Total 548 reviews

4.5

All reviews are from verified customers

Rating Distribution

5

Stars

64%

4

Stars

29%

3

Stars

5%

2

Stars

1%

1

Stars

1%

Satisfaction score

Ease of use

9

Value for money

8

Customer Support

8

Functionality

9

H

Hampson

Construction, 11-50 employees

Less than a year

4.0
May 2025

Awesome automation for small firms

Pros

It's user-friendly, tracks leads well, has automated workflows and integrates with email. The free plan covers basic CRM features and the paid plans grow with your business.

Cons

It's difficult to use and some bugs pop up and the free plan's customization is limited. Advanced features are pricey and costs add up as your needs grow.

Rating Distribution

Ease of use

8

Value for money

9

Customer Support

8

Functionality

9

C

Constance

Human Resources, 101-500 employees

More than a year

5.0
May 2025

HubSpot, a great fit for sales teams

Pros

It makes sales easier with simple tools, so managing leads and follow-ups is effortless for sales teams.

Cons

Some features feel too marketing-focused which can clutter things if you're just using it for sales.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

8

Functionality

10

C

Cali

Construction, N/A employees

More than a year

5.0
May 2025

Very smooth onboarding experience

Pros

The interface is clear and modern, so it's easy to get the hang of even if you're new to this stuff. I was able to figure it out pretty fast with no issue.

Cons

The free version is generous but advanced features like marketing automation, detailed reporting and A/B testing get very expensive as your needs increase.

Rating Distribution

Ease of use

10

Value for money

7

Customer Support

5

Functionality

9

C

Candida

E-Learning, N/A employees

More than a year

4.0
May 2025

Good long-term option

Pros

I like that it holds tons of info on contacts all in one place and super useful.

Cons

It gets complicated super fast and can be hard to use. There's definitely a learning curve and I never felt like I totally got it.

Rating Distribution

Ease of use

6

Value for money

6

Customer Support

4

Functionality

8

D

Daniel

Real Estate, 11-50 employees

More than a year

5.0
May 2025

Useful tool

Pros

The reminders and follow-ups with potential clients are helpful. It's easy to use and fill out.

Cons

Sometimes you get multiple entries for the same prospects which makes merging or migrating a pain.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

F

Folajimi

Real Estate, 11-50 employees

More than a year

5.0
May 2025

Ideal CRM for SMBs

Pros

It does what I need and costs less than SalesForce. I also use it as a dialer and outbound calling works great.

Cons

Taking inbound calls through HubSpot isn't great. I've run into bugs that slowed me down but I guess every software has its rough patches.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

R

Ryan

Banking, 11-50 employees

More than a year

4.0
May 2025

Potential, but could use some improvements

Pros

It's kind of a one-stop CRM. Even the basic plans give you a lot to work with. It's easy to move contacts into marketing workflows and you can integrate HubSpot with our website.

Cons

It's tough to use and the UI can be buggy. There's so much data inside, so that's understandable but the UI isn't consistent everywhere. You need to put in a lot of work upfront before it really pays off.

Rating Distribution

Ease of use

6

Value for money

9

Customer Support

7

Functionality

10

A

Andrew

Marketing and Advertising, 1-10 employees

Less than a year

5.0
May 2025

The top CRM out there

Pros

It's one of the most popular sales CRMs out there and really handy if you want something that just works.

Cons

The free plan covers a lot but once you upgrade, costs get pretty high. You might also hit feature limits sooner than you expect.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

9

Functionality

10

E

Erin

Marketing and Advertising, N/A employees

More than a year

5.0
May 2025

Flexible lead nurturing software

Pros

The amount of customization for automating lead nurturing is amazing. The developers have covered so much! It also gives great insight into how leads interact with our business, helping us stay on top of nurturing. Support is great too and I usually get replies almost immediately when I reach out through the Support inbox.

Cons

It can get complex sometimes but usually I find what I need by checking online articles or asking support.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

9

L

Levi

Retail, 500+ employees

More than a year

5.0
April 2025

Best CRM for any sales team

Pros

It lets me customize the page to show exactly what I want. They make the workflows easy, and the milestones help me move through leads smoothly.

Cons

I wish I could make more changes myself but maybe that's because of permission restrictions.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

9

Functionality

10

D

Derek

Telecommunications, 51-100 employees

Less than a year

5.0
April 2025

Number one tool in the market

Pros

I had a picture in my head of what a CRM would look like and I was hesitant to add another step to my sales process. But it took me just minutes of exploring Hubspot to realize how crazy it was to stick with spreadsheets. The email tracking is a total game changer, plus the detailed process tracking. It's flexible and automation at key points makes sure we don't miss anything or do duplicate work.

Cons

Nothing major is wrong but I wish the tool would keep me logged in longer. I have to sign in daily and if I forget, I might miss logging some emails.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

T

Theresa

Computer Software, 500+ employees

More than a year

5.0
April 2025

leading CRM platform

Pros

This CRM is really solid and it gives me fast and easy access to everything I need to know about our customers. It makes managing our contacts way simpler.

Cons

Duplicate detection could definitely be better. Unfortunately, duplicates still happen a lot.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

R

Robert

Food & Beverages, 500+ employees

More than a year

5.0
April 2025

Decent free option!

Pros

It's easy to track our leads and clients, set events and make appointments without wasting time typing everything over and over.

Cons

The freemium plan limits things like custom fields and integration with our marketing tools.

Rating Distribution

Ease of use

10

Value for money

9

Customer Support

10

Functionality

9

I

Ibrahim

Marketing and Advertising, 11-50 employees

More than a year

5.0
April 2025

Bug-free, simple & effective tool

Pros

Overall, it's a great CRM for most businesses. The free version offers a lot and the paid plans add even more.

Cons

There are upsells popping up all the time even if you're on a paid plan. You can't turn off those upsell prompts in the admin.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

10

Functionality

10

C

Claudi

Financial Services, 500+ employees

More than a year

5.0
April 2025

Essential for every business

Pros

It's a complete tool for integrating and consolidating all data. It's adaptable, simple, interactive but also really powerful.

Cons

Sometimes duplicates happen but they're usually easy to spot and fix.

Rating Distribution

Ease of use

10

Value for money

10

Customer Support

9

Functionality

10

M

Mario

Marketing and Advertising, 1-10 employees

Less than a year

5.0
April 2025

Ultimate CRM service

Pros

I use this to set up a database so I could easily keep track of both my current clients and potential leads. It really helped me stay organized.

Cons

At start, it was tricky for me to use.

Rating Distribution

Ease of use

9

Value for money

10

Customer Support

10

Functionality

10

CL

Curt Leger

Nettax, 1-10 employees

1.0
January 2025

Seamless Integration but Reporting Needs Work

Pros

I love how easy it is to use, and the integrations make syncing with other tools is easy.

Cons

The reporting features aren't the best, some areas could definitely use a bit more polish.

Rating Distribution

Ease of use

9

Value for money

4

Customer Support

5

Functionality

6

JL

Jared Levin

Not Specified, N/A employees

5.0
January 2025

Efficient and easy

Pros

I love the fact that its very easy to use, and there is no need for extensive technical expertise.

Cons

The only thing that we don't like is the pricing. It is constantly getting more expensive as the business grows.

Rating Distribution

Ease of use

10

Value for money

7

Customer Support

8

Functionality

9

K

Kristi

Health, Wellness and Fitness, 51-100 employees

Less than a year

5.0
January 2024

Excellent market tool, if you can afford it

Pros

HubSpot has everything I could want from top to bottom, it's literally a marketer's dream. The platform covers all aspects of marketing, from campaign creation to lead tracking, making it easy to manage everything in one place. The extensive toolkit includes email marketing, SEO tools, social media management, and analytics, allowing me to execute and monitor campaigns smoothly. Its integrated features help me handle every step of the customer journey, so I never feel like I'm missing a crucial tool. It really is a comprehensive marketing app that covers everything.

Cons

It was very, very expensive and integrating and syncing the database took a long time, involving several outside vendors and team members.

Rating Distribution

Ease of use

9

Value for money

9

Customer Support

10

Functionality

10

P

Patrick

Hospitality, 51-100 employees

Less than 6 months

4.0
January 2024

An amazing software but a bit overpriced

Pros

I see it like an all in one marketing solution for me. It offers both automation and personalization, which really makes marketing very easy.

Cons

The cost is not friendly for a young business. For new users, I think they should offer some basic training included with the subscription for free.

Rating Distribution

Ease of use

8

Value for money

5

Customer Support

8

Functionality

10