding third-party apps can also add up over time, particularly as your needs grow and scalability becomes a factor. Another thing worth noting is that the software editor can feel a bit overwhelming at first because there are so many design choices and features available.
Rating Distribution
Ease of use
9
Value for money
9
Customer Support
10
Functionality
9
Computer Software, 500+ employees
More than a year
“has ready made templates”
Pros
Even without any web development background, this platform is user friendly and simple to work with. It comes with ready-made templates and the drag and drop builder makes it possible to create a stunning website without much effort.
Cons
The pricing is quite expensive and since it's charged in US dollars, it can be hard to afford if you're in an African country.
Rating Distribution
Ease of use
6
Value for money
6
Customer Support
8
Functionality
8
Marketing and Advertising, 11-10 employees
More than a year
“quick setup for online selling”
Pros
Managing a site through this platform is about as simple as it gets. Within just a few hours, you can have everything set up and be ready to start selling through your own online store.
Cons
I'd love to see the software add more templates and offer deeper design customization options.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Marketing and Advertising, 1-10 employees
Less than a year
“Good for starting out”
Pros
I first heard about the software from a few people I worked with when I was beginning in marketing and as a beginner it really suited me. It's very simple to use which makes it approachable when you're just getting started with building a website, blog or online store. Compared with a lot of other tools where the interface feels confusing at the beginning, the software is much more accessible. It also gives you plenty of templates so customizing your site stays fairly simple and there's something for almost every style or preference. On top of that, the pricing is among the most affordable options on the market which is a real advantage when you're working with a limited budget.
Cons
Once I became more experienced in marketing, I started noticing the platform's limits pretty quickly. Since I'm more focused on e-commerce, it became clear that if I wanted to build a truly professional store with a strong conversion rate, I would need to move to another solution because the software is missing a number of features for analyzing and optimizing online shops. Another frustrating point is that after you pick a template, switching to a different one is very difficult which is disappointing during the creation phase when it's common to change your mind. And while loading times have definitely improved, the platform can still be slow at times.
Rating Distribution
Ease of use
4
Value for money
6
Customer Support
6
Functionality
5
Market Research, 1-10 employees
More than a year
“beginner friendly website setup”
Pros
Developing and running takes only minutes and there's no need to touch any code at all. The platform is very simple to figure out and the interface feels especially welcoming for beginners.
Cons
A drawback e is the limited SEO capability. You can publish blog content but getting it to rank in search results is really challenging. the software also needs to improve its eCommerce layouts and themes since they can be buggy and slow.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Hospitality, 11-10 employees
More than a year
“worry free hosting”
Pros
Keeping the site updated is quick and the hosting takes a lot of the stress out of managing everything. As a site builder, it feels convenient and without any trouble for regular use.
Cons
It gets less easy when you need more advanced configuration or want to support different interfaces.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
10
Marketing and Advertising, 1-10 employees
More than a year
“Smart SEO”
Pros
The templates look great and are simple to work with. I also really appreciate being able to connect other apps in the software to create a better experience for users. The biggest plus for me though, is the SEO side especially having AI available to help optimize my website.
Cons
The pricing feels fair for what you get but it would be even better if there were more affordable options designed for small businesses.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
8
Computer Software, 1-10 employees
More than a year
“great website builder”
Pros
Building websites with this platform feels spectacular because even users with limited experience can create pages from scratch or start with templates. It also includes a really strong analytics tool for tracking sales, payments, products and site visits.
Cons
An issue you might run into is that the website builder has limited options for embedding custom code such as JavaScript.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
10
Management Consulting, 1-10 employees
More than a year
“EASY site creation”
Pros
Using it feels incredibly easy and immediate, with the freedom to build almost anything without complications. Even the basic plan already includes a very complete set of features.
Cons
There are too many cost-related limitations and when those extra charges add up, the product ends up feeling expensive.
Rating Distribution
Ease of use
10
Value for money
8
Customer Support
10
Functionality
10
Internet, 1-10 employees
More than a year
“fast online launch for clients”
Pros
It's impressive how quickly I can get a marketing client online with a real web presence and start driving traffic to the site.
Cons
As a developer, I do run into limits on the software when it comes to how many custom features I can build into the site.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Consumer Goods, 11-10 employees
More than a year
“simple design”
Pros
Designing pages is very easy and the ready-made templates make the whole website creation process feel quick and convenient.
Cons
The only thing missing for me is multilingual support because I need to build my website in several languages and that part doesn't do what I need.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
9
Functionality
9
Internet, 1-10 employees
More than a year
“Quick page building”
Pros
The drag and drop editor is the most helpful part of the software. It lets me put pages together quickly and without much effort.
Cons
SEO area could be improved by adding more advanced options and features.
Rating Distribution
Ease of use
10
Value for money
10
Customer Support
10
Functionality
9
Online Media, 1-10 employees
More than a year
“match any design you want to!”
Pros
It is one of the most accessible and flexible website builders I've used. It lets you create and personalize sites using a wide range of ready-made templates. There are plenty of template options in different styles so it's easy to match whatever design idea a user has in mind.
Cons
A notable downside with the software is that some features are restricted on the free plan, including plugin access. The ads shown on the free version can also be frustrating for some users.
Rating Distribution
Ease of use
8
Value for money
8
Customer Support
8
Functionality
7
Marketing and Advertising, 1-10 employees
More than a year
“Simple to work with”
Pros
There are plenty of templates you can customize and the drag and drop editor is very visual, with most of it being WYSIWYG and fairly accessible to use. Updates, hosting and server-side tasks are basically taken care of which is a big plus if you do not have technical knowledge.
Cons
I still have to adjust quite a bit separately for the mobile and desktop versions. There are also many add-ons you end up paying for if you want extra functions. SEO tools feel limited and not very advanced so getting strong results may require hiring an expert. Also, if you decide to leave the software later, you cannot properly export the site which means you risk losing everything.
Rating Distribution
Ease of use
8
Value for money
7
Customer Support
8
Functionality
7