Total 548 reviews

4.5

All reviews are from verified customers

Rating Distribution

5

Stars

64%

4

Stars

29%

3

Stars

5%

2

Stars

1%

1

Stars

1%

Satisfaction score

Ease of use

9

Value for money

8

Customer Support

8

Functionality

9

C

Casper

Information Technology and Services, 11-50 employees

Less than a year

4.0
August 2025

good for storing client interactions across offices

Pros

HubSpot CRM Software is excellent for storing all our client interactions in a single spot. For businesses with multiple offices, managing deals through HubSpot works very well.

Cons

Automating all the data entry in the software is not very easy. As I noticed many sales reps do not input all the necessary information or set up automations which leads to a lot of inaccurate data.

Rating Distribution

Ease of use

8

Value for money

9

Customer Support

7

Functionality

8

G

Gabriel

Marketing and Advertising, 101-500 employees

More than a year

5.0
July 2025

Great CRM that justifies the price tag

Pros

I mainly use it to keep track of customer details and it really helps when we want to do more targeted marketing. It's made our outreach a lot more effective, and I honestly appreciate all the support I get along the way.

Cons

Setting it up and managing everything can be a bit of a headache sometimes. The support team is brilliant, but keeping all the data systems working smoothly is probably the hardest bit. I do feel like more of it should be automated to make life easier.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

10

Functionality

8

C

Clay

Insurance, 1-10 employees

Less than a year

5.0
July 2025

Best CRM tool

Pros

Setting up an account was very simple for me even for a beginner. Importing data from old systems like Excel was also equally easy. You can map the columns and add new ones as needed.

Cons

I am yet to come across something that I dislike about Hubspot. Its free and super easy to use. Plus you can upload as many contacts as you want without any issues.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

T

Tim

Civil Engineering, 11-50 employees

More than a year

4.0
July 2025

Helps us follow up with clients

Pros

HubSpot CRM is incredibly helpful for keeping track of every customer interaction and monitoring where each lead stands in the sales process. Its also been great for following up with clients after the service is completed.

Cons

Some of the more advanced features like lead scoring and detailed reports are locked behind a paywall. I want them to offer more of those features without forcing an upgrade.

Rating Distribution

Ease of use

8

Value for money

7

Customer Support

10

Functionality

8

J

Julie

Transportation/ Trucking/ Railroad, 101-500 employees

More than a year

4.0
June 2025

Useful Tool, But Pricey

Pros

Its very easy to use and the variety of available integrations is a huge plus. Segmenting lists for follow ups has become much simpler.

Cons

It's been quite hard for us to really measure the return on investment. And to make things a bit more difficult, they've increased their prices a few times, which doesn't help.

Rating Distribution

Ease of use

8

Value for money

6

Customer Support

10

Functionality

8

S

Sean

Printing, 51-100 employees

More than a year

3.0
June 2025

Decent for the free version

Pros

The platform keeps evolving with new tools for marketing and customer service. It seems to be in trend especially with smaller businesses.

Cons

To be honest it is a bit complicated and there arent many resources to help me learn. I am finding myself figuring out a lot on my own.

Rating Distribution

Ease of use

5

Value for money

5

Customer Support

7

Functionality

5

R

Richard

Computer Software, 500+ employees

More than a year

5.0
June 2025

Extremely adaptable CRM

Pros

I've seen HubSpot used in both small and large companies, and it's clear how flexible it is. No matter the size of the team or the situation, it stays consistent and easy to use. I can see why it's become so popular.

Cons

As someone who isn't an admin, I've found parts of the experience a bit frustrating at times. I'm not blaming the company, but it does show that even a good system like this still needs regular attention and upkeep.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

9

Functionality

8

V

Valentina

Building Materials, 51-100 employees

More than a year

5.0
June 2025

A complete tool for sales, marketing and customer care

Pros

HubSpot CRM really shines when it comes to helping us engage with our customers. It makes it easy to offer support and the automation features save us a lot of time by handling repetitive tasks. Plus the customer segmentation tools help us group clients so we can provide more suitable service to meet their needs. Really helps us with providing customized service. Appreciate it a lot.

Cons

We havent run into any real problems with HubSpot CRM. Its been amazing at solving all the challenges we had and meeting our needs perfectly.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

M

Matt

Construction, 11-50 employees

More than a year

5.0
June 2025

really efficient and dependable

Pros

I find it to be simple to use and reliable and I love how the reminders keep me on top of things. We are constantly updating our CRM and it continues to perform smoothly without any issues.

Cons

One issue is that the filter feature on the search is a bit complicated. When you try to apply different filters the system tends to get messy making searches harder to handle.

Rating Distribution

Ease of use

8

Value for money

8

Customer Support

10

Functionality

8

R

Robert

Hospitality, 11-50 employees

Less than a year

4.0
June 2025

Have to pay for many features

Pros

I love being able to track the progress of leads in their customer campaigns. The follow ups, reminders and automated templates make it much easier to stay in touch and manage communications.

Cons

The pricing is on the higher side. Many essential business features are locked behind a paywall and you have to pay for them despite them being necessary requirement.

Rating Distribution

Ease of use

6

Value for money

4

Customer Support

10

Functionality

8

A

Ariel

Marketing and Advertising, 11-50 employees

More than a year

5.0
June 2025

Amazing CRM with lots of features

Pros

They're all about focusing on the client and constantly improving the platform. I appreciate that you get everything in one place making it a go to tool for all our needs.

Cons

Dealing with support can sometimes be tough. Certain needs or features dont always get the attention they deserve mainly because so many different industries are using the system.

Rating Distribution

Ease of use

8

Value for money

7

Customer Support

8

Functionality

7

M

Mark

Construction, 51-100 employees

More than a year

4.0
May 2025

Staying organized with lead management

Pros

Setting up my contacts and pipelines took way longer than I thought it would. It didn't always make sense at first but after messing around with it a few times, it started to click.

Cons

Now I mostly use it just to keep notes and check the last interactions. I'm still ignoring a lot of features but even so, it's already making things way less chaotic for me.

Rating Distribution

Ease of use

9

Value for money

9

Customer Support

9

Functionality

10

O

Ollie

Financial Services, 51-100 employees

More than a year

5.0
May 2025

Solid CRM tool!

Pros

The workflows and automations are really powerful and helped us scale up our marketing, sales and customer success processes. Hubspot also connects with almost any other tool out there which makes everything easier. Managing inbound leads and inquiries through forms and workflows is super helpful. Plus, all the marketing hub stuff like email got updated recently and it's a huge improvement from when I first started using It four years ago.

Cons

Lead scoring can get kind of complicated and clunky which has been frustrating at times, although they have rolled out some updates recently. The sales forecasting tool could definitely be better if it allowed more customization.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

9

Functionality

10

J

Jody

Marketing and Advertising, N/A employees

More than a year

4.0
May 2025

Best marketing solution

Pros

The interface is simple and free for basic functions. It does a good job tracking the life cycle of contacts and the automation is well integrated.

Cons

The advanced options cost extra and are pretty expensive. Also, there's not much flexibility to customize pipelines and reports the way I'd like.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

10

G

Grant

Retail, 11-50 employees

More than a year

5.0
May 2025

Ideal tool for boosting capacity

Pros

I love how flexible it is to build custom properties, workflows, sequences and dashboards. It fits almost any team setup.

Cons

Pricing ramps up quickly when you unlock advanced features and some limits like paying per user for Sales Pro or needing Ops Hub for better automations can surprise you. Integrations are mostly good but syncing with non-native systems often needs extra tools or developer help.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

T

Tom

Information Technology and Services, 11-50 employees

More than a year

5.0
May 2025

All-in-one sales and marketing tool

Pros

It's simple to use but you can add complexity as your business needs grow. We started out basic but now we're expanding from sales and marketing into finance and customer service with it.

Cons

You hit paywalls pretty fast if you start using more features, so the costs can grow quickly. Sometimes the system doesn't support simple stuff that feels like it should be there.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

8

Functionality

9

W

William

Hospital & Health Care, 51-100 employees

More than a year

4.0
May 2025

good tool at an affordable price

Pros

It's easy to use with a clear interface and nice support. The only downside is there are too many paid add-ons offered as extra solutions.

Cons

Integration is complicated and data management is terrible especially when it comes to handling emojis. Extracting data is often painful. You really need a specialist to oversee usage and help get the data ready for a data scientist.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

8

S

Safia

Marketing and Advertising, 1-10 employees

More than a year

5.0
May 2025

Perfect for boosting sales

Pros

It's great for tracking emails with clients. Our agency uses it mainly as a sales tool.

Cons

The project management tool hasn't been useful at all and doesn't fit our needs.

Rating Distribution

Ease of use

9

Value for money

7

Customer Support

8

Functionality

9

L

Laura

Financial Services, 51-100 employees

More than a year

5.0
May 2025

Excellent for both sales & marketing

Pros

I use it to keep track of my work as a salesperson. I can call clients and record every interaction with them easily.

Cons

Nothing wrong here, I'm happy to keep using it. Otherwise I would've switched since it's the most used tool in our company.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

7

Functionality

10

F

Florencia

Human Resources, 500+ employees

More than a year

5.0
May 2025

User-friendly CRM perfect for CX teams

Pros

What I like the most about this tool is how easy and intuitive it is, even if you're not technical. As an Onboarding Specialist at Factorial, I use it every day to track client interactions, manage pipelines and make sure handoffs between teams go smoothly. Logging calls, emails and notes all in one place keeps me organized and helps me get a full picture of each client's journey. The customizable dashboards and reports make it easy to check my progress and focus on what matters.

Cons

It's great overall but I find some customization options limited like colors and pipeline formatting. It's a minor thing though and maybe there are ways to fix it that I just haven't found yet.

Rating Distribution

Ease of use

9

Value for money

10

Customer Support

10

Functionality

10